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The force behind Wise acquiring 1m customers per quarter, and about 70% through word-of-mouth
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#startup #founder #softwareengineer #productmanager best startup founder podcast, startup marketing, startup growth
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Aiming for the Impossible
In this segment, the speaker discusses the mindset required for startups to achieve seemingly impossible goals, such as obtaining banking partnerships with central banks. They emphasize the importance of setting high aspirations to drive innovation and create significantly better products. The focus is on understanding customer problems deeply and striving for the best possible solutions, which is crucial for startup growth and success.
"It's usually the thing that everyone's looked at before and thought it's the thing that's impossible so rather than find a cheaper bank for banking partner you think was it cheapest banking partner Ce..."