"You need to have a certain amount of expertise to know what to do with this boundless intelligence that's imbued in the model. And I think this is where folks with experience, folks that have spent, y..."

">> Welcome back to another episode of The Light Cone. Today, we're joined by Bryant Chou, co-founder and CTO of Webflow, which created 1% of all websites live today. Bryant is back in the current YC b..."

"really incredible bespoke, award-winning websites with Ploy. But, it doesn't just stop there. The premise is is that your website website has all this traffic, it has all this data, and what we're doi..."

"email. You can see the little the Gmail buttons and things like that. >> What year did you build this site, Gary? >> 2008. So you know, if it looks dated it is. >> So we dropped it into Play and we es..."

"Play. >> Yeah, I mean once you're in the land of doing image gen and video gen, there's just a lot you have to do around curation and proper prompting. It's kind of like a dark art actually. So being ..."

"Yeah, automatics is software for small businesses to sell online, mostly managing their eBay auctions. >> And this is what we redesigned it to. >> better. Yeah. >> Wow. >> Wow. >> So it's able to like..."

"to make our website because we had very complex tech building API for AR. This is back in 2017 for phones. We kind of actually hired a designer to make some of these assets, which took a while to took..."

"we're we've got about like 12% of the YC batch using ploy. And one of the biggest pieces of feedback is just like, "Wow, I'm actually able to tell my story a lot more coherently and concisely." And th..."

"then they're like, 'Okay, we have to let go all these people.'" Like some of them actually could do the whole thing. They they're as good as the founders, and those are the people who actually should ..."

"could actually come in deploy and there's just so much that can help them win in the marketplace. So it's a really unusual and different way to think about what, you know, markets and capitalism might..."

"going to pretend that I'm someone from cursor. And we spent about I think like 750,000 dollars worth of tokens to create what's called the ploy slurper. >> Mhm. >> And the ploy slurper essentially is ..."

"coding tool, is not consistent. It kind of remixed and forgets all the design consistency and that's pretty impressive to get it to do that. It's sort of the prompt following following the >> Yeah, th..."

"It can even draft emails on your behalf based off of who's coming to your website. >> Okay. This looks like a company brain for your marketing then. >> Exactly. >> So, you start with the website, but ..."

"what was cool is that like right out of the box without me having to do anything other than like click through a couple of OAuth flows, it was able to give me like a full SEO report with a bunch of li..."

">> I mean, in web design, there's so many AI tells. Um I would like to say that ploy eliminates all of them, but you can't necessarily eliminate all of it with all the prompts and guardrails and steer..."

"created this visual interface over HTML, CSS, and JavaScript. And it was sort of, you know, the first no-code application that was out there. Powers, you know, big portion of the internet today, somet..."

"you have like a edge that's worth digging into? >> I think for me this time around, uh, it's almost opposite of Webflow. At Webflow, we focused on one persona. That persona was this like freelance web..."

"you don't have to have all this background and infrastructure and systems design, you know, like these models are really, really good at it. So, I would say like the biggest difference is the output. ..."

"And then we just kept deferring it. We kept deferring it. And we're essentially at a position now where if you essentially just give the models enough context, screenshots, images, and just essentiall..."

"competitive play here. Like basically if Floy becomes really really good, you know, one of the things you do for instance is um everyone's on the internet's talking about loops. But you know, you have..."

"me, it's businesses, it's small businesses, it's startups and I think like by building this product to to solve for the their most important pain points. I think that's going to be one of those things..."

"like oh, I never even thought of that. And to that point, you know, you're getting a lot of stuff out of the box and play to make sure that it's AEO. You get FAQ sections, you get structured sort of s..."

"a founder back. You're like, "Oh, don't do that. It's really, really hard. I was burned by that many years ago." So, I think like you have to kind of for for experienced founders adopt a little bit mo..."

"and you're like, well, like the gold's over there for sure, but man, if I could clone myself, I would like go and check out this other place and like there might be even more gold. I don't know. It's ..."

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