"I wanted to read a biography of Soiro Honda after James Dyson wrote about the impact that Honda had on his career. The key lesson that James Dyson took from studying Honda was this framework that Dyso..."

"him from a very young age and they never let him go. In fact, he he repeats this phrase over and over again that fumbling with machines is what he loves to do and it's what he would do for free. He wo..."

"very dangerous but fundamentally wrong. Don't be used by the machine, use the machine. And then he would repeat this over and over again. I wish to emphasize that the solution to any problem should be..."

"ramp.com. And so, like last week when we talked about Joseph Pulitzer, Honda also had to endure the fact that most of his siblings perished. He says, "Of the nine Honda children, only four reached mat..."

"of the two. When business resumed, a large number of vehicles had to be repaired by hand. The earthquake was far from being a disaster. I could drive cars, ride motorcycles, and learn how to repair au..."

"doesn't stay a repairman for long. Soon he began tinkering with new ideas was to make the name Honda known throughout the world for technical innovation. He succeeded in making his first product which..."

"quotes, by the way. It's like his father and some old friends that helped him set up the company, but are trying to dissuade him from the path that he wants to take. So, this is his very unusual strat..."

"and build a motor for the bicycle. And one of the most important parts of the story is again in in his society he's expected to conform. He just stay in his place. He has this relentless trust in his ..."

"Honda needs somebody who will run the business and make sure they don't run out of money. So, at this point, he's building motorcycles and he's just happy because a few people are buying them, but he ..."

"appealing as the Cub. He says, "I was conceited enough to think that I understood the minds of people better than others thanks to my wide-ranging pleasure- seeeking activities such as drinking with a..."

"users in the way that Steve Jobs intentionally targeted non-technical users with the Apple 2. So, it says the Super Cub was not designed for the young, daring speed demon in the motorcycle field. It w..."

"vehicle. The problem was the social acceptance of motorcycles as serious transportation. Their largest market is going to be American. So, this is where they're waging the war first. There was a gener..."

"personal one. He spent almost all of his time at the research and engineering laboratories where he was not bored with the problems of marketing and finance. He would be smeared with grease as he work..."

"demand. We can create the market. And I love that he stayed focused that excellence in our product is our north star. Go back to what he said. He's like, I don't want this protectionism, this governme..."