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Rick Rubin: Vibe Coding is the Punk Rock of Software

Rick Rubin: Vibe Coding is the Punk Rock of Software

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On this episode of "The Ben & Marc Show", a16z co-founders Marc Andreessen and Ben Horowitz sit down with legendary music producer and bestselling author Rick Rubin to explore the origin of his unexpected new creation: "The Way of Code"* Blending ancient philosophy and modern AI, The Way of Code reimagines the 3,000-year-old Tao Te Ching for the age of artificial intelligence, software, and “vibe coding.” What began as a viral tweet quickly evolved into a creative manifesto—part book, part tool, part spiritual operating system for the future. Joined by a16z General Partners Anjney Midha and Erik Torenberg, the group dives deep into: - How Rick became a meme for Vibe Coding —and then quickly wrote "The Way of Code" - Why AI is just another artistic tool - Remix culture, creativity, and collective consciousness - Why great founders and artists need to stay true to themselves With shout outs to punk rock, the collective unconscious, and Johnny Cash’s famed acoustic sessions, this conversation is a sprawling, soul-searching journey across music, philosophy, tech, and truth. We hope you enjoy this deeply personal and surprisingly practical conversation on how to live—and create—in the age of AI. *The Way of Code: https://www.thewayofcode.com/ “Tools will come and tools will go. Only the vibe coder remains.” - Rick Rubin Topics covered: 00:00 Intro: Rick Rubin and The Way of Code 03:18 Remix Culture and AI as Creative Tool 08:11 Finding Inspiration From the Tao Te Ching 10:03 How a Meme Led to Rick's Book 12:59 Vibe Coding is the Punk Rock of Software 17:35 Deep Fake Inversion and Wrestling Philosophy 24:40 Collective Unconscious and the 100th Monkey 28:05 Can AI Believe in God? 32:03 Is AI Creative or Mimicking? 37:24 Tuning Into Ourselves 43:05 Global Monoculture vs. Local Creativity 49:34 Putting AI in the Hands of Masters 57:26 Working With Johnny Cash 01:03:57 Relationship Between Art and Audience 01:09:47 How to Best Serve an Audience 01:17:05 Outro: Vibe With Yourself Listen to Us! Apple: https://bit.ly/3SdsfNt Spotify: https://spoti.fi/3SclPOr Resources: Watch the Tetragrammaton podcast: https://www.youtube.com/@tetragrammaton_now Rick on X: https://x.com/rickrubin Marc on X: https://x.com/pmarca Marc’s Substack: https://pmarca.substack.com/ Ben on X: https://x.com/bhorowitz Erik on X: https://x.com/eriktorenberg Erik's Substack: https://eriktorenberg.substack.com/ Anjney on X: https://x.com/AnjneyMidha Stay Updated: Find us on X: https://x.com/a16z Find us on LinkedIn: https://www.linkedin.com/company/a16z This information is for general educational purposes only and is not a recommendation to buy, hold, or sell any investment or financial product. Any investments or portfolio companies mentioned, referred to, or described in this podcast are not representative of all a16z investments and there can be no assurance that the investments will be profitable or that other investments made in the future will have similar characteristics or results. A list of investments made by a16z is available at https://a16z.com/investment-list/. All investments involve risk, including the possible loss of capital. Past performance is no guarantee of future results and the opinions presented cannot be viewed as an indicator of future performance. Before making decisions with legal, tax, or accounting effects, you should consult appropriate professionals. Information is from sources deemed reliable on the date of publication, but a16z does not guarantee its accuracy.

Segments Timeline

1
0:00 - 3:22
3:21 duration558 words

Intro: Rick Rubin and The Way of Code

"So many people I know who use AI ask it questions and think that the results that they get back is the answer. And it seems like people are more interested in getting an answer that can allow them to ..."

2
3:22 - 8:11
4:49 duration828 words

Remix Culture and AI as Creative Tool

"exploding when I saw this because it felt like a watching the the art of remixing music which I've heard you know Ben talk about many many times before as the heart and soul of hip-hop right sampling...."

3
8:11 - 10:05
1:53 duration304 words

Finding Inspiration From the Tao Te Ching

"other thing that that I thought was great about um the art of vibe coding is it kind of you kind of give a philosophy for what a human is um in a way that I think a lot of people are questioning now. ..."

4
10:05 - 13:00
2:55 duration486 words

How a Meme Led to Rick's Book

"ago or so I heard this phrase vibe coding. I don't know what it is. I don't know about anything in that world. And then the next week I saw an image of me related to vibe coding and I had never seen t..."

5
13:00 - 17:36
4:36 duration773 words

Vibe Coding is the Punk Rock of Software

"one thing that uh I I I wanted to ask you is a thing that happened in music um kind of in the transition from the kind of I would say the virtuosity era of the kind of 70s and early 80s going into kin..."

6
17:36 - 24:41
7:04 duration1402 words

Deep Fake Inversion and Wrestling Philosophy

"may have sent you that that photo um of you at the at the keyboard at the computer. Um and you probably saw it already, but I think I sent it to you some some weeks back when it first came out. And I ..."

7
24:41 - 28:06
3:25 duration686 words

Collective Unconscious and the 100th Monkey

"to back to An's question, um, do you believe in the in the union concept? Uh you know, after Carl Jung, the great psychologist, do you believe in the concept of the collective unconscious? I do. Okay...."

8
28:06 - 32:03
3:56 duration769 words

Can AI Believe in God?

"for some reason have been lost. I mean the fact that right now if you I asked perplexity yesterday how many people on the planet believe in God and it said people on the planet minimum 70% more likely..."

9
32:03 - 37:24
5:21 duration1122 words

Is AI Creative or Mimicking?

"So Rick, you've worked with you've worked with many of the great, you know many of the great artists the last 50 years. Um, you know, very closely. Um how many human beings in your life do you think y..."

10
37:24 - 43:05
5:40 duration1186 words

Tuning Into Ourselves

"about Andrew's question. Um I'm doing what Trump calls the weave. I'm working my way around. Um so, very well very well planned uh uh line of I'm doing I'm doing a vibe interview right now. So you're ..."

11
43:05 - 49:34
6:28 duration1463 words

Global Monoculture vs. Local Creativity

"And then um related question is uh so Tyler Colin asked this question a lot. He says look like if you talk to people who have been you know around for a long time who who traveled a lot you know over ..."

12
49:34 - 57:27
7:53 duration1463 words

Putting AI in the Hands of Masters

"So, so I'm going to try to workshop a theory that I' I'd like you guys to red team because my my sense is that there there's a there's somewhat pessimistic view that you described, Rick, that you know..."

13
57:27 - 1:03:58
6:31 duration1106 words

Working With Johnny Cash

"I'll tell you a story. When I started working with Johnny Cash, we sat in my living room and he played me songs on an acoustic guitar and that was the way that we got to know each other was understand..."

14
1:03:58 - 1:09:48
5:49 duration1185 words

Relationship Between Art and Audience

"between art and audience and of course you know people people in the art world music world have struggled with this for a very long time which is I I create my truly individualized art and the audienc..."

15
1:09:48 - 1:17:06
7:18 duration1443 words

How to Best Serve an Audience

"everything that you guys have said on this on these topics as true. Let's just assume this is all correct which I think it is. Then the advice that gets applied, you know, and you hear this a lot in s..."

16
1:17:06 - 1:18:15
1:08 duration199 words

Outro: Vibe With Yourself

"like that's the future of of education. If if expertise matters less and less what matters more and more is taste and being in touch with yourself and and this kind of self-nowledge. And so h how do w..."