Chris Voss, a renowned FBI negotiator, emphasizes the importance of empathy in negotiation. He explains that by actively listening and repeating back what others say, you can make them feel heard. This approach helps in understanding objections to strategies and guiding teams effectively, ultimately leading to better outcomes.
"vos he is this famous fbi negotiator basically his whole approach is empathy it's like repeating things back to you making people feel hurt making sure that you're hearing why they maybe don't like yo..."