"I do not believe in being liked I believe in being loved right and that's a very very different thing when I said this once in a meeting people were like right but it took me a while in reading a lot ..."

"they know I care about them so when the feedback is coming like raw they know that it's in their best interest because they I've shown enough times that I genuinely care about the person behind the ro..."

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"visiting sidebar. comom Lenny to learn more that's sidebar. comom Lenny you fell in love with building products for a reason but sometimes the day-to-day reality is a little different than you imagin ..."

"he B thank you so much for being here welcome to the podcast thank you for having me it's my pleasure first I just want to give a big thank you to Andre Albuquerque who is the founder of one month PM ..."

"there might be CHS I don't know sure you know you probably would be thinking twice about staying on that flight right what happens is you get on there and it's like our destination is Miami maybe I'm ..."

"you know within reach and then I think the key thing is it needs to kind of be in a vacuum from the limitations of today because the whole point of going to the Future and saying I'm time traveled fiv..."

"problem awesome and then yeah there any examples either from places you worked or visions absolutely yeah um what I particularly love so a lot of my product thinking and my product chops and craft I r..."

"you're in San Francisco you'll see buildings just floors just for parking right you'll have like basements just for parking in a world where we have housing problems we have ridiculous prices for rent..."

"really good Vision I think one that's lofty and I I I dance between whether it's attainable or not is Elon Musk saying you know we're going to get tomorrows he believes it he believes it so much that ..."

"we're up there me describing the picture of what we're going to see we're going to get there we're going to look around it'll be the himas be beautiful you'll be above the clouds probably out of breat..."

"and the purpose for your team/ compan and the vision like the word vision is almost tells you what it is it's like what it looks like when you get there it's awesome so that's exactly how I think abou..."

"is a vision like concretely in as a as a document in your experience so we've talked about Vision so far mostly As like this tagline like a sentence is that usually all you need when you're thinking a..."

"a product manager storytelling right because you look at generation after generation after generation what people pass on as stories they're not numbers they're not stats and stories and actually when..."

"like you know the it's very simplistic I'm just using that to the teams who built this I know this is not your your your vision I'm just giving it a story but I remember this when we we we we did it f..."

"literally Drew Bodega look it look like a kiosk like the ones in my in Nigeria in my country you have like a side Bo and then he drew that and he had the person with cash and a receipt just showing li..."

"share this uh this Mad Libs real quick again just like what are the what's the framework real quick Once Upon a Time the thing that happened then one day and you could actually put the date in 2026 ri..."

"foundations of stuff you don't even know is coming so I would do these exercises with my partner teams to kind of figure out even if they don't know it like force a vision out of them just to say is t..."

"example and that was an article that you ended up writing of what the announcement would look like or is that using this okay awesome it was a it was the article framework so was like it was literally..."

"we've just been talking about and then finally evangelized so I find just especially sort of as you get more senior the life cycle of a product or group of products gets wider and wider and wider and ..."

"going back to the empathize um uh one of my my uh uh peers at work uses this word he says you need to do understand work and what is understand work it's crazy to mean in the number of PMS who never g..."

"that's one piece the other piece is obviously research but I research is an interesting one because you you I think you use research I think research is Rich when it's giving you foundational problems..."

"time you pick up your phone what what is it about the apps that you love like do you think about that oh I love like open up my phone I love Spotify I also love YouTube music but I really love Spotify..."

"so I first started this at Uber on The Money Team and I hold in money problems More Money More Problems because I do fundamentally believe we should bring joy into everything we try to do you know so ..."

"spending a lot of time of this because I can't tell you how many times the clarity of the problem going back to Clarity and conviction is missing and that problem is kind of like the North Star everyt..."

"a lot of people discount as a PM like I should have no opinions I'm just going to listen to what data and research is telling me and I'm not going to inform I'm not going to try to bias the team but s..."

"the thing that people undervalue a lot it's like you stop program managing and just like spitting out what engineering said we can't do and ux said they could do and why you become this that's not the..."

"probably an opportunity okay so just to summarize some of the tips you've shared on this empathize Step One is basically use a research but I think even more importantly use it to inform the your unde..."

"should know so you use my framework to give me 10 problems if you say come present they'll do like 50 slides like no that's just 10 things you should know and stack rank them so I've put the work on y..."

"additional tip you just shared of as you're trying to develop a vision for team is bring in stakeholders and use this framework to help them crystallize here's the most important things to me from the..."

"is the absolute limit because I think you need to create white space for just the magic to happen but I usually use a framework that's it's literally what I call the narrative structure so when we get..."

"Google we have a more shared data science resource so I us invite them as one of the partners right come tell the 10 things you should know so they'll say you know we need to do more instrumentation o..."

