Erik Torenberg, Ben Horowitz, and Marc Andreessen discuss how the media landscape has fundamentally changed and what a16z is doing about it. They cover why offense beats defense, why individuals now matter more than corporate brands, why speed wins in the new media landscape, and the difference between oral and written culture on the internet.

Timestamps:
0:00 — Introduction
2:26 — Offense Beats Defense in New Media
7:01 — The Death of the Corporate Brand
12:17 — Long Form as the Ultimate Shield
17:55 — If It's on TV It's a TV Show — If It's on the Internet It's a Viral Post
28:13 — Speed Wins Everything
33:16 — Is the Internet Oral or Written Culture?
37:02 — Building a16z's New Media Machine

Resources:
Follow Erik Torenberg on X: https://twitter.com/eriktorenberg
Follow Ben Horowitz on X: https://twitter.com/bhorowitz
Follow Marc Andreessen on X: https://twitter.com/bhorowitz

Stay Updated:
If you enjoyed this episode, be sure to like, subscribe, and share with your friends!

Find a16z on X: https://twitter.com/a16z

Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

Listen to the a16z Show on Spotify: https://open.spotify.com/show/5bC65RDvs3oxnLyqqvkUYX

Listen to the a16z Show on Apple Podcasts: https://podcasts.apple.com/us/podcast/a16z-podcast/id842818711

Follow our host: https://x.com/eriktorenberg

Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see http://a16z.com/disclosures.