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He was 23 at the time and Glassdoor had been failing to sell to Facebook for 2-3 years before this
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#sales #salestips #salestraining #salesstrategy #salesadvice
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The Cold Email That Changed Everything
In a bold move, the speaker recounts how they crafted a detailed report on Facebook's employee reviews and Mark Zuckerberg's approval rating, which they sent as a cold email to Cheryl Sandberg. This strategic outreach led to an immediate response and an invitation to Facebook HQ, showcasing the power of proactive sales tactics and research in closing deals.
"one Sunday I basically was like all right this is my Facebook deck and I sat there and basically pulled every review all the salaries and Mark's approval rating turned it into nine page report and the..."
Meeting the Giants: From Email to HQ
After sending the cold email, the speaker shares their experience of meeting Cheryl Sandberg and Mark Zuckerberg at Facebook HQ. The report they created not only sparked interest but also became a regular part of Facebook's weekly updates, illustrating how impactful sales strategies can lead to significant opportunities and relationships in the tech industry.
"of course I said yes and we actually got to meet first with Cheryl then I got to go to the Fishbowl I met Mark Zuckerberg himself and as it turns out that report got added to their weekly packet becau..."