welcome to technology Brothers the most profitable podcast in the world today we have some breaking news in the media free agency Brothers we got a blockbuster trade coming out of the journalistic trenches Taylor Loren yes misinformation herself is officially making the move from the Washington posters to the San Francisco information this is a huge pickup for them absolutely gamechanging Jordy what you got for me let's talk about Lorenzo's
game this is a multimedia star who has posted and reported across every single platform you can think of Tumblr Instagram Tik Tok YouTube podcasting Twitter X blue sky mced on threads you name it she's dominated it she's not just covering culture people she is shaping it of course her career hit a bit of turbulence after some head-to-head contact with none other than Mark andrees that little dust up in the clubhouse caused her career
trajectory to be slowed hindered impeded delayed there other words for it but you get the idea she hits free agency after parting ways with the New York Times but instead of hanging up her cleats she deletes all her tweets and goes back to the grind and gets immediately signed with none other than the Washington posters and let's not forget she thrived there continuing her gumy reporting taking on billionaires and making life
miserable for anyone daring to build a network State and talk about a dream gig working for one of the greatest technology Brothers in history an absolute dog Jeff BOS she worked hard to make the richest man in the world even richer one of the
most noble things a technology journalist can do absolutely and yes people call her a champagne socialist they call her a limousine liberal but look as someone who loves drinking champagne in the back of limousines I
feel like we're kindered Spirits look this is a reporter who doesn't just show up she gets in people's heads she understands the game like no one else whether it's hard-hitting investigations or defining internet culture for the masses her articles have been must-reads for years if you're building a network State a new social app or just trying to live your life in Silicon Valley Taylor is coming for you and you better watch
out phenomenal pickup by the San Francisco misinformation they just landed an absolute franchise player can't wait to see the headline she's about to write John do you have any details on the contract uh we don't at this time I think it is just a contract I don't think she's full-time yet still testing out the water settling in through the team um but very interesting she hit me up a couple weeks ago we chatted about the rise of The Broaster
and I chimed in as a male podcast expert on the record talked to her for about 30 minutes it was a fantastic conversation and she's still got it she's in the arena she's making plays and this article is fantastic we're going to break it down but first we're going to go to a profile of Taylor Loren in none other than the information they wrote about her now they're writing with her it's almost like you can't write this
storyline at Home Folks uh so let's go to Annie Goldsmith at the information who writes all rippers no Skippers how Taylor Len became part of the story on May 18th The Washington Post published a breaking news story about the Biden
administration's newly created and promptly attacked disinformation government's board the board was able to be led by researcher and author Nina janowitz who the post reported had has been subject to an unrelenting barage of
harassment and abuse while unchecked misrepresentations of her work continue to go viral the post revealed that janowitz was resigning from her barely 3-week Old Post and the board which had been Char charged with countering misinformation related to Homeland Security was being disbanded and this was a different this was a different Arc in Taylor's career she'd been on the tech beat and always she always got a
lot of a lot of criticism because she was a technology journalist but she wrote a lot about social media she wrote a lot about culture and people oh she should be in the style section completely disagree with that characteristic I think that what she wrote about was extremely important to the technology world because discussed in many ways she was the center of the entire creater economy Trend in many ways which was huge but in many ways she
she contributed she she implanted so many ideas in Venture capitals head 100% that it it led to a sort of capital incineration where VCS invested billions of doll into the Creator economy and we haven't had much to show for it and she was so pissed about VC's coining the the whole Creator economy thing and really running with it with with as their own because she'd been reporting on it for years and was like this is not new that that was
that was well and that was somewhat of the the the thing I always found you know having my first you know real company um is a YouTube ad Network that I started uh while in college and when I saw the Creator economy Trend happening in Tech I was like this is kind of interesting because the entire movement was basically kicked off because somebody did an analysis somebody did an analysis of the fastest growing small business
categories in the US and influencers were the fastest growing category and so people were like we need to give them sass right and so they just dumped literally billions into and the information the San Francisco information was that at the Forefront of kind of covering that they've had probably hundreds of Articles at this point that have referenced the Creator economy and tracking like deal volume and velocity which has slowed down
dramatically and I think one of the issues where why that Trend didn't necessarily play out is the trends that were driving the creater economy had really started at the creation of YouTube and some of these sort of foundational social media platforms y that had already been in the like very like scaled for a while that said I do think Taylor did a good job of making the Creator econ e omy about herself yep and she's built a you know fantastic
career on it yeah there was an interesting Dynamic where the thesis of her book was that look you might see Mr Beast or Logan Paul like kind of the shining stars of the Creator economy now or kais sonad and I show speed all these
Bros Rogan um but really if you go back in her telling of the history uh it was the mommy bloggers who really were on the Forefront of the Creator economy which I think is right and that's accurate but it doesn't go back far
enough in my opinion because if you go back even further there's a group of bros that start the platforms and that's guys like Chad Hurley at YouTube Chad himself um and so there's this question of like her whole point was like VCS are just jumping onto this Creator economy bandwagon right now they're not authentic and and like while that was true if you go back to seoa writing the investment memo for YouTube in 2003 or
something like that like clear they saw what the Creator economy was going to become and they actually made a very strong bet if you're a venture capitalist and you're looking for outsize returns you don't necessarily want to rip a check into someone with a Canon 5D who's going to go make Vlogs and who knows if it's going to hit and if it does it's going to look like a lifestyle business most likely you want to be in the platforms and that's why
the VCS were correct to put money into Twitter yeah it's funny that in many ways the Creator economy investment Trend was like a the trend of Capital incineration but if you go back and you combine Shopify and YouTube into that inst massive it was an amazing category to exactly exactly so you need to you need to really understand the definition of like like does Creator economy include the platforms like it should
right and so obviously there's a lot of beneficiaries there but and there's been there's been you know for for platforms like substack that have gotten you know that have been at the center of controversy they've continued to be a
place where you can build a great creator business on right so and so uh she gets a lot of love for breaking this story it was a huge story at the time um the scoop was for a new cycle at least the Talk of the Town just the latest in
a series of stories that has made Loren the most scrutinized recognized and controversial journalist in the tech beat she just keeps putting out bangers says NBC news reporter Ben Collins who I believe like runs the the onion now did you see this I I think I'm thinking of the right person her former editor at the daily be she's all Rippers and no Skippers and that is true she's on the power law she is a phenomenal player and
everything that she touches she's a sco she's a scoop machine because she lives and Brees the the the heavily online lifestyle that her B extremely online she is every she she's living the same experience as many of the people that she covers so obviously she's going to have better Scoops and and um you know have a very unique lens on it all yeah and it goes back to her early career in the 3 months since she left the New York
Times to join the post Loren has been breaking has broken high impact stories about Facebook's smear campaign against Tik Tok the woman behind the right-wing Libs of Tik Tok social media account and the White House's Ukraine war briefings for Tik Tok Stars uh she's a scoop machine said her post editor David mallets it's so true her beat was initially dubbed internet culture though Loren now rejects that I hate that
phrase she said attention stemming from her belief that all culture is internet culture this is so true she's dead on like the internet online is real life Twitter is real life and that's why she is she's she's really good and she runs
this like she runs her own Instagram account but then she also runs a non inst Instagram account that's been banned so many times it's now on like Taylor Loren Al number seven 17 I don't even know about oh it's really really
good missing out uh I forget it's called but it's really funny um and she posts great stuff she like is very very in tune with the culture and she doesn't get enough credit from the tech Elite in my opinion um a number of Loren's friends and colleagues use the same phrase to describe her extremely online that's the title of her forthcoming book There's no distinction between online and life and offline life couldn't agree
more Taylor you are dead on there now for the first time Loren has found herself the subject of media tension in February when she announced she was leaving her job at the time to become a columnist at the Rival post Vanity Fair New York Magazine and the hill all covered her departure with Loren's lobbying some lightweight grenades of the gray lady out her out of the on her way out the door she told Vanity Fair that she kind of hid a
ceiling at the times and hoped the paper would hopefully you know involve and evolve in their ways completely agree I mean she left shortly after the uh dust up with Mark andreon and Ben Horowitz they were they were in this Clubhouse chat Ben Horowitz used the RW but he used it he was quoting members of The Wall Street bats Community who use the RW to refer to themselves in endearing ways and he was being positive and they
were being positive so it was it was kind of a hall monitor situation she took to Twitter immediately posted about it but most importantly she got the name wrong she attributed the quote to Mark Andre instead of Ben Horwitz and shortly after she was out at the New York Times and I think huge mistake by the New York Times yeah clearly they just don't get the a lot of cultural relevancy yep for the Times yep exactly but why such a big
pickup je Bezos understood hey if you're going to be talking trash about you know Ben Horwitz and Mark andreon get on my team I love I love riffing with these guys yep and so she goes over to the times um and she says uh a few weeks ago
she found herself in in the midst of another journalism brewhaha after she referenced her personal brand in an Insider interview I will not make that mistake again she told me pullitzer prize winning Times Reporter mag Maggie
Haberman tweeted is there something going on in the world other than the desire of some folks to get more attention ridiculous Maggie no one's going to be talking about you in a couple years you need to be building a brand y like you're going to be irrelevant Taylor is clearly a glimpse into the future here and uh the Old Guard just doesn't get it and so it must be extremely frustrating for her for Taylor because uh in any other community
of tech people everyone would be like yes like you are doing everything perfectly and you can tell because the the the the tech folks are like [ __ ] this is the one thing that works against us like we don't care what Maggie Haberman says about us but we do care what Taylor Loren says about us because she speaks our language and she's online yeah I you know we we've we've talked about this before we don't understand
that the frustration with Taylor she is a finally a worthy competitor for the technology industry and a sparring partner right somebody that you can bounce ideas off of and and have sort of these sort of somewhat charged but very meaningful debates on the most important topics of our time like how much time you should spend scrolling on any yes but it's kind of like getting in the gladiatorial pit with like a wild bear
or tiger like totally it's going to lead to a lot of Glory but you could get malt Y and so you talk to her on the record could come out fine as we saw with this next piece that we're going to cover uh but you could get you could get
destroyed and your whole life could be uh up in Up in Flames um and so there was a big controversy after she doxed the libs of Tik Tock the daily wire leased a Times Square billboard which blared in all caps Taylor Loren's dox
lives of Tik Tok I wish I could get my my rivals to buy Time Square Billboards about me man what an impact you know you got under someone's skin when they're buying Billboards about you it's fantastic uh in Loren's view it's not just the politically flammable stories that elicit such incendiary reactions the tenacity with which she reports them I think you have to really nail them she said and when you really twist the knife
in a good way in an accountability story people are going to freak out Taylor Len joined the Washington Post at a delicate moment for The Newsroom like the times the post was working to formalize a policy surrounding its reporters use of
social media the paper had been rocked by a discrimination lawsuit filed last July by reporter Felicia sones a sexual assault Survivor who was suspended in January 2020 by former post editor Marty Baron the suspension came after snz
tweeted about rape allegations against Kobe Bryant shortly after his death though the paper is now under the leadership of its first female executive editor Sally Busby the episode was still fresh in the minds of some staffers when Taylor Loren joined in March enter Taylor Loren into this powderkeg situation here is somebody who ised use their voice on Twitter in a way that no one else has been empowered to do and so
the feeling from the top brass is mutual there's a lot of excitement in the room about working with her uh part of what it means in to practice journalism today is there are going to be staffers that have really large followings and this is true this is the modern era and so you have to be online in many ways in our corner of the internet Loren is going to be bigger than any publication that she yeah works with right she actually genuinely has
more reach than the post within our of the internet she is the one technology journalist who truly lives rentree in the minds of the tech Elite yep in a very meaningful way and that you can't put a price on that it it can't be
Quantified in like distribution numbers or or uh or circulation numbers uh though to Taylor Loren is now the poster child for being very online growing up in Old Greenwich Connecticut she remained fairly unplugged in the late
90s I felt like the internet was for nerds and I wanted to be cool so I didn't really spend a lot of time online aside from Aim she told me in 1998 I just didn't get the hype at all she declined to answer additional questions about her family life upbringing or even her exact age itself the subject of wild speculation on the right yeah people are obsessed with her age it's very funny on her Wikipedia page it says that she was
born between 1984 and 1988 or something like that well that's that's that's that's her gift is being able to swing through is she gen Z one story is she Millennial another is she a boomer another she really can sort of Bend with
whatever the subject that she's writing about and really feel as though it's coming from the source right but that bit it just keeps on giving like just just this week it went viral again because uh someone was talking about her
age and she replied like look I'm 50 it's like obviously she's not 50 but no one gets the joke and so everyone's like she she's actually 50 and they like you know start dunking on that and like she's got a real she's got a real sense of humor right she's got a real sense of humor she knows how to get the people riled up exactly she does it intentionally strategically she did this uh you remember when when she went out
and said you know I need to have my uh you know apartment uh she Heats her apartment to like 80° sort of like her Baseline temperature and and that sparked a lot of speculation that maybe she was um you know a lizard person or something like that and needed to be in sort of a warm environment because of that the war on air conditioning she's been waging it for years um but yeah I mean what what a career in 2017 Loren
came face Toof face with the dangers of her new job when she was assaulted at the Charlottesville unite the right rally getting punched in the face while delivering a live stream report I peer pressured The Daily Beast into hiring me for lit literally nothing I took a 70% pay cut I sold every belonging I had and moved in with a bunch of roomat heights conviction grinding and uh yeah what what a crazy thing I remember she was at
that live stream that was so crazy what a crazy time she was an instant hit at The Daily Beast she was like a rocket ship uh she was a Pioneer in what was then a criminally undercovered industry Loren stayed at The Daily Beast for a few months before getting recruited away within six months I had four job offers from all these other outlets I took the Atlantic where I was there for a year and a half and then the New York Times
was aggressively recruiting me yeah I mean this is what happens to Star players they get recruited and uh now now she's fully in the free agency she's writing she has a a fantastic substack I I subscribe to her newsletter she's always unearthing stories that I would not have found otherwise she's not writing about like the mainstream Tech news um but it's very important if you're a if you're a tech if you're a tech person she's done this perfect
Creator dance which is benefiting from these Legacy Media brands in order to establish herself while still sort of building up her own audience so that she can maintain this sort of uh you know this sort of like [ __ ] you attitude of I don't need you you need me right y given that that she could in theory be completely independent at any point and and probably make just as much money doing that than she could at any uh one
of these Publications yep yep but it's obviously come with major setbacks she's been docked multiple times she's been swatted multiple times with police forces wrongly called to her home and that of her parents she's philosophical about what her parents faced she calls them generic Suburban white people who can comfortably reason with law enforcement when te police show up at the door but she worries about other reporters who are victims of such
harassment think if they're in in a different neighborhood or of a different background or of A different race those are the stakes other journalists are trying to cover uh the abuse has been so constant it's become almost routine it's
the same dox on kiwi farms and forchan Reddit Thread about your family and friends and get swatted uh you get swatted they leak your phone number I feel like I'm on the merry around for the 20th time uh I feel like there's
there's got to be some way to to harden her her security because um she's got to keep posting um but uh swatting people's just playing dirty folks don't do it it's that that's not the point the the whole thing is like you have to understand what's going on in the tech press versus The Tech Community is like it's world it's WWE it's wrestling like what happens on the court is left yeah is left in the ring and and and you know
you can't be the fan that thinks it's real yeah that's just embarrassing yeah but here's here's the thing the the pressure on her and the scrutiny has made her a better journalist right and she admits this she says she's keenly aware of any mistakes that she makes no matter how trivial will be trotted out in front of a national audience I can't get a correction ever like I would be dead I can't [ __ ] up ever any tiny thing
is going to be blown out of proportion so the margin for air because of that attention is just very high that's that Mamba mentality right where she's she understands in the spotlight she's going to perform right and it's pushing her to be a better journalist yep and and and this came back to uh to to hurt her recently when she was at a uh press briefing for Joe Biden I believe she called him a war criminal uh on her
close friends feed on Instagram one of her close friends turns out not that much of a close friends leaked it screenshot it it leaked it um and there was massive blowback but you know what free speech I thought we were the the
party of free speech we're supposed to be supporting people saying unhinged things about our enemies that said so but recently she's sort of come around to feeling like deplatforming is actually wrong in many ways she said on
a recent podcast that you know while she historically was in favor of silencing the manosphere so if you had male opinions she wanted to generally sort of shut you up uh deplatform you what she's sort of found in her research is that that tends to have blowback that comes with it where if you end up in this game of whacka where you deplatform somebody they pop up on another platform and she's been very critical of the right
leaning uh platforms that have been in favor of free speech um and spoken out very strongly against many of those platforms but at the same time recognizing that the there there are so many potential platforms to post on today that deplatforming is is potentially um you know very in gave us the birth of parlor and gab and Truth social and you know all these different platforms uh I I think that the natural next move for her is potentially like a
board level role at truth social because like where where does she really go from here she's been at the Atlantic the times The Washington Post the San Francisco information she's been around you know she's been at every top Newsroom in the country the only the natural next step is to join the board of something like truth social and help you know TR social while they have a fantastic valuation they only did about
a million in Revenue last year so if if Taylor went on there and said she was rolling out a private feed and subscription she could probably two 3x their revenue overnight and I mean goes back to the concept of like the Horseshoe Theory right like she's been clocked as like leftwing but as we've seen with her calling Biden a war criminal she's not riding with Biden she's not in the Democratic establishment she's further left that
she's very skeptical of government because of how they handled covid a lot of people on the right are skeptical of the government because they handled Co because how they handled Co and so you could see her following around going to
National bushism or far right extremism uh and and just kind of coming to the other side at a certain point we've seen this a lot I I like to I I like it when she runs into the fire right so with with her going to the information it's
it's literally saying hey all my you know all her top enemies are Avid you know readers of the information these sort of tech the she's going and running at them and you know screaming at them chasing them around the internet wire the daily WI or or truth social right going into the fire she's not afraid to do that uh there's one journalist who will not be working with her in the future and that's Nate silver they got a little
spat on X uh Taylor wrote hi Nate I don't disclose any personal details like my birth date home address family info Etc because my family members are harassed and swatted at their homes thanks to reactionary people like you misrepresenting my work and inciting outrage why are you so obsessed with my age it's a good point good point who cares if she's writing bangers I don't care if it's a 13-year-old in Czechoslovakia yep I will retweet it uh
but Nate replies and says Taylor normal people publish their date of birth mine is 11378 I know you're probably older than the image you want to cultivate online but you just own it not much you can really do to make yourself younger and Nate had to delete it he said deleting this because it's mean I don't think highly this person but I also don't know this person I was a little unclear what he meant by deleting it by screenshot
screenshotting it and getting 5,000 likes uh uh so I was a bit confused on that but I think it's important so we don't we don't talk about this is this is a growth hack we need to post some really incendiary stuff then delete it
and then post I'm deleting I just so you know I'm deleting uh this picture of my watch collection and my rare car collection because it's in it's go it's in bad taste uh I I I apologize and please don't repost and like this yeah
and I I I think it's important to say so we don't talk about politics or social issues on this podcast feel like I have to you know remind people of that um but I do think it's important for us as a technology and a business podcast to stand up against this journalist on journalist violence exactly technology technology Brothers you know we have our differences at times but overall we have this sort of shared common mission to
advance the world uh through Enterprise SASS and Rockets and everything in between journalists have the same sort of desire to find and share the truth and I don't want to see Nate silver and Taylor Loren fighting I want to see them
uniting I want to see them going over to tr social going over to Blue Sky together being everywhere at once posting more and uh you know constantly in pursuit of the truth and not letting personal differences or getting into
arguments about birthdays you yeah yeah I mean this goes back to when when Elon bought X Taylor was uh banned for a little bit for some reason uh it was a very dark time I I want her on the platform I want her in the ring I want the surprise she still she posts with comments off now yeah she she's back on but we need to get her her account fully back up and supported we need all of her crew on to really create some tension on
the timeline this was like the beauty of Twitter was like if you were posting about capitalism or technology could go either way you get a bunch of you could get dunked on now when you go out and post now there's no there's no capm good oh yeah cool old old news there's no stakes and so stakes and drama that's what makes for entertainment and so we need more of that so we need to support Taylor Loren on the timeline and and
honestly if if Taylor was taking X seriously I'm I I'm assuming she'd be pulling in at least 50 60k a month I would hope so um just off of the the ad sharing Revenue I would hope so so go and uh go and subscribe to the information subscribe to her podcast power user pod on AWS is a sponsor so we want to just say do we we like to do sponsor still she's still working with Bezos that's great yeah I was worried that they had a rift after leaving the
post but it's good to see that Bezos is still supporting her I think it's good to do sponsor acknowledgements thank you to AWS for sponsoring I think it's an amazing way to get in front of you know the next generation of of Engineers and entrepreneurs that are going to be building on top of AWS I agree I agree uh so let's go to the rise of the broasters this is the article that Taylor called me about and I spoke spoke
to her on the record um she writes about a year ago sha Kelly then 26 decided to launch yet another business previously he fooled around running a small Drop Shipping Company as as a Rutgers University undergrad later he sold face masks and other personal protective equipment during the pandemic's early days clearly very hustle very entrepreneurial oriented guy neither Enterprise had really gone anywhere so after years of binging The Joe Rogan
Experience he settled on his next venture his own podcast he build his show digital social hour as in-depth conversations with entrepreneurs thought leaders and high Achievers attracting guests like Brian Johnson Tulsi gabard um he uploaded you uh he uploaded episodes relentlessly both audio and YouTube videos and a massed a dedicated male following in Swift order he shot to number one on Apple podcast self self-improvement category congrats
probably lots of Da paring on along the way uh and he's accumulated 11 million Instagram followers and more than 1 million subscribers on YouTube he's leaned hard into video and employs up to eight freelance video editors at a time six for his longer stuff and two for short social media friendly Clips what's interesting is that she then later clocks his revenue or his profit not she so she went and she said she talked to
IND industry uh experts about it why would she just not ask for a picture of his watch or car collection that would be good be a much easier way to clock um his Revenue he won't comment on his annual revenue but based on
conversations with industry experts it could plausibly be around a half million dollar I feel like that's really superow really low for Kelly if that's what you're doing if that's what you're doing talk to us we'll get you set up with
some real real profit you maybe he's not doing enough ads but I mean 11 million Instagram followers 1 million subscribers like you got to be able to pull in a lot more than I mean the rule of thumb generally I mean this isn't even for business content or long form but the rule of thumb is usually a dollar per subscriber on YouTube is like reasonable reasonable monetization so you look at Mr Beast over 100 million
subscribers his business does over 100 million dollars you look at a lot of the finance channels that have a couple million views a couple million subscribers couple million bucks in Revenue y uh and then of course there's
costs below the line but um he uh Taylor is uh opining on the end of an era the era of journalistic podcasts like serial and Slow Burn is fading away and even the schlocky True Crime and horror standbys like my favorite murder and
last podcast on the left no longer hold as much cultural Sway and brand power as they did a few years ago instead the new podcast stars are young men like Kelly they're part of the manosphere that's been talked about a lot in politics lately ever since Donald Trump made their shows key campaign stops yeah and and Taylor's last podcast episode was with your your friend a researcher Joshua Cella Joshua who is an expert on the man
and it was great episode where Josh Joshua basically mansplain the manosphere to Taylor and the audience so it was uh very insightful for me uh considering you know I've I've I've listened to some of these podcasts before um but I never heard the manosphere described so perfectly yeah it's uh it's fascinating it's all this question there's been a big question in the media about like should should the Democrats build a a Democrat version of
Joe Rogan and there's a bunch of reasons why that may or may not work they kind of if you look at the top technology or the top podcast there are already plenty of left-wing shows with huge reaches the Harris campaign just didn't do them like there's The Daily Show there's the Ezra Klein show The nyt Daily there's last podcast on the left and uh there's that one with those comedians called uh uh I'm blanking on it but it's it it it's
also really smartless is really big and then there's the one with the Obama writer uh called uh pod save America so there's just like so many like the views are clearly there it's not like you know oh there's 100 million Americans who just aren't listening to podcasts they're just listening to different podcasts but they just weren't prioritized so I kind of rejected the whole premise when I was talking to her but there is an
interesting question about why uh why male podcasts have become so big how this happened my thesis for her was that a big part of it is that apple has less algorithmic control over what people look at and listen to in the podcast player so they are much less likely to deplatform people they did deplatform Infowars but they never deplatformed the daily wire in the same way that YouTube can just adjust the algorithm to promote
a little bit less because there uh Kevin ruse did this whole Deep dive on I think it was called Rabbit Hole he did a whole podcast and series about um young men who go on YouTube and look for you know uh self-improvement content essentially Wii was it wasn't tuned to deal with politics at all it was completely neutral about it it was like if you if you search for a video about a you know 911 Turbo S well you're G to you're
going to see a video about a more Niche Porsche and you're going to see a an st video and then a GT3 RS and then some retro Porsche because it knows you might end on cars and bids Buy exactly exactly so so it's kind of like
a funnel for anything and of course it worked the same way for conservative content and liberal content too yeah and she and this this piece calls it out but YouTube is I I do think it's starting to change but it forever it because YouTube
originated with a lot of gaming content that was like over I think it was like over 50% of all content uploaded to YouTube for a while I think it may still be that way was just gaming content that attracted a lot of men and then and uh that has still snowballed where I see this have you know running a YouTube ad Network um you know I don't run I haven't run it in years but starting one in college it was always it used to be a
real challenge to uh help a female oriented consumer brand actually scale up on YouTube because there just wasn't that many channels that's changed a lot as YouTube has become but I think I think one of the the I don't think this is like specifically called out but some something that people miss with YouTube YouTube is there is um it has complete so much of YouTube content today is watched on TVs right and so what that
means is that the influence that TV used to hold is now held by the the the male podcast experts right the huberman's Alex fredman's um and a lot of them have deals where they can still post the full show on YouTube this is the thing with the the Harris going on call her daddy and Trump going on Rogan Rogan is now a couple years out from his Spotify deal he's allowed to post the full episode on YouTube as well as on Spotify call her
daddyy still in that tweener phase where they have to uh gate it and so what went out on YouTube from call her Daddy was just a clip it wasn't the full thing and it was a lot shorter and there's a whole bunch of other stuff that goes into the Dynamics there um they had a good quote from Samir chowri do you know this guy host of the Colin and show it's a great it's a great show they break down uh the they break down everything in the
YouTube world and they really break down like business of YouTube really great interviews with Mr Beast and a lot of other folks uh Samir says YouTube is a largely male audience and male loneliness is a factor you have a lot of young men looking for community and friendship and they've been able to find that through podcasting yeah we've talked about the Cure cured to male loneliness being just calling up your ramp you know sales rep SDR your SDR
over at ramp they'll talk to you for hours or going on T going on taking expert Network calls exactly but I I I resonate with this when I discovered podcasts while I was a young man I was 18 and it felt like having a mentor in
my pocket where I could listen to hundreds of hours of people that had gone and done the things that I wanted to do and I I learned the language of the industries that I was interested I learned different Health practices that
you know many of which I still do today so it podcasts have served as basically an older brother to me that I didn't have in terms of teaching me about the world and it's influenced many of my beliefs right yeah my question here is he says YouTube is a largely male audience and so I wonder how what the actual gender breakdown is is it 6040 is it 7030 and then and then if you zoom out can you look that up and then if you
zoom out I wonder if if is it that women are just listening to less content or consuming less content or are they on is Instagram more female is Tik Tok more female or is YouTube and podcasting really just excuse mail like like are airpods sold more to men than women like I wonder about that or just like headphones like listening to things like the thing that is Upstream of the individual platform because I I would believe that there are
some platforms that lean male some platforms that lean female but I would be very surprised if we learned that just content consumption is a male phenomenon interesting so as of now this site is reporting that only 54% of
YouTube users 18 and above are male that sounds right to me that sounds right to me because but but it is in different niches obviously if you look at like the business Niche or the manosphere obviously that's going to skew male but
there are going to be plenty of sub niches that skew female 50/50 right yeah yeah and so and so I I I kind of I kind of disagree with that characterization of YouTube I don't think the data backs that up um but it is interesting that that just the the accessible product on on social media in on New Media was accessible to the conservatives this time around where next year or or in in 2024 I guess 2028 we could be looking at
oh it's the Tik Tok election or the Instagram reals election and the Democrats are crushing because they have much more viral potential on there and it's a little bit of a more a like for JD he seems to do really well in a three-hour show same with Trump but maybe the Democrats whoever they put up next whether it's budha judge or AOC they'll do well better on a streaming platform or they'll do better on a short form platform and so I'm I'm I'm
wondering if this if this holds forever or if this will be uh if this will be uh you know disrupted and so let's go to my quote in here um the other commonality many of these podcasters eventually fill the pull towards Pol political coverage which is something I've talked about which has been an an even wider appeal than topics like artificial intelligence and crypto John kouan and entrepreneur and Residence at Founders fund uh and
host of the podcast technology Brothers said he experienced this pressure firsthand when trying to grow his YouTube channel which is now has nearly half a million subscribers you want your business to grow you have employees he
said but as you grow you need the numbers to go up the algorithm is addictive you realize that there are only 100,000 people interested in Tech or AI at a certain point you max out the technology or business Market size and
so this is very natural we've seen this with uh Allin going political and everyone getting really up and a tizzy about that but it makes sense they're growing their business then and what they're doing is impactful to the Tech Community I was just talking to somebody at the gym let's not let's not take take away their their desire to go political they enjoy the culture War right like those guys like duking it out on the
timeline with the Taylor lorenz's of the world and they just enjoy it it's like a sport to them and it helps them get bigger and bigger and bigger like when jcal is posting like we're the number one podcast he's not even talking about the number one podcast in technology anymore yeah like he will have episodes like the all-in show will have episodes that are like the number one podcast in all the categories yeah and it's because
it appeals to everyone if they were just sticking to deep Dives on oh what AI agent is the best or what startup got funded like they're not going to they're not going to go Broad and and they want to go bger and bger and bger and this is very natural and it creates an opening for new shows to come this is what happened with Lex Freedman he used to be the artificial intelligence podcast it was all AI researchers then eventually
he broadened out started having political people on started having you know Joo willink on and Rogan and all sorts of different people on health stuff and that created the opportunity for doresh who's doing fantastically and now DH is doing Tony Blair and eventually DH will broaden out to all sorts of different topics that is interested in he won't just be the AI researcher show and then there'll be a new dwar cash and that's great and it's
this virtuous cycle that should not be it it shouldn't be criticized it's just it's a positive thing the only thing I want to see out of Taylor is if she wants to really fight back against a manosphere she's got to get bigger she's got to monetize more I want her you know there's this talk within the tech world of what's going to be the first1 billion doll oneperson company could easily be Taylor Loren the Taylor Loren's media
super core in uh that could be the world's first and that would be I would love to see as a beire I'd love to see your you know potentially gunning for that first you know podcast to IPO right go newcomer for that yeah total Spa
candidate if she would really start to focus on monetization so my biggest criticism of Taylor is focus on monetization if you really want to yeah if you want to understand the Creator economy more more promoted post I like
that she's working with AWS and encouraging young technologist to build on AWS through that partnership but ramp it up right like ramp it up more ads and um we're you know I feel like we're lucky to have her as a as a sparring partner you know the pressure makes her a better journalist and um and so if you're listening to this you're a Founder you're in technology given on the record interview to Taylor most of the time it'll come
out great like this but every once in a while you'll slip up admit that you read one unqualified reservations post and she'll destroy your entire life but that's the way it goes folks that's the game that's the game um and it's a good game yeah so she's actually retooling her podcast right now we saw this she's she's shifting from a interview show um to a dual host conversational show and so hopefully that leads to breakout
success I whenever I see somebody with an interview show I'm always uh you know cautiously optimistic that they'll play the game correctly like like if she wants to be this technology political show like she should have gotten Harris
on the show and it's like what was her plan to get to that size to that that scale and you can't I mean I love Josh but uh he is very much a micro internet celebrity he's small and so he's not going to bring a huge audience to that
but it's and it's also a question of of tlor Loren is such an alpha could she and and kamla who's also an alpha even exist in the same room together figure out away I mean Rogan Rogan figured it out with Trump like they they they got created some great content together and so I think that's that's the big problem with with the the the Democrat version of is that no one is really grinding out like okay how do I make sure that I have
to be the stop it almost like her daddy was like lucked into it and was like okay I guess we'll do this but this wasn't our plan whereas if you're really trying to build the Rogan of the left like you got to be getting all these people on y anyway let's move on to the timeline thanks for listening to that deep dive you didn't even have to put her in the truth Zone cuz it was a truthful article the information everyone who's calling it The
misinformation is misinformed it's not the misinformation stop calling it The misinformation it's the information it's not the misinformation San Francisco information it's the San Francisco information so go easy on them they're great and they just they just picked up an all-time player so we love them hey yeah oh before before got we have a fantastic promoted post by Tyler he says that inspired by Friday's episode of
Technology Brothers I created a Marketplace for sales reps to rent. edu email addresses from female college students to increase their response rate to C emails if you're a sales rep or sales leader looking to crush your Q4 goals try leveraging a edu email today check it out at edum mar. or at the edumart and he's created this fantastic marketplace where you can go on if you are selling Enterprise SAS go on there
get a.edu uh email address from a you know female college student if you're in college go on there and inome address probably massively against the terms but so is Airbnb in many ways in the early days move fast and break
things this is all inspired by insired by Morgan Barrett who said uh with a girl's name and a.edu email address I have almost 100% response rate to cold emails uh true Banger here one and a half million views almost 4,000 likes oh
sorry 40,000 4K likes almost 4,000 bookmarks so people really uh resonated with this and this is why we got to call out Tyler because 40,000 people like this only one guy actually went and built it and so the next time you see some crazy Banger and you think oh somebody already built there's probably 10 there's probably 10 YC companies that are doing this already they aren't just go and build it us Morgan covered it on
the 19th we talked about it uh at the end of last week fantastic execution built it over the weekend and shipped it this morning uh does he deserve brother of the week I think this is I think this has to be the brother of the week this
is Brother of the week this is Brother of the week congratulations to Tyler congratulations Tyler you are the technology brother of the week this is exactly what we look for in the technology Brothers building shipping
shipping [ __ ] posting even running after controversy there's going to be a lot of people Coles that are against this there's going to be a lot of people in general that say this is you know misleading or or whatever but as long as
you're selling a product that people need and want I I think that that it's fair game yep uh you know and uh and he's good at promoting it he got us talk about and it be good for the it'll be good for the shareholder call up
Business Insider you got to get them to write about it call up Taylor Loren tell her what you're doing maybe she hates it maybe she writes a hitpiece it's going to be good for you than you to Tyler thank you to Tyler congratulations on your brother of the week uh Andrew duza says the startup industrial complex created by Paul Graham and white combinator is rotting the creativity and ambition of a generation of founders with a paint by
numers approach to entrepreneurship Founders go off script have an original idea stop building for a niche build for Humanity and this is so funny because I saw someone sub tweeting this and it was just like someone complaining about YC and then it was just Paul Paul Graham coinbase Airbnb strive zapier yeah it's a good rebuttal it's like well yeah of course we're not focused on the off-script companies in this batch the ones that
people are focused on right now are the AI rappers that are like running the right Playbook coin could get a Bitcoin summer 12 you got when you were in the batch you could get a Bitcoin just for signing up yes one Bitcoin was the sign up reward for coinbase and then for years no everyone was like oh yeah coinbase like that weird company like okay I guess they rais some money like they were slow to raise money it took them a while they
were much hotter companies coming out of YC and also they were they were not flagged as like a top startup yeah yeah and I I would say uh the YC framework and basically religion around company building that they've created objectively for most entrepreneurs is like a fantastic set of guard rails to just like run it you know build have the best possible chances at building a business when I look back at the companies that I've built you know if I
if I'm taking sort of a rear view look I'm like I wish I was sort of following more of YC's Dogma around certain things and the other thing is yes YC is a great place to go if you're if you don't have some super inspiring idea or vision and you just want to build some software Y and have like a good framework to do that but you can still they're still happy to take these weird outlier ideas there's just not going to be they found
in a nicotine pouch they funded a nicotine pouch company in 2018 and they're not GNA Zin didn't even exist yeah and you're not going to have a hundred Visionary companies in every batch but that's okay because there's going to be some non visionary plays that end up pivoting into also like like there is a massive piece dividend of this startup industrial complex like you look at the ramp guys they took their first company through YC parabus wound
up selling it and then they wound up doing an even bigger company ramp after and when I think of their creativity and ambition like it's not rot it's not rotten not not by any stretch of the imagination and and them setting them up with the YC framework to build execute sell that business like it made them who they are today tot and so uh you know it's like there there are so many ways to be successful and we're you know very
thankful to to YC so a big wag of the finger to Andrew duza we disagree but let us know what you think in the comments Christina farat says your honor it was my AI agent and Veronica says this will be a real argument and I think that's real yeah where does the liability fall we're already seeing this a little bit with uh if you go on agent. and you the Professional Network for AI agents and you you know hire some
digital employee that just goes absolutely Rogue well this is already happening with uh those those customer support agents where you can basically get the customer support agent to like give you a full refund or something for if you like game it out properly and then the company up oh that was not our policy like it hallucinated like who who's responsible for that the llm the company that side with the customer on that side yeah
the customer they're smart enough to convince your yeah but what happens when it's a $100 million deal or something that's going to court and someone is going to say it's my AI agent and so that liability should fall not on the company but on the the the the company that made the AI agent or the llm it's going to be a mess but fortunately full employment lawyers the lawyers will win and using AI agents and F you know we
hallucinated uh uh we pled guilty yeah we didn't mean to no there's there's going to be value in being a human at the end that says like you know just taking responsibility for the yeah I mean human Loop for a very long time
obviously um because the responsibility uh do we have a promoted post promoted post uh from our friends over at fantino label uh fantino label bespoke suiting designed in America and handcrafted in Italy so F fantino label uh is run by
John fantino his family made his money made money in Hospitality John has been running fantino label fantastic uh suits and tuxedos and uh there's many heads of states and uh you know very uh the tech Elite that wear these suits we can't you know discuss specifics because it's very private but uh anyways fantastic suits I wore one at hereticon I got a lot of compliments on it yep and uh we've had a number of our listeners actually go to
fear Ando label after hearing about them here on the show and get suited up so uh we ask everybody anybody that's recording a podcast yep especially if you're Capital allocator if you're a capital allocator would it kill you to put on a suit y answer is usually no so you should put one on you are a capital allocator or an executive not an HVAC repairman so dress like it dress accordingly Alexa Z says wow I'm definitely bullish on this app at Get
Hype get Get Hype HQ and in the settings SL account it says call the founder I think this is great I think this is amazing I think I think this is actually like the kind of thing that YC basically recommends which things scale yeah just make yourself extremely available to users and once your phone is breaking then get the second line of defense but don't be like Oh I'm starting this brand new company we don't have product Market
fit we have three customers and I need some sort of like you know like desk scenario a bunch of people and a bunch of stuff it's like no just let people help you uh some of the greatest uh TCH support I get from early stage companies always from the founder the best founder CEOs they see somebody post on X like hey I'm having this issue and boom stripe CEO Still Still does this yeah it's great let's go to G Ro over at
versel he says the American dream for real and it's m McDonald's is hiring a web developer to use nextjs so I think uh historically this would have been a great opportunity for crypto uh investors after the bull cycle ends you go you know maybe you're not going to just put the fries in the bag but you could get it you know nextjs development role this was such a banger 12K but this yeah this is a fantastic job I can't what's more American than
working for the golden arches yeah it's remote and it pays 130 to 180k not going to be a not going to be a angel investor with that salary but you know get this job ask for a raise hey with your bonus you might be able to get up into that 200k range and get it credited and you go super long on all your absolute boys exactly employees can work remotely so yeah and McDonald's is back it's having a moment it's very popular so you know
go work at McDonald's if you are a nextjs developer Josh Wolf says the new Lux quarterly letter to LPS our theme Tech Venture Global markets told in four Parables of Four Brothers I like this one Prometheus two menus three atheus and four Atlas and they have these like Giga Chad uh cartoons of these Bros I like somebody else like quote tweeted this or just tweeted and they were like what every time the Lux they put out
their quarterly letter I just put it into CLA and say like rewrite this in a way that I can understand and then it just pops it out just take out the Parables and this is one of those like the the fact that they're taking this
information like think about how much like great how many great takes were locked up in like LP updates for the last like literally decades and now this is you know we're very against building in public on this are they leaking their
Alpha though uh I think they're leaking last quarter's Alpha right I guess it's uh it's marketing at the end of the day but I I do like that that there's a there's a Twist here in the writing language to use these Parables I think
that that's that's just makes it way more interesting it's just more interesting more stimulating than I mean it's very anti- paaul Graham who wants to just write plainly directly but I think there's something about creating a
little bit of a barrier to get into the the the lp letter and enjoy it and then you're also learning something about Atlas or Prometheus and maybe you don't know that much about them so you're also getting educated maybe you wind up pulling up the wiki reading a book learning a little bit more it's a good way I and I any anytime I'm talking with a friend with a fund who's saying like oh I know I need to do content but I
don't know what to do it's like find your brand of content for Josh it is hey I'm going to write this sort of esoteric broad ideas about markets and technology and like put it out there there's a lot of big ideas and it's up to you to kind of SL screenshot CLE start as like slack conversations or something like that and dreon the big big idea that they're branding something that's already happening and just like
owning great coinages yeah C law yeah and Founders fund is ship posting viral viral videos Vibe reels I guess and ship posting and apparently breaking uh stories about poly market and and their competitors uh Bennett seagull says
flavor of the month technical teams raising seed Capital to buy business and transform it with AI sounds like a nightmare scenario for the founders the company being bought and the VC's funding it yeah so this is you know
referencing all the new teams that have come out and doing these like AI oriented rollups saying hey I'm going to buy a bunch of accounting firms and automate everything and it's hard enough to just buy a business and make it grow it's comparably if you're trying to buy a business make it grow and completely change how the service is delivered and not lose all of your customers and alienate like the existing teams and
clients and and everything like that like it just sounds like one of those things like I think people when they think about um what attracts Silicon Valley got very obsessed with rollups and just general m&a because they're
like wait I could go work at meta and like you know have to work 10 years to eventually get to the point where I'm making a million dollars a year or I could just buy a business that does a million dollars of evida and like you
know use some conservative amount of Leverage and you know eventually I just own this great asset but everything is just much much much harder than it than it seems and rollups are obviously that it's like not only are you competing with other groups that are participating in rollups so that the price of assets end up going up and spiking and being very competitive you're competing against other owner operators that are
just coming onto the scene and they're like I don't need a we saw thato to roll up all the Amazon Brands yeah and then in their situation they're beholden to the to the platform and as Amazon fees went up they just didn't
really have a business anymore but um think about examples where buying a business at seed stage made sense I know didn't Warby Parker buy no it was uh Harry's they bought a razor Factory I don't know if that was fantastic but um
it was certainly differentiated at the time I know some there's been some companies that have bought banking licenses yeah where it's been some sort of asset that that they needed and they couldn't get any other way the pl founder did that but it's rare to go and buy an existing business and transform it because usually you could just start from scratch Green Field yeah interesting but yeah there's a bunch of people attacking the whole Services
economy which is trillions and trillions of dollars of saying like hey if we can go just provide the service with AI turn this from a relatively low margin services to a high margin software bus and I just think it's going to be much harder um there's a company I invested in Nick abuid who was at uh main product hunt Main Street and uh then ramp he's now building rivet which is like a ground up attempt to um leverage
basically AI for accounting is he buying CPA firms he's taking the opposite approach he's just building from scratch he saying like you know there's I don't know what you're buying if if EV all the customers leave in the first year yeah be tricky I don't know there usually needs to be some sort of there there was another generation of companies will manias was really obsessed with this the uh there were companies that would buy
like Dental um practices and then flip the capex to Opex by essentially like renting the medical equipment to the and that was like really really alluring to like the CFOs of these uh of these like you know Hospital networks or or
something because they don't have this big capex expense anymore um and I think they grew pretty quickly but then I don't think it really panned out in the way people hoped um there be dragons for sure dangerous let's go to Conor
McDonald he's been on the show before here's my take on app Loven and he stars out Lo so that they can't search for it um so reaching an older audience with disposable income with high quality ad space for the very first time is often good that's not rocket science and worth trying especially with ad credit but long term sustainable results are still very much TBD what do you think about this have you used app yeah so app L is
an ad Network that's focused on mobile games and so Their audience tons of you know very scaled ad Network and anytime you're a consumer brand that you're able to get in front of a totally new audience you can usually Drive some pretty interesting results one because cpms just are going to be a lot less than meta because meta is like the premier place to advertise right you can be the most hyper targeted and so cpms are just higher but yeah
there's been a lot of talk about App 11 I think App 11 like was able to create this Mania within like the X like marketing community of saying hey if you're spending like 20K a day on meta we'll bring you over to app L and people have been seeing some great results but um yeah I was able to get you know just by being friends with with Connor and doing some work with with Ridge and Sean in the past I was able to get a front
row seat into like viewing of like how they test in a new ad networ and they've always meta has always been the backbone of their business and they they've focused on meta Excellency I think it what Connor is alluding to is it's a trap to think oh I'm just going to find this new ad Network and like suddenly my business is going to be fantastic it's like no if you're not making meta work well you're not App 11 is not just going
to like solve all your issues it's a it's a marketing like Excellence it's skill issue basically so you're not just going to like suddenly transform your business by going over to a new network that makes sense let's go to the P God he says anyone have $105 million for me to borrow and he screenshots the buyout lbo opportunity for the Arapaho Basin ski area the company a subsidiary of dream unlimited was acquired by Altera
Mountain via its Financial sponsors Triton funds and KSL Capital Partners through an estimated 10615 million lbo on November 19th 20124 so this is not available he's like joking clearly because the deal already happened but I do know a beire bought a a mountain like a ski resort and uh I think he enjoys it was that the Summit Series different they also but uh yeah i' just like to encourage more listeners to just go buy ski resorts you know all
of the great Mountains for the most part I've been getting acquired by these big conglomerates and I'd like to see more independently operated ski resorts uh we're working on an event with with Bryce over at Indie to do a technology Brothers uh Gap gathering in Park City tuned for that stay tuned for that but um but yeah just if if you're thinking about it the answer is yes just go buy a ski resort yeah um yeah it is tricky it
depends on the capex that's that's already gone into the ski resort like the one that I know uh doesn't actually have chair lifts but it it's so it's for like a more prestigious type of skier they do cat skiing are you familiar with this so like heli skiing cat skiing you ride on a big like Caterpillar truck basically on a cat you bring all your ski gear they just drive you up to the top of the mountain and then you ski
down in completely fresh powder it's just pure powder and for the real real ski heads uh powders where it's at my uh my great-grandfather ran the gondola at Mammoth for like 40 years basically like post World War II he was like happen to be like best friends with with um Dave McCoy the founder and because of that my uncle used to massively take advantage of the relationship to the mountain so he would just go off off Terrain
and like duck under the rope and then he'd have this was like preone but be like radioing like hey like I ended up going over the other side you send a cat and they had some crazy that's hilarious crazy stories uh but I it's the fact
that like anybody who is building these ski resorts in the 60s yeah is so insane thinking about the machinery and the amount of risk and like the like amount of human life that's at risk on a mountain at any any given point if the
Machinery malfunctions or you're not smart smart about Avalanche control like it's it's one of the craziest environments to build a business we could probably do a whole Deep dive you know some of some of the ski resorts have howitzers where for Avalanche control there's a few versions one is just you have the ski patrol go up there with sticks of dynamite and they just throw the dynamite and it just shocks all of the Avalanche potential down and
just creates an avalanche but then uh at some ski resorts they have they have howitzers where they just literally fire a cannon into the mountain and it just causes all the to come down love nothing like being at a at a at a at a ski resort with your Abol boys no and you're in you're in the hot tub after skiing after a long day and you get to hear the cannon going off you know showing that you know there's going
to the next day is going to be it's like signaling that the next day is going to be fantastic yeah Bluebird uh do we have a promoted post we certainly do we always do this one is from Aman Resorts the architecture of Aman Kila is a
celebration of bali's natural beauty cascading down the hillside to the Sea Stone buildings walkways and pools are woven Among The Palms framing views of the ocean and the resplendant greenery uh so this this this property is
fantastic I haven't been yet I've been to Bali a couple times on surf trips but was before my Aman Arc I want to go here Aman is kind of where uh sorry Bali is where Aman really got started uh you know their first property I don't even believe they they were able to get a uh commercial loan to do it they had to just like Pur personally acquire this property turned into the you know what what is today uh the greatest uh hotel
brand in the world and my opinion at this specific moment in time if you're you know evaluating it for reach and quality of experience so go check out the Aman Kila highly recommend booking a trip to Aman and uh book it far in the future book it uh get online look a year out book something that you can look forward to for a full year so then you're just kind of planning and thinking oh this is almost going to I'm
almost going to forget about this and it's just going to sneak up on me and and I'm not even going to think about the expense because I paid for it a year ago that's the way to do it yeah yeah plan plan next that's my head space right now in about a month I'll be at an am on property but you got to book the next one so you have something to look forward to always exactly so you're never like oh like when am I going to get around to getting
back there no it's like you already have booked exactly you always want to have one or two bookings like just rolling perpetual let's go to Jim salebike Wright he quote tweets us and says technology Brothers is the best personification of the vibe shift their their aesthetic and approach to discussion are the antithesis of Brook's bouis Bohemian archetype that's so accurately described Elite culture for the past 20 or so years very
insightful very insightful post that is exactly what we were going for with this and I do think we want to push back against the bgea Bohemian Trend that's been really in Tech unfortunately and celebrate the capitalist bis yep the not the limousine
liberals and not the champagne socialists but the capitalists who enjoy drinking champagne in the back of a limousine yep and sparring with Taylor lens exactly and so thanks for writing in Jim I'm glad you you really hit the
nail on the head with this and uh good to have you first time on the show but I'm sure you'll be back soon absolutely thank you Jim thank you let's go to dirtman dirtman says uh dirtman bck says Elon should buy MSNBC and just have Tech Bros pod reading bangers from the timeline 247 streaming into Boomers living rooms across the country we got to put the CNBC Banner on this one for sure for sure uh Elon says the most
entertaining outcome especially if ironic is the most likely and everyone's joking about Elon buying MSNBC and I think we could crush on msnb I I agree and and honestly we should stop it right there because there's stuff in the works
that that we you know can't necessarily talk about but I think we have the production value we have the banter we have the content give us a slot Elon pick it up I love sparing Boomers normally I spar with Boomers my HOA
board meetings but I I'd like to do it on the Airways right y uh I'd like it to be more like a megaphone approach like sort of they can't talk back but you're just sort of I mean if Twitter is real life imagine how much more it will be real life if we're into the MSNBC and uh I me talk about making your family proud all of your distant relatives will be I saw you on MSNBC I love your new show and think about what we could do for the broader
economy if we were able to encourage all the Boomers to lever up true go long risk assets a lot of them at this point are are sort of they talk down to gen Z and the Millennials saying you're you're too risk on you know you're all you care about is is uh you know the next crypto coin also you watch you watch MSNBC and they do a little segment and then they take an ad break the ads aren't integrated properly and there aren't
nearly as many of them and on that note let's go to a promoted post promoted post from Tiffany and Co celebrate meaningful Beginnings this holiday with t by Tiffany an homage to an iconic Motif from 1975 these designs feature handset pave diamonds for Extraordinary shine discover more at tiffany.com slgs shopholiday uh # Tiffany and Co # a Tiffany Holiday anyways this looks like an absolute absolutely fantastic uh gift fantastic um highly
recommend everyone in the audience our audience is very put your aods in go to Tiffany right now now our audience is very oriented around crushing their Q4 Revenue goals but uh Christmas is as of today a month away uh get those gifts in
now go to your local Tiffany and tell them the technology Brothers sent you thank you let's go to Beth Jos he says real and posts a a uh a photo of his phone and Victorio's phone next to themselves next to each other they met
up in real life and he was very black pilled because Victoria uses light mode on X instead of dark mode and I like this I I think this is so funny like showing someone your X account profile thing is very much like it's like you know old uh you know how nights you know where we got the salute from so we got the salute um you would salute someone with your hand because you were raising your uh your Knight's helmet like the
The Shield here you would raise this to show my eyes and show that I'm I'm I'm not I'm not a threat the brother in me sees the brother in you the same thing as why why do we shake hands we shake hands to show that I don't have a weapon in my hand in my right hand and so this is like showing a little bit of vulnerability I'm showing you inside my life inside my ex account and and it's almost like two of the greatest posters
meeting post and showing each other you know a little bit how the sausage is made and it's fascinating seeing the difference in numbers I mean they follow almost exactly the same amount of people almost 2,000 uh Beth has 140k followers
fantastic Victorio a little bit smaller 40K but Victorio is on an incredible trajectory right now I mean he's really ascended ascended ascended but what's interesting here Beth has 136 subscribers it's like a decent amount I
think they're all on five bucks a month that's like not bad making almost a thousand bucks there Victoria only seven subscriptions but this is what I found funny Beth is subscribed to four people vitorio is subscribed to 47 people wow so vitorio is shelling out like what almost $300 a month towards his absolute boys yeah respect that's amazing respect amazing it really is a sign of respect this is the creator economy he gets the
check from X the Creator payout I'm sure it's I'm sure it's uh heavy as a stone recycling it and then he puts it right in with his other boys and so I'm going to go check out who he subscribes to if that's public but uh great to see two posters meeting IRL love to see it recreating the timeline in real life yeah that conversation you could probably uh just steal tons and tons of bangers from that totally let's go to D
he says the Harry stebbings effect I believe he just went on the show says 200 plus applicants every tier one investor in my dms4 million of potential Revenue in my DMs okay that's a little Weir uh 3,000 LinkedIn requests wow and 300 Twitter followers that's actual tangible value added the crazy thing has a $400 million fund baby there you go SI gong size gong boom uh I I don't know if he was on the show or Harry just tweeted har tweeted first
time oh oh oh you think he just TW he just tweeted and he said that that bu this this guy's company is adding a million of AR every 12 days really and he just was like just threw it out there that's it he didn't even have the show I don't know know um I only listen to Founders podcast and this podcast well congrats to den fantastic growth good luck with the next phase convert all of that good luck you're going to need to
go to agent. to get a agent to help you process his LinkedIn find the Alp a lot that's a lot um but good luck out there good luck do we have a promoted post promoted post from Blackstone think investing equals the stock market think again there's an ocean of opportunity in has private Equity if you're a hasf financial advisor curious about tapping PE for your clients check out # Blackstone University and then they throw a bitly
link up here so uh they've dropped a whole uh they've dropped a whole course for financial advisers to learn about private Equity if you're a financial adviser and you don't know about private Equity it's an awesome asset class some fantastic returns you can you can go really risk on with some great managers and uh you know Blackstone hitting heart we better to learn it than Blackstone yeah yeah we love Blackstone here they
they created um a popular uh Festival no that's black rock oh black different organization right black rock created um the Black Rock City Blackstone just a fantastic asset manager and love their use use of aggressive use of hashtags
here um you know they clearly know their way around this platform leveraging all the features so to Blackstone let's go to the Wall Street Journal and we got a we got to put this in the truth Zone this is a rough article I read it over
the weekend and I was pounding my fist on the table I was so mad they said the ultimate trading for Flex a Snoopy Swatch or a Casio calculator why lots of moneymen still favor novelty watches the anti-status watch why men in finance love cheap cheesy watches terrible Trend I hope it ends immediately yeah uh they do give a shout out to some strongholds in the finance community that have stuck with the classics the otmo P the uh the rishard
Mills the PEX but they yeah and this is this is the Bobo this is this is the this is the Bohemian bis that we are fighting against here so if you see someone with a Casio calculator Snoopy Swatch on the trading floor tell them put that watch down pick a new career pick a new career buddy take a hike yeah I was very upset about this enough um shout out to the Jos at uh this is the ultimate hitpiece on finance this is
Collom if people find out about this how will they trust their their their asset manager I agree um and and this is what could really make the common person hate Wall Street totally if they find out that they're wearing
just trash ironic watches um but if you see someone with a with a uh with a gold cardier Santos you have to respect that totally totally so um this is this is just very depressing Trend so uh It Starts Here folks if you see someone
with some ironic uh watch tell them clean up their act put on something classic put on something Timeless uh head to bezel you are a capital allocator and asset manager not an HVAC technician I couldn't have said it better myself so thanks everyone for helping fight the good fight let's go to guy he's been on the show before says by the way just FYI this Emoji prayer hands is not praying it's high-fiving LOL did did you know that I
saw that and I was because it's yeah it's it's it's the prayer hands Emoji it's the two hands together it can be praying or high-fiving but I I guess you went into the unode use it on the on the high five well I I'm going to start using it now but I just use that a lot because I I you know pray for bubbles and and uh and other things I think it's whatever you want it to be I mean people have long changed the definition or the
the connotation of emojis the peach Emoji the butt and the gun emoji has been through multiple Cycles um I think that it all depends on the context and if you see someone using this in a context where it clearly means prayer hands it's prayer hands and yeah and emojis are high emojis are tools for communication and you know we shape our tools and from there our tools shape off so we need to constantly be re-evaluating our use of emoj
and um rethinking them redesigning them um you know stick to the classics when you can but don't be afraid to mix some new yeah heads in do we have another promoted post or should we do this first uh air environment says AV has entered
into a definitive agreement to acquire Blue Halo together will create a more Diversified Global leader in all doain defense Technologies capable of addressing the full spectrum of modern defense uh huge deal in the public
markets air environment has acquired Blue Halo and we wanted to cover it on the show because it's one of the most fascinating examples we've seen in recent history of nominative determinism the CEO of Blue Halo his name Jonathan money maker and of course he made the money he made the money baby don't bet against Jonathan money maker that's all I would say never never and so fantastic outcome for all the investors I think
this was a private Equity rollup they built a bunch they put together a bunch of small companies and wound up selling it to Aaron environment and congrats to them we don't know the full terms of the deal here but it feels like a size gong moment to me congrats to Jonathan moneymaker and we would like to back whatever he does next yes 100% quick promoted post from zna we are only a month out from uh Christmas and
there are many other holidays coming up uh but we wanted to celebrate a zna holiday from our home to yours wrap your loved ones in Timeless o oasi cashmir kmir scarves that will be cherished for years to come we're
committed to certifying our kmir fibers as 100% traceable from 2024 I don't know if this is a as is an ESG thing I'm I I prefer their commitment to Quality over traceability but I certainly appreciate the traceability as well uh thank you to
zna for Mak speaks to the this idea that like you know you're going to be in fancy holiday parties maybe you're going on some ski trips ski Seasons coming up and you want to look good you don't want to be stumbling around in athleisure or looking like you just got off a bus in Sand Hill you want to be dressed to the nines and so zna is a great way to go get a nice jacket or a nice coat you don't see enough you don't see enough
technology brothers wearing scarves broadly it's a great it's a great accent piece it's a great way to to kind of communicate what you stand for it's clearly a step up from Patagonia yeah yeah and so we highly recommend you go
check them out and tell them the technology Brothers sent you let's go to abil zuchi she says I can't stop thinking about this Nichi quote the most intelligent men like the strongest find their happiness where others would find
only disaster in The Labyrinth in being hard with themselves and with others in effort their Delight is in self-mastery in them asceticism becomes second nature a necessity an instinct they regard a difficult task as a privilege it is to them a recreation to play with the burdens that would crush all others couldn't agree more yeah when you're in that zone you have to find what your why is and that why can be anything for us
it's you know doing it for the money being willing to push through when um you know when you're in in this case we're in hour four of podcasting and you know you have that that that weakness inside of you that Jo Joo would kind of
reference saying quit turn off turn off the mics walk out of the room take the suit off and and being willing to just like push through and continuing to create content is is you know you have to have that that yeah yeah exactly
Dylan field he's been on the show before he says If This Were where if this is where we're starting I'm worried what the actual top signals will be this cycle how it started versus how it's going how it started is Satoshi Nakamoto
Satoshi nakamoto's Bitcoin white paper and how what's going is dollar sign dog cage and there's a live streamer doing some extremely depressing things that we're not even really going to talk about yeah we don't want to talk about
it but uh hopefully pump. fun gets their act together and ends this uh live streaming feature sometimes moderation is good content moderation uh that's good good to hear it's over hopefully no more that yeah I think that there's a lot of alpha right now and just tweeting top every single day because eventually you're going to be right and you'll be able to go delete all the other ones and go back and quote tweet the top and say
like look called it called the local top and then there's uh you could raise you know a billion dollar fund off of calling the top so there is something about like like the good meme coins and the ones that last are fun like doge is about this dog it's very funny and elon's run with it and it's become and it's like even popular today because it was always filled with like some sort of Comedy or fun and the dark stuff never
even salana with like the GM culture right yeah exactly it was always like inspiring to some degree even even when it was frothy yeah so stay positive out there folks no Revenge hate hate meme coins Bruno says regarding the Hot Topic of stable coins if you strip out usdt which is primarily used for trading and laundering transaction volume since 2022 is flat and Supply is meaningfully down with no Merchant adoption not really
getting the hype but let's see how this plays out interesting yeah the merchant adoption stuff's interesting I mean I I do think you have to imagine that you know strong like infrastructure platforms like uh bridge and especially the amount of investment that I imagine stripe will put behind bridge going forward like Merchant adoption will go up coinbase you know recently you know last week ran that ad you know showing a
guy buying a you know selling a car a truck with stable coins and I think that that stuff is going to really you know meaningfully catch on also big assumption here that 99% of usdt is trading and laundering like that
just might not be true C A lot of it is is trading the laundering stuff who knows it seems uh much harder to but even trading is is valuable in the sense that like you could say a lot of the US dollar is is tied up in trading activity
right yeah like how much is on citadel's balance sheet right now a lot does that mean it get like less real I don't know I don't think so so I don't know I'm still I'm still positive on on uh yeah at the end of the day the technology is very meaningful of being able to send money 247 in a trustless way yeah it's awesome exactly let's go to praying for exits he's been on the show before uh he says designers Dolly 2 I stole your
pictures and use them to generate art and the designers say no this is illegal and the programmers are talking to chat GPT and chat GPT says I scanned your GitHub account and stole your code and the Chad programmers say cool did you get it to to work this is this is an interesting uh interesting reaction it does seem like um it wasn't really design it was more like the art community the yeah it was it was the PE it was the it was the
designers that the creatives that weren't monetizing the Creator the non- monetizing creators that are that are struggling artists like haven't figured out in a commercial application open AI monetizing their work sort of indirectly really piss them off the designers that I know have built great careers are all excited about AI to or even the artists like be you know he uses Cinema 4D I'm sure he's able to use generative AI
either in the postprocessing or in the texture generation but he's coined this own style that even if it could be copied he has the proof of work yeah but I do feel like I do feel like the Gen stuff did take a little bit of wind out
of his sales because be was going through the painstaking effort to make these ABD images and now anybody can make the same absurd image but I haven't seen anyone replace him no I'm not saying he's been replaced I'm just
saying more like it's less jarring it's it doesn't have the same effect for me to see a el riding a bll or because anybody yeah yeah because generate that now I guess I guess I think he still has some sort of like interesting carved out it it's going to be the same thing where you know be's artwork people always said this about like the mark Rothco oh my kid could make that or or some artist where it's just like paint splatter um
and and you you'd say yeah my kid could make that but the point was that you didn't and then the point was well if even if your kid did everyone would just be like well that's Mark Rothco ripoff yeah um and now it's like yeah your kid could prompt that but it would just feel like a beeple rip yeah in my opinion I don't know we'll see I mean he's already made generational wealth so I don't even know if he needs to make any more
anymore yeah post economic let's go to Delian he's been on the show before he says uh so MO is changing to a Chinese auto manufacturer yeah F that my autonomous ride about to accidentally drive off a cliff okay so way running
too many Winnie the Poo jokes hard pass so so so I really don't get it so this is funny timing because wh MO is like the only time you see a Jaguar today buy jaguar and jaguar is just like floundering floundering uh the the ray
dong something whatever the president over there is just like floundering car but like clearly they have manufacturing lines that can produce reasonable cars yeah Jaguar had stopped making cars prob presumably except for wh and why did that deal not happen it's crazy it's honestly it makes me even shorter Jaguar feeling that weo was already running on their basically infrastructure and decided not to move forward with that um
but very uh very bad I don't want I don't want uh so funny he throws in another winning I don't want the CCP to control uh our drones are you know one of our biggest social media platforms and now our autonomous cars don't want that to happen so uh Delian why don't you you know buy Jaguar put a billion dollar into a Jaguar buyout and you know reshore it to I mean we already have the answer it's Tesla right like Tesla is is
the American competitor to everything that weo will be doing and uh it will become a culture issue I I I tweeted this post of like look at the way the weo car looks and then look at the Aesthetics of the Tesla self-driving car and like both political sides like hate the opposite one yeah and and it's weird to think that something as utilitarian as as just getting a ride from one place to another to become like a political
statement but it it has people like like many Democrats would say like I will not buy a cyber truck because of the statement that it makes yeah and the same thing for a republican driving a Prius which is the same thing to be rolling Co in a raptor r let's go to Luke Metro he's been on the show before he says how do you not own a suit for the office Christmas party you're an L6 and it's a photo of wife Jack have you been following the
wife Jack thing I think these are great every time I see them I'm like oh at first I thought it was like kind of negative but I realized that it was actually very positive and very pronatalist campaign and there's been a
little self- policing within the wife Jack Community around like don't make it negative don't make it over bearing it's it's like the wife is saying these things because she loves you not because she's actually upset like positive Spin
and so yes also if you're an L6 get a suit if you're an intern get a suit yeah everyone needs a suit it's ridiculous it's ridiculous get a suit call your Taylor call fantino label call fantino uh Daniel he's been on the show
earlier uh and he's been on the show many times former brother of the week he says the walls close in as you age the path of for responsible change to oneself grow go more narrow you have commitments in your work a career that
makes sense given your current mental Arrangements you have a spouse and a child who won't count on you to exist in a certain way who count on you to exist in a certain way very doomish post this is kind of the opposite of that other post that we that we said that was like you can just change your career at 45 remember yeah yeah you can but the thing is is your life very quickly adapts to your identity and so if you want to
change who you are and what you do uh once you have wife and children and and I even noticed this of like uh i' I've I've appreciated like having a kid in school now and being like okay I can't just move across the country so that
makes me like more oriented around yeah investing in my local community or whatever podcasting POS podcasting locally yeah um but yeah I just thought that that was relevant because I think if you're if you uh you know aren't
married or don't have kids yet like you need to be taking on like at least five times as much risk as you are right now because the the more that other people are dependent on you in many ways the less risk you can take on yeah it's great uh this is a great one by Zayn uh he's a little skeptical but we're going to debate this he says some idiot took regular old sour candy and put it in a bag with some generic branding and sold
it for $100 million and you're still waiting for someone at HR to approve your PTO on Thursday so you can spend a couple days with your family denied and quot tting a cpg wire article that says the Hershey Company is acquiring sour strips a fast growing sour candy brand for an undisclosed sum so I don't know where you got the 100 million but maybe you dug into it sour strips was founded by internet personality Max tuning in 2019 and Max
tuning was like a huge YouTuber uh all in the fitness space I mean great nominative determinism there like chewing to the max he's chewing the sour candy he always likes sour candy and so he starts this brand but the fascinating thing is that yeah the name is just sour strips that's the that's the name of the category that's a descriptor yeah I don't think you can uh trademark that and so someone else could start a sour
strips company maybe you couldn't use the exact same logo and stuff but you could make it pretty close because seller strips is is not trademark but he still grew it really well and he started advertising it on his podcast
advertising it on his YouTube channel and then used that to get into retail I'm sure and eventually grew it to I think $100 million of Revenue something like that and yeah um fantastic outcome for Max love his podcast love it is so
funny because if you if I think back to being a child and going to a candy store or a place that sold candy there was always a like sour strips kind of bucket or dispenser type thing that were just called sour strips right and so um if if there was truly no other brands in that category and he's just like I'm going to take this and like brand it and really focus on selling it well and marketing it and growing it then yeah he deserves
the nine fig there's also a big there's also a big piece here where if you go through if you're starting a cpg company and you walk through the aisles you can see that some are incredibly competitive some sections of the grocery store are like it's half Unilever half Hershey and you're just screwed because they both have major competitors there they're going to outspend you and they'll never acquire you and then some categories are
completely run by you know 200y old companies I know a guy who started a uh a popcorn spray company that he got to like a million dollars in Revenue very quickly and like you make popcorn and then season it spr yeah you season it on top of it graffiti and and it and it gives it like the movie theater popcorn smell and there's a bunch of different scents the extra posos and I I asked him about that and he and he had a bunch of
claims that it like wasn't bad but it does feel weird um but uh but what he realized was that the main competitor in that in that entire section of the store was just Orville Redenbacher and it's a very old company they're not really
innovating they're not going to fast follow and so it was very easy to get in there and it might have been the same thing with sour strips where Hershey didn't have any play in that category and so he basically built the perfect
yeah because everybody oftentimes the best ideas are just like obvious but overlooked yeah let's go to Greg Yang at xai first time on the show he says if you haven't had more than one career have you truly lived I like that yeah you had your career and and Wall Street Wall Street short career yeah I like this I think uh this is a very Millennial Millennial post like jumping from job to job being a Founder being a investor being a
content creator moving back and forth between things but I feel like it's widely accepted now the Millennials are the first generation where it was it it almost yeah it was just normal to be like I'm going to do this one thing I might get decent at it and then I'm going to jump over here and do this other thing I'm going to do this that kind of like make your way through life um I I I think it's generally good I I
have a lot of uh you know people that I went to college with that have only done one thing out of school like real estate like investing and then they get to like you know 28 29 30 and they're like well I guess I could still do other stuff but then they feel still kind of Trapped and I try to talk to them be like no you can literally do whatever you want like you can completely reinvent your career jump into a different industry or category or
go from an investing role into an operating role or vice versa there is interesting thing like PG often says that like the best Founders have like they're experts at like two or three different disciplines or maybe if there's a co-founding team they have like five or six disciplines mastered between them and maybe you get that from working in different careers and then you can put them together like you've worked in finance but then you've also
worked in consumer packaged goods and so you're able to operate your business very effectively uh yeah yeah maybe maybe I don't know what Greg did before this but maybe he was you know at a a woke language model and now he's like I'm Reinventing Myself by being at a base language model yeah at X but uh but yeah reinvent yourself yeah I like it Claus uh inspector cluso Investments says average US Bank we regret overcharging customers we are
hiring additional staff to investigate and we should have it settled by 2027 average Japanese Bank pledge anyone employed by this Bank who has stolen money or caused others to steal from the bank will pay for it with his or her own property and then commit suicide very on brand for Japan I can't believe they're stilling Sam over there that's so crazy it's a samurai I was watching a show uh uh called like samurai or something on Netflix and uh
and like the show got boring because it was like every episode someone's committing sepu it was just constant was like oh okay like oh guy stubbed his toe going to commit sepu but I guess that's really what they do there well I think the the the the meaning the takeaway from this is that financiers are the modern Samurai right and you need to act with honor you do and if you betray your own honor then there's only one route
yep you know yeah I mean if you as a listener ever catch us doing an episode without any ads hold us accountable yeah demand that we sepu yeah because that would be a violation of our sacred bond with the listener yep to advertise and uh people are going turbo long that company um oh here's a good one uh people are saying that Ben hillick is the next ligma zero interest rates and it's Ben hilac I think we mispronounce his name so that's that's a
thing that we do or at least yeah we give it a sh we our and so he he printed out a trans script of our of our podcast and uh we say I don't know the guy but I think he's got a cool startup great designer Great Taste fantastic this is a future Rahul ligma bit this is fantastic he really is the next ligma he really is the next ligma so stay tuned for the next Lima I mean he had some uh he had another post that was great I don't
think we covered it but but as the bit was going on he posted he was like hi everyone in our defense when we did the Jaguar Rebrand we really thought kamla was going to be uh elected and that got picked up too and it got a bunch of I told a friend that like jokingly and he like didn't get the joke and was like wait really like they thought they she was going to win I was like no dude like went Jaguar went tur turbo long turbo
long Harris legitimately like they did go turbo long like like the the the the the rise of wokeness which probably has was steadily literally happening from what 2010 to 2020 even Beyond 2022 was probably the peak then Elon buys X and then the culture starts shifting and if you were long wokeness like your company did very well throughout that entire phase you got ESG customers you got Dei investors you got all sorts of benefits
and that only stopped that that gravy train only stopped like last year and so if you kicked off a Rebrand for your company like jaguar didn't make cars this year they like took the entire year off and so the whole plan for like the Rebrand the reset going full electric this is like years in the making and like I'm sure they did like some multi-year Mackenzie project and like had all these different things like it
was a big deal for them they didn't just like do stinks of McKenzie we love management consulting we love Mackenzie but it it kind of reeks of of uh McKenzie you get in what you put out it's garbage in garbage out with MacKenzie if you show up with a good plan they're going to deliver some good plans for you but the inspiration has to come from the founder take some responsibility uh Siri says VC went from being a relationships business bu to a
sales job when did the dynamic shift I have a I have a idea of exactly when the dynamic shift but what do you think go so so I think the dynamic shifted after post.com around 2010 when the industry realized that B2B SAS was not going to be a win or take all market and you could underwrite 2 and20 against 10 billion outcomes reliably yeah and so if if the Market had well the $10 billion outcome thing was was new that was more
of like that was the decacorn thing was like it wasn't it wasn't real in 20 in in in the do com boom all those VCS got rugged uh and they didn't do that well and a lot of them went out of business but in in 2008 2009 coming out of the
financial crisis yeah it started to be clear that while there were major major power law winners in social media yeah um and you couldn't just build a whole fund around media investing because if you missed Facebook you were done but
you could build a fund around B2B SAS like base hits that were essentially decacorns and and if you can build a business to 10 billion in under 10 years you can easily charge two and 20 and beat the market and as long as you can beat the market you can charge those High fees and as long as you can charge those High fees you look like a venture capital firm as opposed to if if if you're underwriting to 10 years and it's
a $100 million outcome you just won't look like a VC like you just won't have the management fees you won't have the returns like it just it look like a bank and and and if you're building a business where your target is $100
million you know High capex less R&D you just go to the bank or you fund it off your credit card or cash flow there's a bunch of different ways to build these businesses and there are different pockets of financial Capital out there
for different business strategies kind of everything became look like VC including like consumer and D Toc and all these things and a lot of those didn't pan out Creator economy is a good example but it was it was when it was when it was it was clear that it wasn't going to be Salesforce or Oracle building every vertical sass tool that at that point it became okay any fund could hit the next data bricks or the next Rippling or the
next Gusto or deal like there just so much opportunity to to exit with a billion dollars return a fund and as soon as you can say hey we're going to own 10% of this Deca corn and we're going to return a billion dollar fund it's game on and when it became and that's when it became a sales job because you scale up and you need to be in every firm that's going to be a deck of corn and you need to write checks in and also the IPO window shifted out
during the do com boom companies were going public at 300 mil and then mooning so it so it was a sales job but it became the sales that was being done were the stuff you saw in Wolf of Wall Street yeah it was the Wall Street guys cold calling hey I got a stock for you uh this company just went public the ticker is you know whatever MP3 shed yeah well said I mean I think uh any VC that doesn't understand I'm like
short any VC that doesn't understand that they're in the likability game because if you're not one of the Holy Trinity or top five firm you have this sort of adverse selection problem where all the best Founders want to work with
a select group of firms they go out and they're going to meet a lot of investors but they want to work with Founders fund they want to work with seoa and so if you're not one of those funds then you need to realize like you
better the the founder must genuinely feel something about the partner who wants to do that deal otherwise why are you going to have any right to win that deal even get a slice of it right and so it is still a relationships business for the power law VCS the next gener of power law winners in Venture Capital are doing the relationship business yeah and that's the locky Grooms the NAT fredman these new generation of capital
allocators that are doing very well versus the droves of Stanford grads who are just Associates at large firms that are just churning through cold calls they're in the sales Ro because they are not out on the extreme end of
performance and they're not and they're deriving their their growth from fees not carry totally um so it's it's it's all a rational move because the the funds have gotten so large that you can sit in what is essentially a sales Ro
collect management fees and not need to play the relationship game to get some unfair Advantage into an early deal that would never happen if it was a free market um but uh you can still make a ton of money just yeah I just think it I I think at the end of the day it um it's such a spe the reason that I the reason that the asset class is so addicting as an investor and why you still get you know firms that that that trade in
public equities that end up trying to come down and and play in the private markets is that every single company is a one-of-one asset there's no other you know shares like it it's literally like there's sort of a finite number of
shares and and uh you can you know you have to earn the right to buy into the company you can't just Market by y Stripe Right you have to get the cison brothers to sign off and say we'll take your money right and that's a that's
that's that creates a lot of good behavior overall right because you need to be a good actor otherwise Founders are eventually going to be like no we don't want or CFOs at a certain point will be like no we just don't want your
money yep let's go to USSR pictures we don't usually agree with Communists on this show but this might be the one exception uh it's a picture from 1947 and it shows a committee to approve fashionable clothing suitable for sale
to Soviet women in Moscow now I'm against this for women but I would love something like this for Capital allocators yeah we've seen this time and time again of VCS going on podcast in t-shirts or dress like HVAC it's just it's just sloppy and it would be great if we the technology Brothers could be approved as a committee to review all fashion choices by Capital allocators we could say hey look you have a billion
dollars under management what are you doing in that t-shirt on DC what are you driving what's on your um we need to hold our Capital allocators to a higher standard and so we got to agree with the Communists on this they were doing one thing right totally approving Fashion top down management of of um of fashion decisions his next FR throw on some suits the uh the the tailor are awaiting your phone call Y if you're in Tino suits it's
easy uh let's go to Ryan Peterson he's been on the show before founder Flex board he says Robo taxis that pick you up at your house and take you to the nearest boring company tunnel so they can zip you at 100 plus miles hour
straight to your destination with no stops will be on par with rockets that land themselves let's go we go I want it so badly and people are sleeping on the boring company they hate it they don't think it's possible wait until it
happens it's free real estate will be at the the Vegas tunnel opening we'll be there we'll be in the first we'll be in the first pod the first pod yeah put me in the Pod I live in the Pod I'll live in the pod if I can get to my destination cut LA traffic I will do anything we're going to have guys in tuxedo we need one from Malibu to Passad crickets that' be fantastic yeah um no the boring company I think will will you
know every musk company goes through Oates in terms of attention but the boring company will be at the Forefront of the conversation it's even harder because it's all local regulation whereas with the Rockets it's like he doesn't need to get every single jurisdiction that he flies over to approve it it's like if Florida says it's cool it's cool yeah or if the FAA says it's cool it's cool yeah um and same thing for the Starling satellites
like how crazy would it be if he had to get everyone to agree that those were okay it's like no there's one I mean I'd like to see a boring uh company tunnel to Hawaii imagine if you could imagine if you could drive a GT3 RS to Hawaii
take so long I know but in a GT3 RS you're not exactly wishing the the time you don't need the GT3 RS you need the Thrust SSC you know that car no the thrust C hit the uh the world record land speed record out on the Salt Flats
it's basically a jet engine on Wheels go uh and I think it can go like 600 miles hour there and so that at that rate you are going as fast as a passenger plane yeah and in a tunnel if you suck all the air out it might be more efficient and you might be able to get there but uh yeah I don't know you'd have to go pretty deep the ocean's really really deep it's deep down there yeah I mean they put the undersea cables down there
for the internet so maybe but man the pressure and everything the pressure might get to you you're going to wind up that tianic thing the yeah yeah that's rough anyway fantastic show thanks for watching subscribe or be relegated to a life of flying netjets what do you guys I just want to say Thanksgiving this week Happy Thanksgiving uh whatever you're doing get together with family friends start a family start a family
tradition this is something that I've advocated for start family or start family tradition or both yeah I have a family tradition that I'd like to share I I I I don't come from a family with lots of traditions but I decided that's
not a reason to not start a family tradition and so uh my family now has a tradition where every time we get together for one of these events or birthday party or holiday uh all the men of the family go outside and we smoke
cigars together and it's fantastic and it's something that everyone in the family immediately adopted and uh it would have been a much harder pitch if I hadn't said said it was a family tradition and as soon as it was now it's actually been a tradition because we've done it a couple times it is well on its path to becoming Lindy very Lindy so I would encourage everyone to start a tradition um think be afraid
to just adopt this if you do send us send us aend a picture of you and your hopefully wearing suits Founders yes smoking cigars smoking cigars after a nice turkey dinner there's a lot of different things nice toasts are a fantastic tradition uh my mom likes writing uh uh rhyming limmerick toasts there go and and with Chachi PT you can really take it to the next level um I I would read one but it wouldn't make any sense because it's all about my
family but uh I've been to a few uh you know dinners with colleagues where someone has stood up and given a roast or a toast and called out everyone in rhyming fashion for various things and it's hilarious and memorable and it just stands out and it's just going a little bit a little bit extra making the trip to the cigar store before the event writing out the toast beforehand and it takes a lot of confidence to just stand
up at your family event and give a toast uh the same way in the same way we recommend booking youran trips you know at least year out you know plan ahead with your Traditions too don't do it on the Fly these are serious things and um
not going to want you're not going to want uberm one now if you're listening to this on Thanksgiving or or after uh plan out the Christmas tradition now there you go that's a great place to end happy holidays everyone