"conviction but they want to get there to actually Sail on that boat together and so the team is the big the biggest part and it's the whole team it's not like just the PMS that are the Vision or just ..."

"I'm trying to get you just on the ride he'll come right then you know I kind of go to the sort of next layer which is the stakeholders those people that came in and their teams and their managers go t..."

"scale of vision that you invest this time into so we go back to the four parts of the vision we said lofty a vision if a vision is something that's coming next year write a newsletter write the newsle..."

"it's not the next six months right next months do the Tweet do the Tweet okay awesome I think very clarifying and so is this something you encourage your PMS to do is just like always be working on th..."

"three-year thing now when they're going into like a sort of micro Vision that's kind of a macro Vision where maybe they're solving a a small problem right then they'll just do a mock of what that thin..."

"total design control bring ambitious client projects to life with any industry with a fully integrated Suite of Business Solutions from e-commerce to events bookings and more and extend the capabiliti..."

"excite you so like I cannot overemphasize this importance of like you know top 10 things you know but you don't have start with 10 I start with 10 and actually I always end up with top three so in eve..."

"so helpful so essentially make this list of the most biggest problems that your users have with your product and I think you also include like infrastructure Tech debt issues maybe internal problems t..."

"to do do it and what we're going to do and I spend time talking I can spend time talking about all those but we talked about the workshop to do that and I'm I actually have uh and my em my one of my o..."

"narrative and I think one of the simplest things a PM can have is this narrative that when people come to you and be like hey you see all these emails introduction meet this person and the PM of this ..."

"updated so I'm a big fan of Evergreen documents because you create this mental thing where everybody just knows go you know link whatever the short link is bit whatever you use in your company they re..."

"buil out the road map and said okay based on that this is what the road map looks like of unpacking those big rocks a little bit more and usually what the rule we gave was like if you have more than t..."

"great PM is Clarity let's talk about conviction what does that actually look like we already spoke about conviction so conviction is the vision where you basically very succinctly tell here's where we..."

"well by peanut buttering resources spreading them thin so that's the conviction it's like it's also things like people you know I'll sometimes have someone come to me and say we have these two scenari..."

"so you gave a talk on product culture and how the company culture in forms and changes the way the product is built so you worked at three very different cultures that I'm aware of uh Uber Netflix and..."

"came out of that you know is the reason that Uber exists it and that infrastructure is very much what has allowed a lot of the gig economy actually Thrive like setting up these playbooks trying things..."

"delete Uber which actually happened I lived it it's very sad to wake up and know that you're doing the right thing for the world and see that 400,000 people have deleted your app just because of a mis..."

"belief system and then over time there were debates and debates I was also part of a lot of conversations around access like in a world where more people are on their mobile phone do not have a TV scr..."

"is frightening right and so and so you saw this and it's an intentionality involving the culture and now going back to sort of uh sub CH video on demand because you would write things down and people ..."

"people say oh they came from search because they have they have a culture in search which if you say you're going to deliver two basis point you're delivering two basis points right and there's a diff..."

"where you're going to work and then in Hospitality maybe there's a advantage to being in Airbnb where it's like more warm and fuzzy so that's interesting that like depending on the market maybe a diff..."

"Vibes and kind of be the who's a recent guest put it you're like the emotional center of the team is there anything you do on your teams to create that culture to make sure everyone's feeling good and..."

"with you we had a similar one at Uber which was owner not a renter speaking ofnb but yeah owner not a renter how would you act if this house was yours versus when you rent right and so it's that bug s..."

"you're not nice it's not always nice or like it sometimes is you know having hard conversations it's knowing that oh you know there's a human you know matild my engineering partner or Brian my enginee..."

"relationship with your em kind of along these lines can you share that this was before we started recording I did I didn't and it came from when I first got into product management I was a kind of lik..."

"love that by the way I think I have you're the third Nigerian guest on this podcast There's Something In The Water Nigeria that's creating a lot of great product leaders I me it's it's a merit they sa..."

"voracious reader by the way find me on good reads I read a lot oh that's amazing we will find that what is a favorite recent movie or TV show that you really enjoyed oh my God the beer just the beer g..."

"we'll see we'll see what comes next DAV I want to be contrarian now I'm trying to think of something else I've been a huge fan of this new show in HBO called scavengers reain if folks haven't se seen ..."

"that's not about me let's keep going what's a favorite interview question that you like to ask candidates that you're interviewing two questions if there are people manager what is your leadership phi..."

"we'll link to that at the show notes do you have a favorite life motto that you often come back to or share with friends or find useful just either in day in your day life or in work um let me I'm goi..."

"we'll link to that poem final question before we start recording you told me You' do dejing on the side or I don't know maybe full-time I don't know I guess one where can folks find your DJ sets if yo..."