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Writing is thinking, which means it’s like lighter fluid for business growth.

Brie has played major roles at writing-rich companies like Stripe, and her expertise on writing-first culture is now used by giants like Amazon and Basecamp.

As she says: “Reality has a surprising amount of detail.” Writing illuminates all the interesting details worth pursuing. And as a result, companies who prioritize writing operate with impressive speed, intention, and rigor.

In this episode, Brie shares years of hard-won wisdom to expose how great writing sets companies apart. She explores the balance of writing vs. taking action; she breaks down the editing process better than a modern-day Maxwell Perkins; and she sheds light on the secret to great writing: your zone of obsession.

If you want to learn how to do the best writing of your life, and grow your company while you’re at it, this episode is for you.

SPEAKER LINKS:
Website: https://www.briewolfson.com/
Twitter: https://twitter.com/zebriez
Stripe Press: https://press.stripe.com/

WRITE OF PASSAGE:
Want to learn more about the next class for Write of Passage?
Click here: https://writeofpassage.com/

PODCAST LINKS:
Website: https://writeofpassage.com/how-i-write
Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470
Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv

TIMESTAMPS:
00:00:00 Introduction
00:01:24 Write at Stripe
00:11:40 Writing less
00:14:25 Writing magazines
00:17:30 Writing profiles
00:19:00 Vanity Fair
00:21:50 The New Yorker
00:26:50 Editing
00:34:00 Write to one person
00:41:10 Brie's "Taste"
00:47:20 Cultivating taste
00:59:30 Writing Novels & Fiction

ABOUT THE HOST:
I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible.