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>> [music] >> You're watching TVPN.
4:42
>> Today is Tuesday, January 6th, 2026.
4:42
We are live in the TVPN Ultra Dome.
4:45
The temple of technology. The fortress of finance. The capital of capital. Ramp. com. Time is money.
4:52
Save both Save both corporate cards, bill pay, accounting, and a whole lot more all in one place.
4:57
We actually ran into some good folks at Ramp. Today at breakfast. And Calvin.
5:01
Very good omen to the start of 2026 to run into some some folks at Ramp. Uh we had a good time.
5:06
Uh anyway, they were here in LA.
5:08
They're working on a secret project that I'm sure we'll talk about at some point, but >> about it.
5:13
>> They where they weren't is they're not at CES because Ramp is not a consumer electronics project. >> Yet.
5:19
You could see them get into the AI hardware space. Yeah. Maybe. They should launch a TV.
5:24
>> [clears throat] >> They should launch a TV.
5:25
>> I saw that Razer launched an AI companion.
5:27
You know, Razer >> Razer computer >> Oh, yeah, yeah, yeah. The gaming company. Okay. Yeah.
5:32
They have an AI companion now. They launched it at CES.
5:36
You should never count anyone out. Yeah.
5:38
It really is like uh the the festival of creativity for like weird AI projects, weird tech projects.
5:44
Everyone has some side It it it has a little bit of like hacker culture to it almost, but it's also a little washed, right? Is it hacker?
5:53
I I I >> It's not hacker.
5:55
It's more just like I don't know, bizarre spin-offs. What do you think?
5:58
>> I think it's it's I think at this point it's like fairly boomer coded.
6:01
>> It's very boomer coded, but it's also like there's novelty.
6:03
>> So so I think I I I I was uh talking to a buddy who texted me yesterday morning.
6:09
Said, "Are you at CES this week?"
6:13
He uh seemed desperate to >> [laughter] >> to uh to hang out. >> Yeah.
6:18
And I said, "Unfortunately, I'm not."
6:19
And I was thinking about it and it's in in some ways it feels like somewhat of a humiliation ritual for people in tech to say like, "You just had this nice holiday and now we're going to force you to go to Vegas and schmooze for 5 days."
6:31
>> [laughter] >> Get ready to schmooze. It sounds exhausting.
6:34
I I've actually never been to CES, but um they Do you know what they call CES?
6:38
They they they still got it in terms of the branding.
6:40
They're coming in strong. >> What is it?
6:43
>> CES refers to itself as the most powerful tech event in the world.
6:45
Really bringing the superlatives. >> It might be. I'm It might be. I think it still is.
6:51
Yeah, it probably still is. >> Okay. Uh Yeah.
6:53
There's a bunch of launches that we should talk about.
6:56
I want to talk about the smart brick. Okay, for sure. Yeah.
6:59
But why don't we go into your to your op-ed? >> Yeah.
7:02
So uh I I I call it the death of the tech conference because I noticed something which we'll get into, but um what's interesting is like CES launched so long ago, 1967.
7:14
Isn't that like I I would have said like 85, maybe 92, right?
7:19
>> What was What were the What were the What were the consumer electronics at the first event?
7:23
>> Uh so I mean, the the number of things that launched at uh CES is is actually crazy.
7:29
So uh the VCR launched at CES.
7:30
Like the thing that you put the tape into.
7:33
I know you don't watch movies and you never had a VCR. I had a VCR. >> I actually did. I actually did. >> You had a VCR?
7:39
Like a personal little Yeah, you put the tape in.
7:41
You have to rewind it when you're done watching the movie. That launched at CES. CES started in 1967.
7:47
It was a sleepy affair until 1970 when Philips unveiled its N1500 video cassette recorder.
7:54
Till that point, VCRs cost upwards of $50,000.
8:00
Imagine Imagine dropping 50 Gs on that.
8:02
>> Okay, at the first one in 1967, they had transistor radios, early color televisions, Mhm.
8:07
uh phonographs, and tape recorders. >> Yeah.
8:13
Uh I'm going to tell you more about what launched at CES, but first I'm going to tell you about Lambda.
8:16
Lambda is the super intelligence cloud building AI supercomputers for training [applause] and inference at scale from one GPU to hundreds Can we show Can we show our new our new logo?
8:27
>> the Lambda lightning round.
8:27
We have a cloud of physical cloud.
8:28
This is not AI generated. This is real. It's here in the studio.
8:34
And uh we're we're very excited for Lambda lightning round.
8:36
We have a lightning round today with a bunch of folks including uh Jake Paul is joining. We have Jamie Siminoff.
8:41
We have uh Matt from Doctronic. We have a lot of folks.
8:45
Uh all of that is in the linear run of show which we can show you.
8:47
The linear lineup taking you through uh the guests of the day.
8:53
>> Alex Epstein, Jamie Siminoff.
8:53
We're going to dive into the piece that I wrote yesterday about energy with Alex who's an expert in energy production.
9:02
>> it off with Lulu today. >> We got it. We got it. We got a massive lineup.
9:04
Uh so anyway, speaking of lineups, uh the lineup of stuff that launched at CES, the Atari Pong console in 1975, the CD player launched in 1981 at CES, the Commodore 64 1982, the DVD at 1996, the Xbox in 2001.
9:23
And we really got to play this video of how the Xbox launched because it will 2001 Bill Gates gets on stage at CES.
9:29
He doesn't host his own conference, which is what I'm going to talk about.
9:34
My thesis of like what why the tech conference is dying. But he launches.
9:39
And you know, today we think we're so cool.
9:41
Oh, tech companies, they have vibe reels and they have cinematic videos and they go on podcasts and they do podcast circuits when they launch things.
9:48
Get on stage with Dwayne "The Rock" Johnson.
9:49
That's the bar because that's exactly what Bill Gates did in 2001 when he launched the Xbox.
9:54
We got to play this video. >> With Dwayne. the Xbox. >> Look at this.
9:59
Uh this is the product that will be out uh later this year uh and there's an amazing amount going on.
10:06
Uh working with uh partners who helped build the hardware, working with the software developers, working with the retailers.
10:12
The program around this thing is really quite phenomenal.
10:15
But the box itself uh is another thing that we put a lot of energy into.
10:20
So, you may have been wondering what this great box >> This was here. Uh this is the Xbox. >> This is the Xbox.
10:28
And for the first time, let me now unveil Xbox. Wow.
10:34
Do you ever have one of these?
10:36
Uh with the controller in the in the Plexiglas. Very cool. Yeah. Dangling down there. This was iconic.
10:42
Play Call of Duty, the original Modern Warfare was on there. Hello.
10:46
Driven by spending time with gamers.
10:49
And actually putting the controller in their hands. >> Yeah. The controller was huge.
10:53
The first controller was so big they had to make a smaller one.
10:57
Cuz they just went like way too big for some reason.
10:59
I guess they were testing on the wrong type of people or something.
11:02
That's where you Were they testing on you?
11:04
>> No, there's this whole meme that it was like really good for Shaq, but that was it.
11:07
And Shaq loved it or something.
11:07
That I seem to remember this. I don't know.
11:11
for loaded as you move uh from level to level.
11:13
Uh what you're seeing on the front, the eject, uh the on-off button, and four game ports.
11:18
Uh that was one of the big pieces of feedback was people didn't want to be limited to two.
11:23
They The PlayStation I think just had two at the time.
11:27
And maybe the N64 had four.
11:27
Um but this was like a big jump jump forward.
11:32
And then Dwayne comes out. >> Yeah, 2:46.
11:34
Wow, they are skipping ahead.
11:36
Let me tell you about Labelbox delivering you the highest quality data for Frontier AI.
11:42
Um and we can go to 2 [applause] minutes and 46 seconds.
11:44
And uh that they'll only be done uh right as we finish the manufacturing.
11:50
So, we'll plug those chips in.
11:52
Except for that, everything in this box is the final design. Look at that. Look at that.
12:00
Getting a celebrity like that.
12:00
Like OpenAI had so many announcements this year.
12:04
There was the whole Scarlett Johansson thing.
12:06
They didn't bring out The Rock. Well, thanks, Rock.
12:12
And it really [laughter] is the It's The Rock.
12:14
It's The Rock giving you the >> cameo at a tech launch is completely forgotten art.
12:19
We don't know how to do this anymore. five-time WWF champion.
12:24
All right, pause for a second.
12:25
Because I think people would be shocked at how inexpensive it could be to work with a a a effect I don't know about A-list, but maybe like a an aging act like somebody that was iconic. >> Yes. Yes. Yes. >> uh an athlete, etc.
12:41
And just instead of spending $30,000 on some insane launch video, just get a camera and a hire some celebrity and have them explain your product.
12:53
>> That I I that would be genius.
12:53
Yeah, I mean you see a lot of these There was that There was that uh that drink company uh that that did this. Do you remember?
13:00
They They had some celebrity like read every sign. >> remember that. Yeah. Yeah. Yeah. Orca. Orca. >> Yeah. Yeah. Yeah. Yeah. We remember it today.
13:07
And and a lot of a lot of uh founders have figured out how to marshal the right resources for really cinematic footage, good editing, a bunch of things to to introduce their product, but some of them just aren't charismatic on camera unfortunately, and they just don't have the reps.
13:21
So, if you bring in a celebrity, it can just Also, it's just way way more thumb-stopping.
13:25
Like you're just going to be scrolling and be like, "Oh, what What is The Rock doing there promoting your product?"
13:29
Obviously, not everyone has the resources of Microsoft.
13:32
I bet that was expensive.
13:32
And who knows how doable it is.
13:34
But I bet if you get creative, there is a way to do it.
13:35
Uh anyway, CES when it launched uh I thought this was impressive.
13:39
Uh 1967, no like no precedent.
13:42
There's not really a tech community. It's sort of new. 17,000 people show up.
13:48
200 companies put on exhibitions. That seems like a lot. It's grown not even 10x.
13:52
I mean, this was uh this year or in 2024 they had 130,000 attendees.
13:57
Like it's grown a lot, but it's not, you know, it it started out pretty big.
14:01
Um I personally love consumer technology.
14:05
Uh I've always been like a tech nerd and liked tinkering with gadgets and whatnot.
14:09
Uh but I think this year should be more interesting because the Bluetooth, Wi-Fi, IoT, all that stuff was like sort of annoying.
14:16
Maybe the AI stuff gets annoying, but I still feel like there's more opportunity for actually cool integrations with AI in uh in all sorts of different hardware things.
14:25
At the same time, I was at Best Buy over the break and I saw a TV that said it was powered by AI, and I was just shuddering thinking about how bad of an experience that probably was because like what is it going to be trying to do?
14:34
It's probably not integrating like a Frontier model.
14:38
It's probably some really really sloppy thing.
14:39
Samsung had had a big announcement last year. Perplexity integration.
14:43
Yeah, I don't know if that makes a ton of sense.
14:45
>> again, I just think anytime you're in a situation where you could ask your TV for information, it's probably easier to ask your phone. >> Yeah. >> Usually.
14:56
And yeah, and so I I think you need to be a little bit more first principles when you think about these integrations thing.
15:00
We'll get into some of the stuff that actually launched that sounded interesting.
15:03
Um but uh I wanted to go into the history of like how the tech conference, like the the the tech conference that's not linked to a single company sort of died, and a lot of it uh goes back to uh the iPhone actually.
15:14
So, uh the iPhone, probably the biggest consumer electronics product in history.
15:27
It should have been launched at Most important consumer product of the 21st century. >> Totally.
15:31
And they got scooped by Macworld uh because Jobs wanted more control over how the presentation would go.
15:37
So, he chose to debut the iPhone at Macworld in San Francisco on January 9th, 2007.
15:42
And Macworld was technically independent from Apple.
15:45
So, the conference was created by IDG, this International Data Group.
15:49
Very interesting story there.
15:51
They had Computer World and PC World and a bunch of different conferences, publications.
15:56
That guy started a magazine Great name.
15:59
International Data Group. Fantastic.
15:59
We don't know how to make names like that.
16:02
>> Yeah, he's right up there with IBM. Seriously.
16:03
And and and he he you know, kind of scaled this business.
16:07
Eventually, Macworld was technically independent from from Apple, but Apple was like obviously the cornerstone draw to the event.
16:14
So, they'd give them the keynote, great floor space, and then all the other independent third-party Mac developers.
16:19
So, if you were developing a piece of software or even just like you know, a phone case.
16:24
Didn't make sense at that time.
16:24
But like you could imagine all sorts of different peripherals, a printer.
16:27
You'd go there and and figure out partnerships and and do deals.
16:31
Um but uh uh launching the iPhone at Macworld, which happened at the exact same time as CES, uh it allowed Jobs to control everything about the big reveal, the lighting, the pacing.
16:42
He was famously like fanatical about this.
16:43
Uh he rehearsed for weeks and weeks and weeks.
16:47
He wanted things exactly He wanted certain demos to happen after.
16:48
And he just got way more control at Macworld than he would have gotten at CES.
16:52
And the big thing is that at CES journalists go around from booth to booth, and they compare spec sheets.
16:58
So, with TVs, we know like 4K, 8K, 3D, not 3D, uh OLED or refresh rate or number of ports, price point.
17:08
So, they create these like charts, and they keep everything in a category.
17:11
And he wanted to be category-defining, and he wanted to break the category.
17:14
And he also did not want to be compared to to the Nokia N95.
17:19
No, the Nokia N95 was actually the best with weird news. >> More more performant.
17:25
Yeah, it it it it beat it on basically everything at the time.
17:29
>> want to go spec to spec. >> He didn't.
17:30
So, the [clears throat] Nokia would had 3G already. It had a GPS.
17:32
It allowed for copy-pasting of text.
17:34
It had a front-facing camera.
17:36
He's like until we can copy and paste we don't have that we don't have that power yet. Seriously.
17:42
No, no, the number of features in the Nokia N95 was crazy.
17:43
Uh it could record videos.
17:45
The iPhone couldn't record videos.
17:48
Uh it had a 5-megapixel camera instead of 2-megapixel camera.
17:49
It even had an FM radio, which I don't I don't think anyone really wants.
17:53
But uh you know, it had a bunch of features that if it was just if you just created a table of iPhone versus Nokia uh N95, the Nokia beat it on like you know, 10 different uh specs.
18:05
The only thing that the iPhone really had going for it was that it had a touchscreen, and uh and the Nokia didn't.
18:12
But people didn't think they wanted a touchscreen at that point because most touchscreens were terrible, and the iPhone sort of had the first good touchscreen.
18:18
And then also, it had some other unique Apple innovations like a full-featured Safari web browser.
18:23
But it didn't even have third-party apps. The Nokia did.
18:25
And so, Steve Jobs was able to sort of reframe the whole iPhone discussion as like it's just this own thing. Don't comp us to Nokia.
18:32
Why are we talking about Nokia?
18:34
We're not going to talk about Nokia. They're not at Macworld.
18:36
They're not allowed to be here.
18:38
Best marketer [clears throat] of all time. Clearly. And everyone copied him.
18:41
So, uh very very quickly every tech company wanted to do the same thing, except their own agenda, have full control over the event from start to finish.
18:48
Apple actually pulled out of Macworld 2 years later, what started doing WWDC, and uh and and their own uh their own self-hosted events, self-distributed events.
18:57
Obviously, technology itself uh makes a lot of that easier. Cameras are cheaper. You can live stream. You can go to restream.
19:02
Uh and you can and you can get um your your your event everywhere.
19:07
So, you have Google I/O, Microsoft Build, Meta Connect, Samsung Unpacked.
19:11
Like when Zuck introduced the latest Meta Ray-Ban displays, he didn't do it at CES. He didn't wait for CES.
19:17
He was just like, "I'm going to have my own event."
19:18
He did it at his own event.
19:20
He created his own news cycle, and it was it was like you know, he had full control over that.
19:24
Uh and so, everyone's followed Jobs' playbook, and it's been remarkably successful.
19:29
Like I don't think it's been a mess.
19:30
Um the older trade show format still works for lots of companies, and big tech companies do still have presences.
19:35
So, just today at CES or yesterday, uh Jensen was there, and and Nvidia unveiled their Rubin, uh their new Which looks incredible.
19:42
Yeah, but it it also it's not a consumer electronics product.
19:48
It's kind of an odd place to do it.
19:49
But it's like a fun event.
19:49
But even Nvidia has their own conferences now.
19:53
So, um um and but my main takeaway is like just like in terms of key moments in tech history, I don't expect them to happen at independent trade shows anymore.
19:59
And truthfully, they haven't happened there for decades.
20:03
We looked at the VCR and the CD player and the Xbox, that's uh you know, over 25 years old now at this point.
20:08
Uh although the the Rock alongside Bill Gates is an iconic moment, but that is of old at this point.
20:15
Uh and still still there's plenty to get from a show from CES.
20:17
Uh it's a fantastic place.
20:19
If you're in the industry, you don't go as like a fan.
20:21
A lot of people who are Apple fans will watch uh will watch an Apple keynote just to know, "Hey, should I buy the new iPhone?"
20:30
Uh you don't really go to CES with that same idea or that goal.
20:32
You go because you're there looking for a supplier or someone to distribute or You go because you're in the industry.
20:39
Your CEO has >> [laughter] >> Get ready to drink by the end of Vegas. Seriously. Seriously. Um anyway.
20:47
Uh let me tell you about CrowdStrike. Your business is AI.
20:48
Their business is securing it.
20:51
CrowdStrike secures AI and stops the breaches.
20:56
Um and uh and and and there are some fun things that did launch at CES.
20:59
Uh the first thing that I wanted to go through was the Wall Street Journal's write-up of CES coverage is interesting because it's almost no consumer electronics.
21:05
So, of course they highlighted Nvidia, uh the faster artificial intelligence chips, Vera Rubin, the CPU GPU combination, uh Mercedes-Benz, uh Nvidia has a partnership uh to make the the first autonomous car built in partnership with Mercedes-Benz set to hit US roads in the first 3 months of this year.
21:28
The tire of my Mercedes-Benz uh exploded autonomously this morning on the way to work.
21:33
[laughter] You've been complaining about the roads in LA and making this point like you need an SUV since the beginning of the show.
21:41
And And my And my And And what's happened? Yeah.
21:43
I've had three tires blown out on on LA roads.
21:45
I do think I was complaining about I don't I'm not sure if it was on air or off air, but at least in the last 48 hours I was talk I was joking about needing an SUV uh for uh the LA roads.
21:56
And of course this morning at 5 35 a. m.
22:02
the tire uh did not survive a pothole. Uh anyways. Ridiculous.
22:07
Going forward, AMD uh the journal says AMD also unveiled its latest AI chips known as the Instinct uh which will launch later this year.
22:16
They're expected to be AMD's strongest competition to Nvidia yet.
22:20
Shares fell more than 2% however. Mhm.
22:23
Uh Uber Yeah, Uber's uh the ride-hailing company plus EV maker Lucid and Nuro have begun on-road testing for their planned robo-taxi service.
22:31
Uber expects to offer the service in San Francisco later this year.
22:36
Stocks jumped 5 and 1/2%.
22:38
So, CES uh at least announcements are still moving moving the market.
22:44
There's some other cool stuff. I mean, Dell's in here.
22:45
Uh they're reviving the XPS computer line, but um the They also launched a massive 52-in monitor or something like that, a 6K monitor.
22:55
I feel like that could be pretty sick if you need If you're monitoring situation >> worse, of course. Get like six Yeah. six of these.
23:03
Uh let me tell you about Console.
23:05
Console builds AI agents that automate 70% of IT, HR, and finance support, giving employees instant resolution for access requests and password resets.
23:14
Um uh Lego launched a smart brick There we go. tech Star Wars toys.
23:19
This was This was the launch launch of the year contender and it's it's the first week of the year.
23:25
So, let's let's pull it up if if Yeah, let's let's watch this. Let's watch this. a smart minifigure.
23:30
And you'll see from the sound and the color when it detects it.
23:35
But it's not just looking for the minifigure, it knows who that minifigure is.
23:38
And actually, it knows where that minifigure is.
23:40
So, as I move the minifigure around, you'll see different lights and colors depending on where the minifigure is compared to the brick. Mhm.
23:50
What does this allow us to do?
23:50
Well, More dopamine for children. Let's go.
23:53
>> [laughter] >> I think this is good.
23:55
I I remember We turned every Lego brick into a mini iPad.
24:01
>> [laughter] >> I I remember there were >> We're excited to addict your children to Legos.
24:06
>> [laughter] >> Uh there was some sort of Lego programmable computer, but it was much larger.
24:11
It was about this big when I was a kid and uh Yeah, Lego Mindstorms.
24:16
>> Mindstorms, that was it. That was amazing.
24:18
Cuz you could actually learn to program a little bit and you could do little like self-driving cars like line following.
24:23
You could draw a line on the ground and they could have a little camera that looked at the line and follow it around.
24:28
Uh and it it just let you build Our Ryan says the Lego Turbo Puffer's going to need a rebuild. Totally.
24:35
>> Simon, we need to make this a smart Lego puffer.
24:38
>> Smart puffer for sure.
24:38
Um but yeah, so Lego's launching the most ambitious brick it's ever made.
24:43
A tiny computer that fits entirely inside a classic 2x4 Lego brick.
24:47
It will make entire Lego sets come to life with humming lightsabers, roaring engines, light-up blasters, and more from The Verge Love it. >> coverage. Very cool.
24:57
And of course Boston Dynamics >> Yeah.
25:01
demo champions of the world. Yeah.
25:05
They got the best to ever demo.
25:05
these robots some 11 Labs voices.
25:06
11 Labs build intelligent real-time [music] conversational agents.
25:12
Reimagine human technology Actually it's a real call to action.
25:16
Let your robots talk >> Yeah. with 11 Labs.
25:19
It definitely needs it as a feature. But that's pretty cool.
25:24
So, So, Boston Dynamics Yeah.
25:24
is starting the year strong. >> Mhm.
25:28
They seem to be upset that Figure is valued at roughly one Ford Motor Company and uh they're not happy about it.
25:36
So, they're uh they're launching They had a new video of uh various Boston Dynamics robots in it. >> Hyundai. Yeah, here.
25:43
They've been doing this for so long.
25:47
Um but uh I don't know, it looks good. How tall is it? 2. 3 m?
25:52
Oh, that's how long it can reach. That's pretty big.
25:56
Feel like a lot of the humanoids have been really really small.
25:57
Just kind of like tall smaller. Is this Is this not CGI?
26:02
I can't even tell at this point. It's hard. This looks like Wow.
26:05
Oh, that The way that it can move is was a cool move.
26:10
The way that it stands up is wild, too.
26:12
There's a video of it standing up, it looks like a spider and then it just kind of Yeah, very uh disconcerting, but >> [laughter] >> 4 hours is crazy.
26:19
Oh, that We We saw this from one of the Chinese uh uh humanoid Do you think that this Do you think that this uh maybe their one of their first use cases could be gloving Oh, yeah. That's really trendy. I've been seeing that.
26:34
>> [laughter] >> Gloving.
26:35
I saw some video of somebody gloving on an airplane or something. Did you see that one? Yeah, you saw that.
26:40
>> [laughter] >> Ty- Tyler, you need to start gloving.
26:43
Yeah, we got to get some gloves.
26:44
>> anytime a founder raises more than $100 million, you got to say, "Can I Can I glove for you?"
26:50
>> [laughter] >> What is that from like EDM culture or something? I don't know. Um that's very funny.
26:55
>> [snorts] >> Uh what what else is in this?
26:58
>> Uh yeah, the Boston Dynamics robot has an operating temperature range of -4° F, which is pretty interesting, all the way up to 104. 104? 6 ft 2 in tall.
27:05
104 feels like that's Got a great build honestly.
27:11
6'2", 198 lb, can work in -4. What is midface ratio?
27:21
How's this upper maxilla? It's It's a circle. It's a circle. Okay. Well, perfect.
27:25
That's a perfect ratio, I guess.
27:26
yeah, so apparently Hyundai is preparing to deploy tens of thousands of their robots into their manufacturing facilities.
27:34
So, this 66 lb sustained uh you know, weight capacity.
27:38
Most Most people can lift more than that. Come on.
27:42
We got to get those numbers up.
27:44
But uh yeah, this will be interesting.
27:44
I uh I wonder I wonder what the future of the This company's traded traded hands so many times.
27:50
Owned by uh Hyundai right now.
27:53
Uh they got to spin it out. They got to go public.
27:55
They got to get this thing in the public markets again.
27:57
They got to launch on the New York Stock Exchange.
28:00
If they want to change the world, they got to raise capital at the New York Stock Exchange.
28:05
>> [applause] >> Great idea.
28:08
Uh should we talk about Jamie Dimon? Let's do it.
28:10
Uh in the New York Times today, Jamie Dimon's $770 million haul shows how bankers are on top again.
28:17
Let's give it up for the bankers. Is this gong-worthy? This is gong-worthy. Let's do it.
28:22
First gong of the The Trump admin is lifting regulations.
28:26
Deal making is heating up.
28:28
For Jamie Dimon, being JP Morgan Chase's chief executive was more lucrative in 2025 than ever.
28:33
For nearly 15 years, Jamie Dimon, the bank chieftain, has carried around what might as well be a talisman when he sees regulators, elected officials, and journalists. Wait, what? Talisman?
28:42
What are you At just uh At just the right time in meetings, he breaks out a single-page printout that he calls a spaghetti chart. On it, Mr.
28:52
Dimon's underlings have crammed in tiny type a comically complicated flowchart meant to represent the various laws and regulations [laughter] to which his company, JP Morgan Chase, is subject.
29:02
The theatrics have finally worked.
29:04
The Trump admin is not just taking apart regulations, but attacking the whole regulatory agencies that date back to the 2008-2009 financial crisis and were meant to keep banks from giving in to their worst impulses.
29:15
Regulators have also made it easier for banks to peddle in risky assets again like cryptocurrency and President Trump paused enforcement of uh foreign anti-bribery rules. Uh interesting.
29:26
Uh the deregulatory bonanza alone makes it the best time in a generation to be a banker, but there's more.
29:32
Falling interest rates and a permissive set of antitrust overseers are helping reverse a lull in the lucrative business of arranging M&A as the $100 million bidding war between Netflix and Paramount for Warner Brothers Discovery shows.
29:43
Uh once imperiled real estate loans look steadier thanks to the rebound in in office work.
29:50
Stocks are near record levels.
29:54
The bond market had its best year since 2020 and gold and silver have soared, all of which feeds the trading businesses that keep Wall Street's profit machine humming."
30:04
Let's hear it for the profit machine.
30:04
In other words, as analysts at Keefe, Bruyette and Woods recently put it, "There's something for everyone.
30:10
Big Big Bank stocks rose 29% in 2025, almost doubling the gain of the US stock stock market overall.
30:17
Smaller lenders and community banks, which tend to have a narrower narrower focus on areas such as residential mortgages and consumer checking accounts, also gained but performed considerably considerably less well."
30:30
Uh so again, I mean a big part of this is uh banks have just been, you know, obviously lending with their hands tied behind their backs as as the P as the private credit chat >> That's true. That's actually true. Yeah, yeah.
30:42
So they're just sitting here >> and it's sort [laughter] of the same thing with like crypto.
30:45
It's like you know, if there's going to be a if you're going to have a competitor that's like less way less regulated, that is a very that's a huge >> would I work with JP Morgan Chase when I can work with World Liberty Financial? >> Yeah.
30:59
Which is reinventing Yeah, yeah, yeah. financial.
31:01
Yeah, yeah, like like the whole debanking stuff or not debanking bankless movement and stuff.
31:06
Like I don't know that it's been a huge headwind.
31:09
But No, I think I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I and private credit that that they have just been um you know, private credit is just much more loosely regulated.
31:22
>> Uh a combination of salary, bonuses, dividends, stock grants, and appreciation in his allotment of the bank shares yielded roughly 770 million for Jamie Dimon.
31:29
For the chief executives of City, whose shares rose more than 65% in 2025 after the bank slashed tens of thousands of jobs in a year's-long restructuring.
31:40
And Goldman Sachs shares >> [laughter] >> Tyler labor for labor displacement.
31:47
I you're going to be No, because they were up 60 Okay, okay.
31:52
Yeah, cuz the way that you reacted there looked a little suspicious.
31:55
[laughter] No, obviously.
31:56
for the labor displacement.
31:59
But this is not this is not AI-driven, of course.
32:01
Um Yeah, so anyways, they're they're counting some unrealized gains here, of course.
32:09
But anyways, big big year for for Jamie Dimon.
32:13
Should we pop over to Tuna?
32:13
Yeah, what's in Uh Tuna says, "Your soul >> let me tell you about Shopify.
32:20
Shopify is the commerce platform that grows with your business and lets you sell in seconds online, in store, on mobile, on social, on marketplaces, and now with AI agents, baby. That's right.
32:32
Tuna says, "Your soul is out of balance because you have fallen out of touch with your consumer [laughter] demographic.
32:38
Pay more attention to your personalized ads.
32:40
Let them flow through you." Yeah. Pay attention.
32:45
They do really tell you something about where your energy >> been getting I mean, speaking of the CES consumer products, I've been getting personalized ads for the board, the the the smart game board.
32:57
But we had the founder on the show and I bought one.
33:00
And I actually bought one.
33:02
>> Uh what what Give me your review. What did you think? Haven't played it yet. >> No.
33:05
So so here's the challenge. >> Yeah.
33:07
Uh we had less help around the house over the last 2 weeks.
33:12
>> And board is designed for I think kids like I think it's like six and up.
33:15
Like it's not it's not like a under-five game.
33:19
And so trying to pull that out and play when you're just going to have, you know, like a one- or three-year-old just like, you know, messing with it, it's pretty much impossible.
33:28
But I'm excited to play it hopefully this week.
33:30
You guys should play live during the show, right here.
33:34
>> Yeah, the the review from the four and a half year old was A+. He loved it. What did you play?
33:39
Uh we we we stuck to the more simple games, I think.
33:41
Also, they're still rolling out some of the games, so it ships and you get a number of pieces in bags.
33:47
And and some of the pieces that they ship to you, the games haven't actually finished They haven't finished coding them, I guess. And so they're not live.
33:56
But we played this sort of like Space Invaders game that you put this like sort of triangle block on the screen.
34:03
And then when you're in this one zone, you're basically firing at these like asteroids that come by and you break them up and you get the score.
34:13
And uh it was it was interesting.
34:15
It was like it was intuitive enough that the four-year-old could pick it up and actually get some points.
34:20
But there were enough layered mechanics that if you collected enough of this material, you could turn on this massive laser beam that would sort of like destroy everything.
34:32
So there was like I I found myself being like, "Oh, I know that there's a it's possible to get 4,000 points."
34:37
Even though we're averaging like 2,500 points now.
34:41
If I really max this out and we were to play this at a high level, like the skill ceiling is actually sort of high, which is fun.
34:47
So I thought that the game design was pretty good in that one.
34:50
I love how you don't you don't every like every game anything like that, you're just like, "I need to max it out." Oh, for sure. I need to max it out.
34:57
Like even if you don't care about it, you care about maxing out the score. Yeah.
35:01
>> [laughter] >> I I told I told Boss in Medical Connect I at one point I had the highest score in Robo Recall Okay, so apparently so so Mike on our team says, "My three-year-old nephew loves the weird alien dog game."
35:11
Is that the one >> This is it apparently it is suited for three-year-olds and I need to get into it.
35:19
>> Is is the is the weird alien dog one where it it comes in the house and you have to wash it off? That's the one, right? >> Yeah, yeah. Yeah, yeah.
35:25
Cuz that one's really funny.
35:27
It's more like a Tamagotchi.
35:28
Like you're supposed to check on it every day and it comes in from the house, it's all dirty, so you wash it off, you soap it up, scrub it.
35:35
And and you have all these different tools, so you have a little watering can and you put the watering can on the screen of the board.
35:42
And when you do, it it sort of showers the pet and then washes it off.
35:45
Yeah, so I think that for for board >> to sell a million units, they need like a super super viral individual game. Yeah.
35:56
I don't I don't think it's going to it won't be enough to have like a hand, you know, eight games that are all fun.
36:01
Like they need a breakout.
36:03
This is a hits business, right?
36:05
So they need they need uh Like Catan.
36:07
Yeah, like they're going People are getting together specifically to play this game together. Yeah.
36:12
None of the games were at that level.
36:15
All of the games felt like a couple minutes and you're done and the mechanics you could play them again, there's some repeatability, but none of the games were so intense that also there just aren't that many pieces.
36:26
Like there's most of the games have like six pieces or just 10 pieces.
36:32
And so if you had resources, I guess all those resources could be sort of digitally like counted, which might be nice, actually, because you can play a more complex game with more resources where you know, have have you ever played one of those board games where there's like 17 different resources and you have all these different tokens and counters and it's like it's actually gets overwhelming and annoying. I don't know.
36:53
But let me tell you about vibe.
36:53
co because maybe Vibe should advertise on streaming TV cuz vibe.
36:58
co is where D2C brands startups Oh, yeah, board.
37:03
AI companies advertise on streaming TV.
37:05
Pick channels, target audiences, and measure sales just like on Meta.
37:09
That should be their next place to advertise. And I like it.
37:11
And you and it's a lesson to everyone to get in touch with their consumer demographic and pay more attention to the personal ads.
37:19
You need to let them flow Uh did you want to talk about capital in the 22nd century?
37:25
>> Yes, so let's read Philip Trammell's post.
37:28
He says, "A week ago, Dworkin and him Phil posted a fun essay using Thomas Piketty's Capital in the 21st Century as a lens through which to explore the possible impacts of AI on inequality, as the Financial Times kindly put it.
37:43
That was all it was meant to be.
37:43
The discussion has definitely become more intense than I had expected.
37:47
This is my first time on X in any serious way.
37:52
Welcome to the arena, brother. Get in. Buckle up.
37:57
And [snorts] Welcome to the dive bar.
37:58
Yeah, but it's been good to see so many people engaging with the essay and the topic.
38:01
I can't complain about the negative responses since I expect most of the positive responses were from people who did not read it at all and just like seeing another person another reason to tax the rich. That's funny.
38:10
I hadn't thought about that.
38:12
I I think there's also people that gave it positive responses just cuz they like Dworkin, right?
38:15
And they're like, "Oh, cool, new Dworkin thing. I'm I'm I'm I'm a fan."
38:19
But there is one point some people, mainly economists, have raised that I should acknowledge briefly.
38:23
Also, I mean, this was a I I don't think they wrote it knowing that there was going to be this whole like Ro Khanna, Peter Thiel, Teddy Schleifer, like the whole like wealth tax thing that was going on in California.
38:36
And they just happened to drop something that read like a critique or commentary.
38:40
It was in the zeitgeist at the same time, but I don't think that was intentional.
38:44
I think they were working on this piece for like probably months.
38:46
It's like a very it's like a paper.
38:48
And so it's not like they were like, "Oh, let's react to Ro Khanna's viral post and let's hammer this out."
38:52
It might have even dropped like the day before.
38:55
But he says he's responding to the economist that put him in the truth zone or at least tried to.
38:59
He says, "And before I read this, let me tell you about Vanta.
39:02
Automate compliance and security, the leading AI [cheering] trust management platform.
39:05
[applause] Please visit Vanta.
39:06
So they say, 'The labor share could rise if human-provided goods or and services are gross complements for capital-provided ones {quote} in our utility functions, what Nordhaus 2021 might call on the demand side, and even if we build machines physically capable of producing everything people can, what Nordhaus might call on the supply side, this gross complementarity at the utility level could be maintained indefinitely.
39:33
Funnily enough, on the list of on the long list of blog posts I've been hoping to write for a long time, one is titled 'Is labor a luxury.
39:43
Is is about how this possibility is under appreciated but then makes a case for why I think on balance it probably won't happen in the long run.
39:52
Naturally, I'm especially prioritizing that post for now.
39:57
As for now, my only substantive reply on the question is a lame just give me a month.
40:01
But whether the case is wrong or right, I promise it doesn't rely on a conceptual mistake like assuming that galaxies made of capital will have to get a higher share than labor because they'll be large and productive at producing the incomplete set of goods they are used to produce.
40:18
Maybe that blog post should have come before this one, but I figured that in writing the current blog post and exploring the case against long-run gross gross common complementarity on the on the demand side would be a distracting rabbit hole because one, Piketty implicitly assumes gross substitution across the board already.
40:36
Two, Nordhaus and related discussion have taken the position that advanced enough machines would probably yield gross substitution across the board so that we need fast-growing all-purpose robots to drive the supply-side singularity or gross substitution on the demand side so that we were satisfied with large quantities of IT consumption goods instead of shifting our demand for non-IT goods.
40:56
For capital to accumulate rapidly, but consumption to be bottlenecked by labor, the price of consumption goods would have to rise relative to that of capital goods.
41:04
This is totally fine, of course.
41:05
We're we're imagining a very different fail future in all sorts of ways, and I think it is a very far future, but it is one interesting to think about.
41:13
Maybe maybe it'd be helpful to kind of summarize if people haven't read it, the kind of key fact so that so that thesis is basically like inequality is going to get worse because of AI.
41:21
That's core thesis, and maybe you need to figure out a way to different methods of taxation to redistribute the wealth that is ultimately created if if people cannot effectively increase their own capital via their labor.
41:38
So, key factors they talk about privatization of returns.
41:41
So, like very very hard to get exposure to XAI right now if you're just a normal person.
41:47
Two, most people have their wealth in their home, right?
41:51
And the issue is like home equity is not a good way to benefit from increasing returns to capital that come from automation, right?
42:00
So, if you have a home, I think they said if you have a home in Ohio and you have like $300,000 locked up in that, you're not going to get like you're not going to get some massive incremental return from that.
42:14
Maybe maybe somebody that is, you know, pursuing AI automation or or building factories or something, um, they could like buy your home at a premium, but they could also just buy acres and acres and acres of just like land somewhere else in the US at at far far less.
42:31
Um, They talk about the end of international sort of catch-up, which is basically that poor countries historically had a lot of cheap labor.
42:39
They'd bring in capital, they would turn that and and they would create create Yeah, they'd create value and retain some of that value even though a lot of the investment was foreign.
42:50
Um, and then and then the the sort of they talk about like wealth transfer as the a lot of um, uh, more developed economies are sort of like aging aging out effectively. So, Uh, we'll see.
43:05
We'll see, but certainly sparked debate.
43:07
I thought I thought this post from Tomas Barjartour was interesting.
43:15
This was sort of reaction to the post.
43:17
Um, Uh, Tomas says both Rakesh and his critics imagine an absurd world.
43:21
Think of the future they argue about political economy doesn't change rapidly even as the speed of history increases in the literal sense that the speed of thought of the actors who produce history will be the thousands of time will be thousands of times faster, not to mention way smarter.
43:36
These are agents to whom we've seen who we seem like toddlers walking in slow motion.
43:40
It is complete insanity to expect your OpenAI stock certificates to be worth anything in this world even if it is if it is compatible with human survival.
43:51
So many can't contend with the scope of what they project.
43:53
They can't hold in their mind that things are allowed to be different, so we get bizarre arguments about nonsense. Own a galaxy?
43:58
Question mark, what does this mean for a human to own a galaxy in an economy operated by minds running thousands to millions of times faster than ours? Children?
44:06
What sort of children copies of your brain state?
44:10
Are you even allowing yourself to think about the level of bizarreness required?
44:14
Because uh, uh, these are table stakes and even they will be economically obsolete curiosities by the time they're created.
44:23
Things will be much weirder than we can possibly comprehend.
44:24
How often have property rights been reset throughout history?
44:28
How quickly will history move in the transition period?
44:30
Why shouldn't it trample on your stock certificates if not the air you breathe?
44:36
But institutions are surprisingly robust. Maybe they are.
44:38
How long have they existed in their current form?
44:41
How fast will history be moving exactly?
44:46
Suppose OpenAI aligns AI, whatever that means.
44:48
Will it serve the interests of the US government, the CCP?
44:50
Will they align it to a humanity weighted by wealth, to OpenAI stockholders, to Sam Altman, to the codery of engineers who may as well be AIs who actually know uh, WTF is going on?
45:01
To the coding agent who implements it? Tax policy? Question mark.
45:05
Truly the important question.
45:05
What does it mean to be a human principal in this world?
45:09
How robust are these institutions?
45:10
How secure is the human mind?
45:13
Extremely insecure given how easy humans are to scam.
45:16
There's going to be a lot of incentive to break your mind if you own check notes a whole galaxy.
45:19
Oh, you will have an a little AI nanny to defend you now. Wow, isn't that nice?
45:27
Please return to the beginning of the paragraph.
45:29
Uh, a human owning galaxies? That's bad space opera.
45:34
Treat the future with the respect it deserves.
45:36
This scenario is not even close to science fictional enough to happen.
45:41
So, anyways, I guess pushback here generally like, hey, even in the scenario that you lay out, things could get so crazy that we won't have any the institutions just break the way that the world currently works breaks.
45:58
Um, uh, the thing with the thing with, um, I was thinking about with, uh, if you own a bunch of OpenAI shares in uh, in the sort of fast takeoff scenario, it is this you know, to to maybe there's a world where you could pay for things with OpenAI shares, right?
46:18
But is a super intelligence going to say, oh oh yes, I would like to buy some OpenAI shares, right?
46:23
Or would they just buys them all or just rebuilt, you know, effectively just re you know, so so this I I think it's in any type of these in any type of like fast takeoff scenario, how do you actually um, it's hard to have I think I think the uh, I'm I I I love, you know, reading I love reading this essay.
46:46
I'd like to see more of them, but it's so difficult to any scenario you can imagine, there 50 there's an infinite number of parallel realities where none of the same ground rules apply. Yeah. Yeah.
46:59
I wonder the uh, uh, the the 22nd century thing is is does I mean you keep you keep coming back to like this idea of fast takeoff, and it feels like even in some sort of like slow progress, like if you just extrapolate like the default trend lines and nothing really changes, like you still see a lot of these effects happen with tech companies becoming more pop more more powerful and the owners [snorts] of capital becoming more powerful.
47:26
Um, Ben Thompson had an interesting an interesting interpretation of this saying that, um, uh, he said this gets at what I found the most frustrating what was most frustrating about Patel and Trammell's Trammell's point of view.
47:41
The core assumption undergirding their argument was also about the human condition.
47:45
It just happened to be negative.
47:47
just happened to be negative. And and he basically said that, uh, like you have to imagine a world where humans remain the same in that they are still like bothered by wealth inequality because in the scenario there's abundance and there's enough like
48:04
robots can just pre-create everything, so you have like unlimited you know, everything you could possibly want from a consumption perspective, but you're still bothered by the fact that like that guy owns 10,000 galaxies and I only own 1,000 galaxies. >> Yeah, it's not right. And that yeah >> Yeah, it's not right.
48:17
And that yeah yeah, it doesn't feel balanced and that's and and it's odd because you have to think about this world where okay, you own galaxies that are hundreds of thousands of years apart, and so you takes you a million years to get there, and it's like and maybe you're still bothered bothered by that.
48:32
Like it would be funny if we if we discovered aliens that were just extremely rich.
48:36
Like would that make us all worse off?
48:39
Like would would would Elon Musk and Jeff Bezos go to bed sadder if they found aliens like a you know, a million light years away?
48:49
>> your size is not size.
48:50
>> Yeah, we're just like yeah, we actually we're actually sitting on an I an entire planet of diamond, and we're we're worth quadrillions of dollars.
48:57
Everyone here is worth quadrillions of dollars.
48:58
You guys are nowhere near us in terms of wealth.
49:02
Um, would that actually bother you?
49:05
Or would you just be like, ah, it's okay, it's the aliens that are over there.
49:08
I can't even get to them. It doesn't affect me.
49:08
Like how much is it how much is wealth inequality a direct focus on like the keeping up with the Joneses, like the neighbor effect, the direct mimetics of like the person that you see as your as your equal? But I don't know.
49:22
But he Ben Thompson kind of returns to this this idea that you you have to assume that that that something about the human condition holds where humans are upset by wealth inequality.
49:32
But they don't value other humans or the work of other humans or the creativity of other humans and they don't see any value in that.
49:43
And so because he's making the point that he he he quotes Louis CK in an October 2008 appearance of Late Night with Conan and he says everything is amazing right now and nobody's happy.
49:58
He says you've almost certainly seen this clip, but if not it's worth watching.
50:04
Louis CK focuses on three incredible technological Yeah, let me let me send it to the team.
50:09
Let's see if we can drop this.
50:11
So he says Louis CK focuses on three incredible technological innovations and how quickly we took them for granted, smartphones, internet access on planes and the act of flying itself.
50:23
It's certainly a sentiment I can relate to and just the last 72 hours I have chafed at slow airplane Wi-Fi, complained about jet lag from having literally traversed the globe.
50:33
He went to Taiwan and back.
50:36
And gotten frustrated at an iPhone bug that is sapping my battery.
50:38
It is also terrible until I remember I have access to everything, anything, everywhere, can be anywhere, anytime and oh yeah, I can achieve both simultaneously.
50:52
If anything, you can make the case that technological innovations by virtue of conferring their benefits on everybody has actually had the perverse effect of making everyone feel worse off.
51:00
It's very very weird concept, but I I I feel it as well.
51:05
Let's watch this Louis CK clip.
51:09
We may be going back to that by the way, but uh In a way good because when I read things like the foundations of capitalism are shattering, I'm like maybe we need that.
51:18
Maybe we need some time where we're walking around with a donkey with pots clang on the side.
51:23
>> [laughter] >> You think that would just bring us back to reality?
51:26
>> everything is amazing right now and nobody's happy.
51:29
Like in my lifetime the changes in the world have been incredible.
51:33
When I was a kid we had a rotary phone.
51:34
We had a phone that you had to stand next to and you had to dial it. Yes.
51:39
You don't you realize how primitive you're making sparks in a phone and you actually would hate people with zeros in their numbers cuz it was more Like oh this guy's got two zeros, screw that guy.
51:50
Why do I want to And then if you if they called and you weren't home, the phone would just ring lonely by itself.
52:00
And then if you wanted money, you had to go in the bank for when it was open for like 3 hours.
52:05
You'd stand in line, write yourself a check like an idiot.
52:10
And then when you ran out of money, you'd just go, well, I can't do any more things now.
52:14
I can't do any more things. >> That's it. Yeah. That was it.
52:15
And even if you had a credit card, they'd the guy go off and he'd bring out this whole chunk chunk and he'd write it and he'd have to call the president to see if you had any [laughter] money. It's all true kids.
52:26
You had to call the president, yeah. It was ridiculous. Yes.
52:30
Do you feel that we now in the 21st century we take technology for granted?
52:35
Cuz now we live in an in an amazing amazing world and it's wasted on the on the crappiest generation of just spoiled idiots that don't care because this is what people are like now.
52:44
They got their phone and they're like uh It won't GIVE IT A SECOND.
52:52
Give it's going to space.
52:55
Can you give it a second to get back from space?
52:58
Is the speed of light too slow too?
53:02
>> [applause] >> I was on a I was on an airplane and there was internet high speed internet on the airplane.
53:08
That's the newest thing that I know exists and I'm sitting on the plane and they go open up your laptop, you can go on the internet and it's fast and I'm watching YouTube clips.
53:16
It's a I'm in an airplane.
53:16
2008 watching YouTube on a TV.
53:20
>> apologize the internet's not working.
53:21
The guy next to me goes this is bull >> [laughter] >> Like how quickly the world owes him something he knew existed only 10 seconds ago.
53:37
AND ON PLANES >> [applause] >> FLYING IS THE WORST ONE BECAUSE PEOPLE COME back from flights and they tell you their story and it's like a horror story.
53:49
It's they act like their flight was like a cattle car in the 40s in Germany.
53:53
That's how bad they make it sound.
53:54
[laughter] They're like it was the worst day of my life.
53:58
First of all, we didn't board for 20 minutes.
54:02
And then we get on the plane and they made us sit there on the runway for 40 minutes. We had to sit there.
54:07
Oh really, what happened next?
54:10
Did you fly through the air incredibly like a bird?
54:15
Did you partake in the miracle of human flight you not contributing zero?
54:21
>> [laughter] >> WOW, YOU'RE FLYING. IT'S AMAZING.
54:27
>> [laughter] >> EVERYBODY ON EVERY PLANE should just constantly be GOING OH MY WOW. YOU'RE FLYING.
54:35
HE WANTS TO BRING BACK CLAPPING.
54:37
Clapping on after the plane lands.
54:40
>> [laughter] >> All right, pause it. Pause it. >> Yeah.
54:43
I did a This reminded me uh couple days ago Before you tell us this, let me tell you about Plaid.
54:49
Plaid powers the apps you use to spend, save, borrow and invest securely connecting bank accounts to move money, fight fraud and improve lending now with AI. Great stuff, John.
55:00
Um Couple days ago my my 1 and 1/2 year old has not has not been sleeping super well.
55:07
You know, toddlers they go through periods where they sleep well and then they stop sleeping well and with my 3 year old we hired a when he was going through similar phase we hired a sleep consultant.
55:19
These are people that just help your baby it's like a sleep coach for your baby and and and the parents or whatever.
55:24
And with my 3 year old we hired somebody and they effectively you know, it's effect the effective rate is like hundreds of dollars an hour right?
55:33
Because there's some retainer and blah blah blah.
55:35
And it works really well.
55:36
Like it it's a lifesaver.
55:39
But with 1 and 1/2 year old a few days ago my wife just goes to an alarm and just like breaks down exactly like what's happening.
55:49
And it is effectively running calculations based on the child's age and their sleep patterns now and how to get them back on a better sleep pattern and within 24 hours like the problem was totally solved like back to sleeping on the right schedule, napping on the right schedule like basically one shotted it.
56:06
And I was just thinking how Opening AI has gotten so much specifically Sam has gotten so much pushback because he'll go out and say like we're going to solve this and you're going to have person you're going to have like a personal tutor in your pocket and all the stuff and then people like you know, hammer him because it's like well then we're doing Sora and we're doing you know, adult entertainment and things like that.
56:28
But it's actually like AI is actually already delivering on on Do you remember the Fallon clip that where they went viral where where Fallon asks him like are you do you use ChatGPT to parent your kid?
56:42
He was like honestly like it feels weird to say it, but yes.
56:44
And it's like that's exactly your experience.
56:46
It was like it is it is helpful.
56:48
And yeah, it is it is weird thing, but it's it's this it's this when technology goes broad, it becomes available to everyone.
56:58
I was reflecting on on airplane travel over the break.
57:01
You know those pictures of like back in 1965 planes used to be so nice and now you're like stuffed in the back like cattle.
57:08
You know you know these photos where they like we got to return to 1965 planes.
57:14
I ran the numbers and it and it turns out that the total amount of flights the total amount of passenger flights like individual person gets on a plane, goes somewhere in the United States in 1965 in total across everything is the same number almost exactly the same number as total first class flights in 2025.
57:34
And so basically anyone who could fly in 20 in in 1965 is now flying first class and then you added there's 10 times as many non first class flights that are happening as well.
57:45
And so it's like you you basically actually kept that level of service, it just became known as first class.
57:53
But in 1965 even just getting on a plane was first class because it was really expensive.
57:57
It got cheaper, but all those all the rich people stayed in first class and then and then you gave the ability to fly at all to 10 times as many people.
58:05
And and that just continues.
58:07
And so but it's this weird thing because that doesn't feel satisfying because you see the people up in first class and you're like I want to be up there.
58:15
Let me go back to Ben Thompson and close this out, but first let me tell you about Figma.
58:19
Figma make isn't your average live coding tool. It lives in Figma.
58:23
So outputs look good, feel real and stay connected to how teams build hold back prototypes and all that.
58:29
You always have this critique of of the coding models and you're like oh they're not being used by everyone because the United app is so bad.
58:37
You always have this thing.
58:37
And then so there's this post it's in the timeline.
58:41
It's someone they're saying one of the things I love about United is how good their iOS app is.
58:45
Yeah, cuz it like it works well and they they're just like glazing it.
58:47
I I I I talked to Rune about this as well because I brought that up when I was talking to him and he was like kind of stomped and then and then I talked to him again and he was like actually I think it's better than you think it is.
58:58
I think it's actually pretty good.
59:00
And and so so I think that I think that you're you're right and it's a good point that like the software quality of the software is increasing.
59:09
And I think I've probably been unduly mean to the United app.
59:11
It's probably it's probably better than I'm giving it credit for.
59:14
I'm probably just remembering bugs from years ago and I just have a bad taste in my mouth.
59:17
But there there there's there is something that AI is not at least solving immediately which is just the business realities of where businesses have walled gardens or adversarial business incentives.
59:31
So I'll give you an example.
59:34
Uh Apple TV, it's a great product.
59:34
I I love the Apple TV, plug it into your TV, works really well.
59:38
Uh >> Are you talking about the Apple TV? The the physical device.
59:41
On the Apple TV physical device, yes, we're going here, is an app called Apple TV.
59:45
And they have set this to be the default I didn't know this, but you can actually change the button, the home button, on the Apple TV the Apple TV remote to go to the home screen, which has all the icons.
59:57
So, if you want to watch Netflix or HBO, you can go there.
1:00:02
But by default, it now ships with a the home button goes to the TV app, which is a unifying layer over all of the content.
1:00:10
And so, if you want to find sports, or you want to find the latest Apple TV show, or you want to find something that's on Peacock or Paramount Plus, that will be integrated in there.
1:00:19
And it's a great universal interface.
1:00:19
At least it should be a universal interface, except Netflix said, "We're not participating.
1:00:24
We want to be in our own app."
1:00:26
So, you cannot find a Netflix show in the TV app on the Apple TV box.
1:00:32
And that is something that like no amount of vibe coding it's not a coding issue.
1:00:36
It's a business model issue.
1:00:36
It's because Apple and Netflix are in competition.
1:00:40
And so, they have decided not to do a deal, and that results in a worse user experience, but better like profits for both companies, and it's the more rational thing for them to do.
1:00:48
And there's no amount of like Claude code that can solve for that.
1:00:51
So, my take now has evolved to be that >> Why don't you move the goal post?
1:00:56
I will move the goal post. Move the goal post.
1:01:00
Because the the AI AI coding models, until they can solve fundamental business competition issues with a with a single prompt, uh it will not satisfy my AGI.
1:01:15
I need Netflix in my Apple TV app, and then it will be AGI. Then it will be AGI.
1:01:22
Cuz it's not it's not a coding problem.
1:01:25
It's a business model problem.
1:01:27
Well, I'm sure we'll we'll have an opportunity to move the goal post back back back where they were >> [laughter] >> Business model problems are are enduring, and Ben Thompson makes the case that uh that that that there are human conditions, there are human elements that will be enduring uh even even in a post-software-only singularity.
1:01:47
>> some uh there there was a post I put in from Samuel uh Hammond over at FAI.
1:01:49
Uh he said, "I was just asked about my current views on AI takeoff speeds both in the sense of GDP economic effects and the time gap between AGI and ASI.
1:02:00
Given I believe we'll get fully automated AI R&D by 2029."
1:02:05
He said, "Here's my response via quick email reply.
1:02:07
Uh re GDP, I think we'll get a higher trend TFP level growth rate as past general purpose technologies.
1:02:13
This will be a new higher growth regime, 5 to 10%, but not uh hype uh hyperbolic exponential growth >> with the Elon triple digit. Yeah.
1:02:20
So, apparently Real output will still be bottlenecked by infrastructure, legal, and regulatory regimes, supply chains, human in the loop.
1:02:29
Uh we will still see a digi-foom software singularity, but this will feel more disinflationary than anything, i. e.
1:02:37
mostly captured in consumer surplus.
1:02:39
A lot of knowledge work will be outright automated, but a lot will still remain given human rents, social relationships, celebrity status, and demand-side factors, people liking other people, uh science and >> big the big question for me this year, you know, Anthropic is is you know, they have created the drop-in software engineer, right?
1:03:00
With Claude code, it's it's clearly working.
1:03:01
Um but uh and it's changing that industry.
1:03:06
Today, you know, that their goal for 2026 is clearly like the drop-in replacement, like what is the Claude code for every other industry?
1:03:11
And it'll be very interesting to see if we see a if we see progress in AI SDRs, because that historically has been steak dinners, wine, relationships, like getting to know people, uh and it's been a more much more human role that hasn't been verifiable in some, you know, oh, I you know, you checked in this code, it worked, so you're so you get paid.
1:03:34
>> Yeah, it's not it's not just hitting the right uh keystrokes in the right order.
1:03:38
>> Yeah, any good SDR will tell you like it's not actually about the emails that you send.
1:03:42
That's just one piece of the of the world.
1:03:44
>> Anyway, Uh so, he says, "Science and R&D will speed up dramatically, but these also will have delayed GDP effects given production cycles and the fact that a lot of fast-diffusing beneficial science greatly improves quality of life, i. e.
1:03:56
GLP-1s without necessarily boosting GDP.
1:04:00
I think this interim TFP growth regime will last until the mid-late 2030s before entering another even higher growth regime, greater than 10%, as robotics matures and reaches scale production volumes.
1:04:10
Fully automated factories and robots that can themselves build the factories that build other robots will have much more tangible effects on economic output.
1:04:17
This is also when you start to see the Baumol effect start forcing adoption in areas that may otherwise be resistant. Uh e. g.
1:04:24
we get Robocop and Robo nurses because the human cops and and nurses become prohibitively expensive in comparison.
1:04:35
And uh he goes uh on to some other stuff, but thought that was uh just kind of relevant on um from a from a timeline standpoint when you're trying to understand uh capital in the 22nd century.
1:04:45
Let me tell you about Gemini 3 Pro, Google's most intelligent model yet.
1:04:49
State-of-the-art reasoning, next-level vibe coding, and deep multimodal understanding.
1:04:52
Uh to close out what Ben Thompson is talking about here, he says, "When he was a child growing up in a small town in Wisc in Wisconsin, he said, 'I had some sort I had some sort of vague sense that there were rich people in the world, but my perspective uh but from my perspective, taking my first airplane flight around the age of 10 was a source of great wonder.
1:05:15
It even provided a sense of status.
1:05:16
After all, many of my friends had never flown at all.
1:05:18
That was the comparison that mattered to me.
1:05:20
Social media, or more accurately user-generated content feeds, which are increasingly not social at all, has completely changed this dynamic.
1:05:26
All I or anyone needs to do is open Instagram to see beautiful people on private jets or on beaches or at fancy restaurants living a life that seems dramatically better than one's dull experience in the suburbs or a cramped apartment.
1:05:37
Never mind that this mean that the means of achieving that insight is a level of technological wealth that would have been incomprehensible to the richest person in the world 50 years ago.
1:05:47
To put it another way, what Louis C. K.
1:05:49
identified in this clip was the extent to which human happiness is a relative versus an absolute phenomenon.
1:05:57
What we care about is how much we have is not how much we have, but how we compare.
1:06:01
That by extension is what drives the technological paradox I noted above.
1:06:05
More capabilities more broadly distributed has tremendously enriched the world on an absolute basis, but the end result, however, has been the dramatic expansion of our comparison set, making us feel more immiserated than ever.
1:06:17
If we discover the trillionaire quadrillionaire aliens, we're all done for. >> to be miserable. It's going to be brutal.
1:06:23
It's just like, oh, there's an alien out there with a with a 2-mile-long yacht.
1:06:27
And a and a plane that that holds 700 >> is actually an asteroid. >> Yeah, yeah.
1:06:33
He has so much Chrome Hearts.
1:06:35
Yeah, and and he has piles of Chrome Hearts everywhere.
1:06:37
Uh he'd be truly truly >> He never wears the same pair of Chrome jeans twice. >> never.
1:06:45
Uh one one more post from uh Boaz Barrak.
1:06:48
He's over at um probably mispronouncing his name. He's over at OpenAI.
1:06:52
He wrote a post on LessWrong on uh on New Year's Eve. >> Yeah.
1:06:58
>> Uh he said uh What's that?
1:07:00
It's a I mean, a wipeout title, certainly.
1:07:01
Yeah, the the title of the essay is You Will Be Okay.
1:07:03
He said, "Seeing this post, which is another post uh on LessWrong, and its comments made me a bit concerned for young people around this community.
1:07:11
I thought I would write I would try to write down why I believe most folks who read and write here and are generally smart, caring, and knowledgeable will be okay.
1:07:17
I agree that our society often is underprepared for tail risk.
1:07:21
As a general planner, you should be worrying about potential catastrophes, even if their probability is small.
1:07:27
However, as an individual, if there's a certain probability X of doom that is beyond your control, it is best to focus on the 1X fraction of the probability uh space that you control rather than constantly worrying about it.
1:07:38
A generation of Americans and Russians grew up under a non-trivial probability of total nuclear war, and they still went about their lives.
1:07:45
Even when we do have some control over possibility of very bad outcomes, it's it is best to follow some common sense best practices, but then put that out of your mind.
1:07:54
I do not want to engage here in the usual debate of P doom, but just as it makes absolute sense for companies and societies to worry about it as long as this probability is bounded away from zero, so it makes sense for individuals to spend most of their time not worrying about it as long it is as it is bounded away from one.
1:08:13
Even if it is your job to push this probability down, it is best not to spend all of your time worrying about it both for your mental health and for doing it well.
1:08:21
I want to recognize that doomer or not, AI will bring a lot of change very fast.
1:08:25
It is quite possible that by some metrics we will see centuries of progress compressed into decades.
1:08:30
My own expectation is that as we have seen so far, progress will be both continuous and jagged.
1:08:34
Both AI capabilities and its diffusion will continue to grow, but at different rates in different domains.
1:08:40
I believe that because of this continuous progress, neither AGI nor ASI will be discrete points in time.
1:08:46
Rather, just like we call recessions after we are already in them, we will probably decide on the AGI moment retrospectively 6 months or a year after it had already happened.
1:08:55
I also believe that because of this jaggedness, humans, and especially smart and caring ones, would be needed for at least several decades if not more. Let's go.
1:09:05
It is not a It is a marathon, not a sprint.
1:09:07
Again, this like this you have 2 months to escape the permanent 2 years.
1:09:12
It's it's it's really uh you know, >> [clears throat] >> even if you believe that, try not to operate on that.
1:09:17
Like trying to be trying to become rich in in 2 months is going to make you do things that are not super productive, not super enduring.
1:09:28
And I think that young people just need to get that concept out of their head.
1:09:34
And still, you don't need to be thinking on don't try to think on a 10 20 30-year time horizon, maybe like a legacy career, right?
1:09:43
Which is like, I'm going to be a lawyer and I'm going to get a 5% raise every [clears throat] year until I retire.
1:09:49
But think on 3 5-year time horizons and don't have this stupid uh sense of of urgency and the sort of uh insane scarcity mindset.
1:10:01
I just I just don't think uh you're going to do very good work.
1:10:05
Um he continues, "People have many justifiable fears about AI beyond literal doom.
1:10:11
I cannot fully imagine the way I AI will change the world economically, socially, politically, and physically.
1:10:15
However, I expect that like the Industrial Revolution, even after this change, there will be no consensus if it was good or bad."
1:10:24
Uh this is Uh I was thinking here people have been uh kind of asking like, "Hey, why why are we trying to automate everyone's jobs?"
1:10:33
You know, people are like, "I actually like I know I was complaining about my email job, but I like that I go and I write some emails, and I get paid, and I go home.
1:10:42
Uh do we really need to automate this?"
1:10:44
Um >> [snorts] >> Uh continuing, "Us human beings have an impressive dynamic range.
1:10:47
We can live in the worst conditions and complain about the best conditions.
1:10:50
It is possible we will cure diseases and poverty, and yet people will still long for the good old days of the 2020s where young people had the thrill of fending for themselves before guaranteed income and housing ruined it.
1:11:02
Nothing like the thrill."
1:11:04
You've had that thrill in the Tenderloin back in the day. On a on a YC budget.
1:11:08
I'm just thinking if they if they really do uh cure cancer with all this AI, it's just it's so over for the gravediggers, yep, for the morticians, the coroners.
1:11:18
Anyone in the death economy is just going to be displaced immediately. They're out of a job.
1:11:24
They'll have to find something new to do.
1:11:25
But I I I'm I'm optimistic that they will find a new new new job.
1:11:27
Let me tell you about AppLovin.
1:11:30
Profitable advertising made easy with axon. ai.
1:11:34
Get access to over 1 billion daily active users and grow your business today.
1:11:38
Uh speaking of DAUs, do you think OpenAI is going to buy Pinterest?
1:11:43
Where is this coming from?
1:11:43
Came from The Information.
1:11:45
They they they made an a list of uh predictions that we went through a number of predictions yesterday on the show.
1:11:50
Um this was just one of them, but it seemed like it hit a nerve because people did sort of report on it like it was a rumor or like it was some leaked document.
1:11:58
It was just a prediction.
1:12:00
Uh but do you think that that would make sense?
1:12:03
This idea that uh you know, Sora was sort of you know, supposed to be a social network.
1:12:09
It's it's avenue in 2025.
1:13:11
I just I just don't know I just don't know what they're really I just don't know what they're really buying here.
1:13:14
Um but the CEO's name is Bill Ready.
1:13:16
So the nominative determinism would be that he's ready to ready ready to do a deal.
1:13:22
So that kind of takes me from, you know, uh 1 to 2%.
1:13:27
And the founder, Ben Silverman, is uh and Silver has been mooning, and they have similar similar names, so maybe Pinterest will moon.
1:13:37
This is This is the level of analysis we're doing today.
1:13:38
You can only get here, folks.
1:13:39
Uh let's go through uh this Rittenhouse research post about uh OpenAI's business.
1:13:45
Um but first, let me tell you about Graphite.
1:13:48
Uh code review for the age of AI.
1:13:49
Graphite helps teams on GitHub ship higher quality software faster.
1:13:54
Um So uh Alex Kantrowitz sat down with Sam Altman December 18th, right before the break.
1:14:01
Uh he says he had a long substantive conversation with Sam Altman about OpenAI's strategic position, its plan to build memory into ChatGPT, which is already ongoing, its enterprise play, compute AI devices, and whether AGI is still a useful term.
1:14:13
Rittenhouse uh research breaks it down and says uh the biggest takeaway from this very good interview was Altman's outline uh for how OpenAI's financial model could eventually work.
1:14:23
OpenAI enterprise is growing faster than consumer.
1:14:28
Companies do not want OpenAI to train on their prompts, so Apparently apparently right right when right when we said you'll be okay, the stream went down. No way.
1:14:38
>> [laughter] >> I yeah yeah. >> Okay.
1:14:40
Uh technology is like, "Nope, actually you're not." You're cooked.
1:14:44
Um OpenAI enterprise growth growth is constrained by lack of compute capacity.
1:14:48
Enterprise is coming to OpenAI asking for custom APIs and ability to process trillions of tokens, which OpenAI can't provide yet.
1:14:54
Rapid growth in inference revenues from these enterprises at a stable to improving gross margin percent will eventually drive inference gross profit dollars large enough to fund OpenAI's training investments.
1:15:04
OpenAI could curb training investments today and reduce cash burn, but training investments should translate to more inference revenue down the line.
1:15:11
If OpenAI is not seeing overwhelming inference demand, there is flexibility in their 1.
1:15:16
4 trillion dollars of commitments.
1:15:18
Have to think a good portion of these are earmarked for training runs. Um 1.
1:15:21
4 trillion of commitments takes place over a number of years.
1:15:25
We kind of knew this, but uh it feels like Sam's maybe uh just signaling to the market that there is more flexibility in the spending commitments than maybe people initially thought.
1:15:33
And that was sort of always uh always penciled in because there was a gradient from like, "This is a press release.
1:15:41
This is a handshake deal.
1:15:41
This is still being papered.
1:15:42
This is contingent on milestones or there's some flexibility here."
1:15:47
But it but it kind of got all lumped together, and mentally people were just putting it on uh OpenAI's balance sheet as a liability when in fact there was some flexibility there all along. Um well, the 1.
1:15:56
4 trillion of spending commitments is of course absurd and uh almost surely was intended to position OpenAI as too big to fail.
1:16:05
I feel like there's much more logic to their capital planning process than I had previously thought after watching this interview. That's great. What a comeback.
1:16:12
I mean, people were really uh were really flustered by Sam's appearance on uh BG2.
1:16:16
It feels like his appearance on the Big Technology podcast is sort of a uh return to form, resetting of the narrative.
1:16:23
Um and uh and he and he clearly like thought about how to peel back the onion of the 1. 4 trillion commitment.
1:16:31
So Rittenhouse closes by saying, "If you assume they raise 75 billion dollars in one last private round, 25% haircut to the rumored uh 100 billion, and another 75 billion in an IPO, that's so much money, uh the model probably pencils out where they have enough capital to bridge until they reach cash flow positive. So um they can do it.
1:16:51
They can get out, and uh and there is enough um So I don't know.
1:16:57
Nathan wasn't a huge fan.
1:16:59
He said he found the pod a little too spoon-fed and not very info dense. Interesting. Um I don't know.
1:17:06
I I'll I'll have to give it a listen.
1:17:07
But for I will have to tell you about Linear.
1:17:08
Linear is the system for modern software development.
1:17:11
Linear is a purpose-built tool for planning and building products.
1:17:17
Um the product planning tool behind OpenAI. Oh yeah.
1:17:19
Uh should we take it over to Jocko? Yeah, Jocko Willink.
1:17:23
>> Jocko Jocko, one of the greatest podcast capitalists, maybe, right?
1:17:27
Apparently uh I didn't even know he had this brand Origin, uh Brazilian Jiu-Jitsu American-made gear.
1:17:36
Uh apparently somebody uh is a somebody in the government is a is a Jocko supporter because they threw Maduro uh in some Origin uh looking sharp.
1:17:45
Got him out of the Nike tech.
1:17:48
>> It's called Origin Built by Freedom Hoodie on Maduro.
1:17:52
>> We got to get Maduro in some TVP and merch.
1:17:54
>> [laughter] >> I think we absolutely do not have to do that. That's ridiculous.
1:17:59
Uh but yeah, people have really been into these photos.
1:18:02
Uh there's a whole bunch of of I guess he was transferred, and he made the cover of the Wall Street Journal again.
1:18:10
>> It was interesting uh He says he's innocent, so, you know, innocent until proven guilty.
1:18:13
I think Marco Rubio was talking about how they don't have to pay out the reward now because they've just got him themselves.
1:18:19
We, of course, uh I feel like we deserve a little small slice for promoting the reward.
1:18:24
>> We did uh we did do a promoted post for uh the capture of Maduro back in Q1 of last year.
1:18:31
Um but uh but yeah, I I ultimately think uh uh the Delta gets all the credit. Maybe the DEA. They do.
1:18:38
Ousted Venezuelan President Nicolás Maduro pleaded not guilty to drug trafficking charges during his arraignment in US federal court in New York City on Monday, defiantly telling a judge that he was still the head of his nation despite being whisked away by US forces over the weekend.
1:18:56
"I am innocent," he said. "I am not guilty. I am a decent man.
1:18:58
I am still the president of my country," he said through a Spanish interpreter, adding that he was a prisoner of war and had been captured from his home in Caracas.
1:19:07
Maduro's top lieutenant, Delcy Rodríguez, was sworn in as Venezuela's acting president Monday, and Delcy Rodríguez is is picked by Maduro, so should be a Maduro ally.
1:19:20
Um but there's been back and forth on how much he'll be cooperating with the United States.
1:19:23
Uh, security officers were out in force in Caracas running checkpoints and patrolling neighborhoods to prevent protests.
1:19:30
In Manhattan, Monday Monday's hearing kicked off a nearly unprecedented legal battle over a foreign leader in a US court.
1:19:36
The arrest of a head of state presents challenges for both prosecutors and the defense.
1:19:43
The two sides could spend years sparring over the legality of Maduro's arrest and charges before he goes >> to trial. So.
1:19:49
Chat says Maduro uses Perplexity because of Ronaldo.
1:19:56
Not because of uh Somebody's got to ask him what what Yeah, maybe maybe the Lewis Hamilton sponsorship.
1:20:01
>> The Lewis Hamilton helmet sponsorship?
1:20:03
Honestly, massive props to Perplexity.
1:20:05
That is a remarkable one.
1:20:05
Because apparently the the drivers can sell the stickers on their helmet themselves or something like that.
1:20:11
And so, you know, when you watch Lewis Hamilton's helmet cam, he has Perplexity logo right on his helmet that I guess he was able to sell directly and it didn't go through the team or something.
1:20:20
So, he gets to keep all of that money or something.
1:20:23
>> That's a crazy >> It seemed like an interesting interesting >> Yeah, he had some leverage there.
1:20:25
I wonder the chat is going off saying good, you know, the Jocko Do you think Maduro is looking in the mirror from the clank?
1:20:34
>> [laughter] >> Guy got captured by US Delta Force. Good. Good. Wearing his Origin.
1:20:39
>> Arrested arrested on drug trafficking charges. Good.
1:20:41
More inspiration to grind harder. Time to lock in.
1:20:43
More More I It's an opportunity to learn about the US legal system.
1:20:48
You're going to learn a lot. Anyway, fin.
1:20:52
ai, the number one AI agent for customer service.
1:20:54
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1:21:00
Um, we have a surprise guest joining us.
1:21:03
Uh, Casey Newton from Platformer dug into the whistleblower, the Reddit, uh, the AI food delivery story.
1:21:10
We're having him join the show.
1:21:12
We're very excited to be joined by Casey.
1:21:14
How are you doing, Casey? >> Welcome. >> Welcome to the show. >> Hey guys. Long time first time. Nice to see you.
1:21:20
Thanks so much for hopping on on short notice. >> What a moment. So great to have you.
1:21:23
>> Absolute scoop of the century. Incredible story.
1:21:26
Uh, I was riveted reading it.
1:21:28
Uh, thank you so much for the hard work.
1:21:32
>> the scoop Hall of Fame. >> Scoop Hall of Fame.
1:21:33
I think I don't even know if this is a scoop.
1:21:35
This is more investigative journalism.
1:21:36
This is capital J journalism.
1:21:41
But But how did you Did you see this go out on social media? Were you on Reddit?
1:21:45
Like how did you encounter this story first? That's exactly right.
1:21:48
Believe it or not, I first saw the screenshot on Threads uh with somebody saying like look how evil the food delivery companies are.
1:21:53
And you know, I was like a few days from having to come back and write a column again and I thought, hey, maybe this turns into a scoop for me.
1:22:00
So, I was super bummed when the whole thing fell apart, but then it was actually my boyfriend who said people might actually be more interested to know about how the whole thing fell apart.
1:22:08
So, I think he was right about that.
1:22:09
So So, what was the process like to actually dig into it?
1:22:13
What What was your interpretation?
1:22:14
Because we read the Reddit post.
1:22:14
I saw the screenshot and I was kind of like and people were going back and forth, is it AI generated, blah blah blah.
1:22:19
It didn't feel AI generated to me, but there were some red flags in there.
1:22:22
Like being drunk in a library seemed weird and and he said something There was some other element in there that was like very very odd to me.
1:22:31
I forget exactly what he said, but uh Some people are like pointing out the M dashes that were in there.
1:22:38
And you know, this is one of those where like the moment that that everyone knows it's a hoax, everybody knew it was a hoax from the first word. You know what I mean?
1:22:45
Like everybody figured it out before I did. But no, that's fine.
1:22:49
The truth is, I didn't figure it out right away.
1:22:51
I did think it seemed plausible.
1:22:53
Like we both know that Uber and DoorDash have been caught doing some pretty shady things over the years.
1:22:59
So, I thought it was at worst it was at least worth messaging the guy and see what he could tell me about it. >> Yeah. Yeah.
1:23:04
Wait, so did you message him on Reddit?
1:23:07
I did and I sort of assumed that, you know, by that point the post had like, I don't know, 80,000 upvotes.
1:23:11
I thought there was no way I'm ever going to hear back from this guy.
1:23:13
But instead he messages me back within 9 minutes, which again, in retrospect, was probably a tell that maybe there was something fishy going on here.
1:23:20
But yeah, he was happy to get on Signal.
1:23:22
He did sort of strangely only give one or two word answers.
1:23:26
Like I was expecting him to, you know, be a little bit more verbose based on the post, again, another red flag in retrospect.
1:23:32
But you know, I've talked to a lot of sources like this over the years and initially a lot of them are pretty skittish. They don't know you.
1:23:38
They don't have any reason to trust you.
1:23:39
You got to have to build up that trust over time.
1:23:41
We had that with with with Soham Parekh.
1:23:44
He came on and he was just like, yeah, I work for five companies at once.
1:23:49
Wasn't [laughter] skittish at all.
1:23:52
Immediately immediately admitted to doing something really bad.
1:23:55
[laughter] It was a very odd moment.
1:23:57
Yeah, the the thing that stuck out to me in here was uh he he claims that that the that the speed up fee What What is it?
1:24:08
Is psychological value add.
1:24:10
But then And so he says it does nothing to speed you up.
1:24:11
But then in the next paragraph he says that that in fact they're slowing down all the other orders, which again >> So, you are getting a speed up.
1:24:20
>> So, it's not logical It wasn't logically consistent to me, which was a little odd.
1:24:24
That was more of a red flag than any of like the it's an AI generated text.
1:24:28
And I want your reaction to this because if you were a whistleblower and you and you're writing something and you're worried that your boss is going to be able to clock your writing style, it doesn't seem crazy to me to pass your your testimony through ChatGPT and just say, hey, rewrite this like it's, you know, GPT-5.
1:24:45
Because then, yes, it will have M dashes.
1:24:48
Yes, it will have telltale AI generated things.
1:24:49
But the points will stand, the facts will stand, and then you'll be more anonymized.
1:24:54
So, do you think there's anything to that? Sure.
1:24:58
I mean this is a lot of what the job is now of being a reporter, particularly in tech, where we're working with really savvy companies.
1:25:04
You know, like I've reported a lot about Meta.
1:25:08
They have former CIA agents over there who are doing, you know, investigations of leaks like this.
1:25:12
So, we have to spend a lot of our time trying to do opsec with our sources.
1:25:15
So, yeah, if the source said, hey, I might run this through an LLM to sort of take the stink of me off it, I would say go for it. >> Yeah. Yeah. Yeah. That makes sense. Okay. Okay. So, okay.
1:25:24
So, you message this guy, he responds, he starts sending you proof.
1:25:29
What kind of proof is he sharing?
1:25:31
How did you process that? >> Yeah.
1:25:34
So, the first thing that, you know, I'm I'm obviously want to know his name.
1:25:37
He's not comfortable sharing that at first.
1:25:39
He says, I could send you an employee badge with my face and name blurred out.
1:25:44
And, you know, in in this line of work, it's you kind of just want to keep them talking, right?
1:25:48
Like see what they'll share.
1:25:50
It'll all sort of add up to something over time.
1:25:51
So, I said, sure, let's see it. He sends over a badge.
1:25:55
I don't know if you're able to sort of show it on the screen.
1:25:57
There's I have a a new funny story about it.
1:25:58
But basically it says that, you know, it's an Uber Eats badge.
1:26:01
Um, I learned today from a reporter at NBC News that she had sent him her employee badge and he appears to have used that as the basis for this and said, transform this image into an Uber Eats badge.
1:26:15
Right now seeing her original image and he literally just must have put it in Nano Banana and then turn this into Uber Eats.
1:26:23
Yeah, that's super interesting because I was looking at the actual image being like, are there any telltale signs?
1:26:27
I'm like pretty good at clocking little things, but Nano Banana really is good at like leaving enough of the original image that you don't get any of those weird artifacts.
1:26:36
>> you could prompt things to make it look like an iPhone photo anyways. Yeah. Yeah. Yeah. Totally.
1:26:39
The The tell By the way, I've heard from some former Uber folks today and the tell that they wanted me to know is that there are not actually Uber Eats badges.
1:26:49
>> other thing I was going to say.
1:26:49
It's It's just It's Uber.
1:26:50
It's It's not a separate company.
1:26:54
Why would it Why would you have a separate?
1:26:55
>> [laughter] >> It's a little bit of a badge.
1:26:56
And then And then you got And then there was some internal document that you got as well. What was that about? >> Yeah.
1:27:03
So, this honestly wound up being the most interesting thing to me was that I had said, look, is there anything you could do to corroborate your story?
1:27:09
And he was like, well, I'm sort of uncomfortable with that, but let me see what I can do.
1:27:12
He disappears for a full day and then comes back the following morning.
1:27:15
So, this is Sunday morning and says, does this work?
1:27:17
And it's an 18-page document that presents itself as a sort of highly technical overview of how they built the system that sort of takes advantage of drivers' desperation. Mhm. Okay.
1:27:30
So, what's the Who What's your theory on who this person is? What's the point?
1:27:36
You know, this is a lot >> some ways in some ways like I feel like DoorDash was the loser here because I feel like DoorDash has a reputation for just like being incredible ruthless operators.
1:27:47
And so people are just like, oh, this is DoorDash for sure.
1:27:49
Because And then And then And then they had to come out and defend themselves and say, we don't even use this language.
1:27:58
>> like some fourth-tier like the fourth player in the ecosystem that we don't even know is like languishing at like $400 million market cap and they're like, hey, we we're trying to be as ruthless as that, man. Like Trust us.
1:28:10
Like our profits going to be great next quarter.
1:28:11
And we're like, no one thinks it's you.
1:28:13
Yeah, I just I just don't understand the point.
1:28:14
Is this Is this a driver Could be a short seller.
1:28:16
Could be a disgruntled driver.
1:28:18
Did you get any any any interest or any ideas of what this could be?
1:28:23
Like why are people doing this?
1:28:24
So, again, like this guy like his his answers are so short that I never really got any sense of motivation.
1:28:28
You know, I do think like this was over the holiday break.
1:28:33
I do think that there's a chance that this is like a bored teenager, you know, in in the basement type of thing.
1:28:38
But I think you know, one thing I haven't done and I would encourage people to do is like were there any Polymarket or Kalshi trades around the time of this post dropping?
1:28:46
Like because it wouldn't be crazy to me if somebody was trying to like tank the Uber or DoorDash DoorDash market cap and, you know, make a few bucks. Okay.
1:28:53
Yeah, well, I mean they could do that in the public markets or or I guess in prediction markets or or because sometimes there's like a dedicated prediction market for this specific thing. Like is it real or not?
1:29:02
And then they could be trading that because they know it's fake or something.
1:29:04
Um, what what what What do you think the the actual platform should have done?
1:29:09
I mean, DoorDash was very they they did the founder led comms, they did the corporate comms, they did a they did a number of things.
1:29:14
Do you think they handled it well?
1:29:16
Is there something that they should be doing with journalists when something like this happens to like not put their finger on the scale too much, but be open with you?
1:29:23
Like how how should they respond?
1:29:26
I think they did the right thing.
1:29:26
They they both came forward and they just said like this is categorically false.
1:29:30
You know, the Uber coms said like this is a fake document.
1:29:32
You know, they really just sort of like went all in.
1:29:35
They put their credibility on the line and you know, often corporate coms are a lot more measured, but with this one they were just very confident in knowing that this did not come from them and so there was no reason not to just leave with that. Yeah, yeah.
1:29:48
Where else are you seeing interesting like AI fake news stories pop up?
1:29:53
pop up? I've been there's this interesting irony that I mean I I don't know where you stand on like the water issue, but it feels like the electricity issue is something that people should be talking about and the water issue is
1:30:04
maybe way less important and yet like AI has created this like so much fake narrative about itself and it's like a victim of its own but it's not fully AI generated, but this is a weird like paradox there where people seem to be distracted. I mean to me the thread that ties all
1:30:16
I mean to me the thread that ties all those together is that AI is a superpower for motivated reasoning.
1:30:21
Like if there's something you want to believe like AI can immediately generate the materials that will help you sell that case to other people and you know, we're all just going to kind of have to like upgrade our cognitive hygiene and say we now know that there are tools that can get me to sort of believe my own eyes when I shouldn't be doing that and you know, it's it's it's screwing with my mind.
1:30:44
That's why I wrote this piece.
1:30:45
Like this whole thing is screwing with my mind and I I want all of us to be having a conversation about it.
1:30:50
>> Yeah, there there was a very interesting thread just like 2 weeks earlier maybe about someone claimed to have delivered a DoorDash delivery, but they just generated an image of the person's front door or something which I guess they got that image from street view or something and that feels like fraud that would you make you like $10 then you'd get deplatformed.
1:31:11
>> [laughter] >> But but it is weird that like I mean Rune was posting that hopefully DoorDash will be the first major company incentivized to build a reliable deepfake detector very doable though it will become a red queen race and hopefully license out the technology.
1:31:25
I never would have picked DoorDash as the company to do.
1:31:29
I would have thought YouTube or Instagram, but I don't [laughter] know.
1:31:32
[laughter] know. I don't know if you've seen anything else going on in this uh How do you So so Do do you think that this post even though it was fake ends up creating any type of change in terms of how these platforms have are operating because it seems like right
1:31:49
now that you have kind of like I from my view is like actually like as these platforms have saturated and everybody uses them whether they're you know, using them to earn a living or or supplement their income or they're using them as a consumer. Everybody seems to
1:32:02
Everybody seems to be like frustrated with the platforms.
1:32:07
Is that just the enduring state of delivery products where people and and maybe it's solved through robotics where eventually these platforms say like we heard that you hate working on our on our platform and the good news is that you don't have to anymore because we have drones and and you know, little little toy cars driving around.
1:32:27
But but where do you how do you think the the if anything anything in the industry changes over the next kind of year? It's a good question. It's a big question.
1:32:37
I think that anytime you feel dependent on a platform, you come to resent it and people do feel dependent on Uber Eats and DoorDash to bring them their dinner particularly you know, if they're living in Silicon Valley and ordering from them like three or four times a week.
1:32:50
You know, I think one reason why the fake resonated was that it was so easy to believe a delivery platform would want to figure out how to pay their drivers less.
1:32:58
We've seen them do it in other real ways in the past and so my hope is that if there's any change here, it is that these companies now realize look if if you're truly building an exploitative system for your drivers, there will be a backlash and people will turn against you.
1:33:12
So that would be my hope coming out of it. >> Yeah, yeah.
1:33:14
Yeah, odd odd vibes for sure.
1:33:17
Um Uh What I'm interested to know about your process using AI tools as a journalist.
1:33:26
I feel like the hallucination [clears throat] incidents has definitely gone down.
1:33:28
Like it just in terms of like if you just need a fact or you just need to know what's the biggest company in the world.
1:33:35
Like these are good knowledge retrieval tools, but obviously you have a very high bar for what is factually accurate in what you're printing.
1:33:42
What is your process for when you need to maybe not hunt down a specific fact in a story, but you need to corroborate it with you know, you're just looking up a whole bunch of extra context around how DoorDash operates.
1:33:52
Is Uber Eats a wholly owned subsidiary?
1:33:54
All of these different things like would there be a badge?
1:33:57
Like how how are you using AI tools in your day to day today? Absolutely.
1:34:02
So I think that I probably use AI tools maybe more than the average reporter.
1:34:05
Like I feel like I understand the ways in which that I can trust them.
1:34:10
I'm happy to turn to them and say, "Hey, give me an overview about this industry that I haven't written about very much."
1:34:15
The reason that I'm comfortable is that I'm using bots that cite their sources and you know, as a long-term journalist, I know which sources I can trust. So I'm happy to do that.
1:34:22
The other thing that I do is I'll sort of go out and you know, get my own facts for the columns that I'm writing, but then I'll feed them into chat GPT.
1:34:29
I find it's really good at this and just say, "Hey, fact check this for me."
1:34:32
It does a really great job of catching my mistakes all the time.
1:34:36
That was not true a year ago by the way.
1:34:37
So that's one of the places where I felt the most AI progress in is in using these things as fact-checkers.
1:34:41
Don't let them write the column, but absolutely let them try to catch your mistakes cuz in my experience they will.
1:34:47
Yeah, do you agree with this idea that for what you do the writing the instantiation is not the hard part?
1:34:58
>> [laughter] >> Well, how do you mean that?
1:34:58
Because there's a lot of like days where I'm on deadline where the writing absolutely is. Oh, really? Okay.
1:35:03
Because so what I've heard is that is that it's the you know, it's the it's the ideas inside. It's the facts. It's the scoop.
1:35:09
It's the it's the information that you spend you know, 7 hours and then when you get time to go type it up and file.
1:35:17
Yeah, you kind of know the phrasing.
1:35:17
You know how to write and and sure you might dictate a little bit, but like you're not just going to chat GPT and say write a column.
1:35:28
No, I'm not and like honestly like even if I wanted to do that, I still think that they're not great at it.
1:35:31
Although I will say the most recent version of Claude when I gave it this test was like good at mimicking my individual style in a way that sort of freaked me out a bit.
1:35:41
But I just think that like like at least my readers like they want to know what I'm thinking and if I delegate that job to a chatbot, they're probably just not going to want to pay me.
1:35:50
Yeah, I also [clears throat] think people are surprised our readers are surprisingly open to like the rough edges.
1:35:56
Like they they they actually don't necessarily need everything to be in the super consistent style guide that you would get from enforcing an LLM on top of everything you published.
1:36:06
And if you use parentheses one time and then quotes another time or brackets another like it just doesn't really matter.
1:36:12
It actually gives more flavor and texture to the writing and so people are open to that. I don't know.
1:36:18
Yeah, I think like readers tend to be really forgiving when you tell them what you're doing and like if they hate something, listen to them.
1:36:24
Like there was a time when I was illustrating my columns with AI generated images cuz I thought it was like cool to have the superpower to do that.
1:36:30
So many readers were like, "Please stop doing this. We hate this slot."
1:36:33
And I was like, "All right, like we're in this together.
1:36:35
I'm going to stop doing this." Yeah, yeah, it's funny.
1:36:39
Yeah, there's been there's been all sorts of like really depends on like the community that you're building.
1:36:43
How how how res like respected that's a Do you think you'll ever come back to X? Mhm.
1:36:53
Guys, it's a it's now just like a C Sam generator and notification app.
1:36:55
Like what are we doing here?
1:36:59
LIKE WHAT AND CAMBRIDGE ANALYTICA?
1:37:03
Literally what are we doing here?
1:37:05
>> [laughter and gasps] >> Mute mute all that and then hang out for the Andre Karpathy post.
1:37:08
You know, there's some good stuff.
1:37:09
You know, There's some diamonds in the Yeah, you got to you got to really hone in on the AI researchers who are still hanging out there.
1:37:18
We You have to accept that you have to accept that you're getting engagement farmed.
1:37:21
I think Nikita shared earlier that that like that all the the highest engagement days in X history have all been in the last week.
1:37:28
Part of that is like the the the Maduro story, but still Anyway, thank you so much for having me on the show.
1:37:38
>> you on and anytime anytime you have a story, give us a shout.
1:37:41
>> Where where where can people find you?
1:37:44
Give us the whole landscape of the of the Casey Newton empire. Sure. It's very simple.
1:37:49
You can just go to platformer. news.
1:37:50
You can find the story and I also co-host the Hard Fork podcast and why don't you head over to youtube.
1:37:55
com/hardfork check that out too. There we go.
1:37:57
Thank you so much for coming on the show.
1:38:00
Have a good rest of your day. >> Cheers. We'll talk to you soon. Goodbye.
1:38:04
Let me tell you about Turbo Puffer.
1:38:06
Turbo Inspector and full text search built from first principles on object storage fast, 10 x cheaper and extremely scalable. >> That's right.
1:38:13
>> Our next guest is Alex He's live here in person in the TVP newsletter down. Alex, welcome. There he is.
1:38:21
>> [applause] >> You brought us books. Thank you. Welcome to the show. Welcome to the show.
1:38:28
You don't have to have these happy dads. That's for later.
1:38:31
>> [laughter] >> We have a happy dad investor coming on the show.
1:38:34
But for those who don't know you, please introduce yourself.
1:38:35
How how are you describing yourself these days?
1:38:38
Obviously you're an author.
1:38:38
The book is Fossil Future.
1:38:39
You can get it wherever books are sold, I'm sure.
1:38:42
Yeah, traditionally I do energy expert and philosopher cuz I actually think philosophy is the reason people disagree about energy.
1:38:50
And then these days it's really independent policy advisor since most of the stuff I do is is behind the scenes with government trying to get them to adopt energy freedom policies. >> Interesting.
1:39:00
Do do you do you feel like the book touches on the philosophical debate around energy?
1:39:06
>> Touches would be a would be an would be an understatement.
1:39:09
Yeah, I I mean I think of my life really or the last 19 years in energy Yeah.
1:39:13
have been basically two things.
1:39:15
One is trying and and the one the book addresses is trying to shift the conversation from an anti-human conversation to a pro-human conversation about energy and and actually I think did we meet at Heretic Con?
1:39:27
Is that where we might have met at Heretic Con or one of Peter's other things, but I gave an example in my talk there that I think is the easiest way to see that we have an anti-human way of thinking about energy, which is I'll ask people, "Hey, which of the following words would you use to describe our current relationship to climate?"
1:39:43
So, are we in a climate crisis?
1:39:46
Are we in a do we have a climate problem?
1:39:48
Do we have a climate non-problem?
1:39:49
Or do we have a climate renaissance?
1:39:54
And you know, that audience is going to be more it might even consider renaissance, but most people won't, right?
1:39:59
Most people will say crisis or problem.
1:40:01
And then the extreme is non-problem.
1:40:03
But then I share the data, which you can actually look at the rate of deaths from climate disasters such as storms and floods, extreme temperatures, etc. And it's very clear-cut.
1:40:15
And we have this just incredibly dramatic 98% decline in those deaths.
1:40:21
>> Which would imply a renaissance?
1:40:23
>> Which would imply renaissance.
1:40:24
>> And that's over like 100 years?
1:40:25
>> That's over the last 100 years.
1:40:25
Yeah, and if you go back further, it's it's even it's even more.
1:40:28
And then if you look at the data in terms of damage >> even with the California wildfires a year ago, I think there was something like 30 deaths, which was the most deaths in a fire in a in a fire in recorded history in California to from from what I remember.
1:40:45
Yeah, and I mean, wildfires is actually I was going to mention the economic piece of it.
1:40:48
Like even economically if you adjust for GDP growth, the damages are flat.
1:40:55
So, you would say it has to be a renaissance, right?
1:40:57
I mean, we're we're much less threatened from climate than ever.
1:41:02
And if you think about that in fossil fuels, then you think for a minute or two, you think, well, that actually might have to do positively with fossil fuels because fossil fuels power the irrigation systems that alleviate drought.
1:41:11
Drought is actually the number one climate killer historically.
1:41:13
They obviously give us heating and air conditioning to deal with extreme temperatures with with and even abnormal temperatures and cold is by far the bigger killer than heat.
1:41:22
And we have all kinds of sturdy infrastructure and storm warning systems.
1:41:26
So, it's this really interesting phenomenon where what actually happened is as I put it, fossil fuels didn't take a safe climate and make it dangerous.
1:41:34
They took a dangerous climate and made it safe.
1:41:38
But the interesting question in terms of philosophically is why is it that so many people say we're in a climate crisis even though from a climate livability perspective or a pro-human perspective, we're in a climate renaissance.
1:41:49
And and I'm telegraphing it a bit, which is that they're they're not looking at it from a pro-human moral perspective, they're looking at it from an anti-human moral perspective.
1:41:57
But but specifically the perspective that our goal should be to reduce or eliminate our impact, which is the idea of of being green.
1:42:06
Yeah, is there a factor here of just like media awareness, like the the fact that you know, in in times of old, you wouldn't if there was a fire like the Palisades fire, you wouldn't see that everywhere for weeks on end, but now there's much more visibility.
1:42:23
So, I hear about an earthquake over there or a storm over there.
1:42:26
And so, it feels like there's more happening >> a that's a mechanism that people can use, but of course, they could use the opposite mechanism.
1:42:34
I mean, they could say and this would happen all the time.
1:42:37
Look at this look at this minor climate problem that 100 years ago would have been a total disaster.
1:42:42
Like compare this to the Galveston storm 100 years ago.
1:42:46
So, my conclusion is the people leading the charge who think it's a climate crisis, like there are a lot of people who are just ignorant of these facts, but the people who know these facts, who know that we're at a we're in a renaissance from a climate livability perspective, they're evaluating the state of the climate not by how good it is for humans, but by how little impact we've had. >> Sure.
1:43:04
So, their goal is an earth with minimal human impact.
1:43:07
And by that standard, we are in a climate crisis because we have had some impact. impact.
1:43:13
So, my view is if our overall impact is positive for humans, that's a good thing.
1:43:18
Their view is if there's more impact, that's a bad thing.
1:43:19
And this is this illustrates that this is overwhelmingly a philosophical disagreement.
1:43:26
So, whether you view today if once you know the facts about climate livability, whether you view it as a climate renaissance or climate crisis, that's not based on science.
1:43:33
Nobody nobody has disputed these facts.
1:43:36
I mean, New York Times tried, everyone tried, nobody has successfully Vivek really popularized this when he ran for president cuz he he learned this in Fossil Future.
1:43:45
And no everyone tried to refute him and nobody could do it.
1:43:47
So, it's it's only that you have a different what I call in philosophy or what we call in philosophy standard of evaluation.
1:43:52
You're looking at the same facts, but you have a different measuring stick.
1:43:55
And my my basic contention is if you look at fossil fuels in a balanced way from what I call a human flourishing perspective, the benefits are obviously far far greater than the negatives, including climate-wise.
1:44:08
But that's that's why like I have the moral case for Fossil Future, which is about why global human flourishing requires more fossil fuels.
1:44:17
But it's the number one thing I'm doing is I'm just changing the yardstick by which we're measuring it and I'm using that [clears throat] very consistently.
1:44:22
>> AI is taking the wind out of the climate crisis sails in the sense that climate the climate crisis was a powerful story for the media industrial complex because let's say, you have a slow news news day or week that's TV can just show a big chart on the screen of a bunch of counties and they're all red and it looks looks really bad just cuz of the the the way the graphic design is done.
1:44:47
And now we have this like worldwide sort of systemic fear of this impending I feel like that Oh, oh, so you mean people are talking about AI doom not climate doom. Yeah.
1:45:06
And then there's also the media story of just giving this sort of like media media industrial complex loves the sense of impending doom.
1:45:14
Eliezer Yudkowsky is more popular than like Al Gore as of yesterday or as of last year.
1:45:18
Yeah, that content is getting much more popular.
1:45:22
I think right now it's much more the energy side.
1:45:24
It's much more the energy side.
1:45:26
But the doom side really concerns me and AI is actually the only issue I'm considering getting into in terms of mastering it and mastering how to communicate it just cuz I feel like there's nobody has really mastered it from the pro-human pro-technology side. And it's hard to do.
1:45:44
>> I I said this yesterday.
1:45:44
I mean, the tech industry right now suffers because nobody can nobody can speak in in to a let's say like the Super Bowl demographic.
1:45:54
If a tech founder went and talked at the Super Bowl during the halftime show and they were like, "We're going to automate all the jobs."
1:46:02
Everyone [laughter] would be like, I had the boo button.
1:46:05
You can't but but like boo, like this guy sucks. Yeah, I'm out of here.
1:46:11
And and so so it's been very difficult and and people talk about UBI and the sort of post-scarcity element if you can just bring a bunch of robots online.
1:46:18
But nobody especially at the labs I feel like has I I don't even think this idea of like personal tutor or personal expert in your pocket is really I don't think people appreciate it that much even though the labs talk about it.
1:46:33
So, finding the pro-human narrative I think is super important.
1:46:36
It's something that's like critical to the industry because I think we're in the second the beginnings of like the second real tech lash.
1:46:43
You had the sort of like social media tech lash era.
1:46:45
Now we're in the AI tech lash era and it's only going to get worse if we just keep promising the world, "Hey, we're going to automate your job away."
1:46:53
You're motivating me to this is the tension in my life right now because you know, I've been working in energy for a long time and we've gotten to this point where the opportunity like a lot of the debate has shifted and I've had some role in that, but also the politics have shifted where I and others have never had more opportunity to actually change the policy for the better.
1:47:12
But then AI You're kind of getting shiny shiny object.
1:47:17
>> Well, I'm not [laughter] deterred yet, but it's but also I like I need to innovate in AI actually for what I'm trying to do in energy and there's there's Anyway, so so it's it's tempting, but I would just say if anyone here is watching who thinks that you might be able to be this, I would much prefer to help you and teach you what I've learned in energy and apply to AI than do it myself.
1:47:37
It would be more of a matter of I got plenty to do in energy, but but there needs to be somebody doing this. So, Alex at alexepstein.
1:47:42
com, just send me a Can you set Can you set the table for me on like the state of American the American energy industry because I grew up at a time when the big oil companies were the biggest companies in the world.
1:47:58
ExxonMobil was the largest company in the world.
1:48:00
And then now we live in the era of big tech.
1:48:01
And I'm wondering if the big oil companies are still well-run.
1:48:07
Like they don't feel founder-led.
1:48:09
They don't feel like they're in founder mode.
1:48:10
I don't know the names of people who are running large energy companies.
1:48:14
I can't Elon Musk of energy where I can Kids at kids at elite universities are not like juniors being like, "I'm I'm going to work in oil and gas."
1:48:25
I'm older than you guys and I I I remember cuz I I was at um one of the top math science high schools in the country and then I was at Duke and I just remember thinking later because I myself had no interest in fossil fuels at the time and a little bit of an aversion, I'm like looking back, none of those brilliant people wanted to do this.
1:48:41
Like it wasn't aspirational.
1:48:43
So, interestingly >> it is it is it an industry where the product has such insane product market fit that it you can you don't need the most elite executives and operators?
1:48:56
>> some, but so here's the thing is I don't think oil and gas has attracted overall the best of the best.
1:49:02
There are definitely some brilliant people.
1:49:03
The bad news is that electricity is much much worse. >> Okay, explain that.
1:49:08
>> So, well, so the thing about oil and gas is and a lot of this two variables are going to be what's the degree of freedom in the culture or in the in [clears throat] the political system for achievement cuz that's going to determine largely the economic upside.
1:49:20
And then there's the issue of the culture.
1:49:22
So, with the culture obviously there's been huge hostility toward oil and gas and of course coal as well.
1:49:27
And that that deters a lot of people early from even wanting to go in.
1:49:32
The positive of oil and gas is that it's within the energy industry it's by far freer than many many other parts of the energy industry.
1:49:40
If you look at say particularly in Texas, you look at where the Permian Basin dominates.
1:49:43
You can get a permit to drill in the Permian in a few days.
1:49:46
Now, if it's the Texas Permian, if it's the New Mexico Permian on federal lands, much different story.
1:49:52
You know, that that stack of papers probably 10 times higher.
1:49:56
But there's a lot of a lot of oil and gas doesn't involve federal permitting, which I hope we talk about cuz trying to fix that at the moment.
1:50:03
So, what that means that you can act a lot more quickly on good ideas, which attracts good people.
1:50:08
Now, if we shift to the electricity sector >> I had I real quick I had a last year I was at a at kind of a VC founder dinner and one of the one of the founders there had some some company I think in advertising, but he had a piece of land in California that he was just he had been drilling for oil. Really?
1:50:29
>> had like a small like kind of lifestyle business. That's crazy.
1:50:31
But he ultimately there was some new regulation that was getting passed and I think that basically put him out of business. Oh, weird.
1:50:38
Yeah, I mean the Calif I admire all these people in California to some extent Colorado and it's it's hard.
1:50:43
I I I actually refuse to invest in energy just cuz I advise politicians and it creates conflicts of interest, but I just say as a as a hypothetical investor >> era?
1:50:53
>> [laughter] >> No, I mean I'm I'm very extreme about conflict avoidance. >> I I appreciate that.
1:50:59
>> But but it's it's yeah, California is really hard.
1:51:00
I mean you can you can of course imagine high risk high reward things, but it's just you look at the governor on down.
1:51:07
>> so much oil, wouldn't we want to produce some?
1:51:08
And >> Yes, and and there's just I mean there's a bit of a shift there just as there is in New York and and and Massachusetts.
1:51:15
They're a little bit more open. But it's it's that.
1:51:17
But if we take if we take the power sector, I mean first of all, we're talking about something that that is institutionalized as a monopoly in the first place.
1:51:24
And then not to go into too much detail about the power sector, but there's we started quote unquote deregulation, which is just a new and in many ways worse form of regulation.
1:51:34
We started that a couple decades ago.
1:51:35
And broadly speaking, there are two really big types of electricity systems.
1:51:40
One is a traditional utility model where the utility does everything.
1:51:44
So, they have the generation, what's called the transmission, so the longer distance travel, and then the distribution, which is the more local stuff.
1:51:51
So, in that you can imagine that doesn't tend to attract the best people because like a lot of monopoly type things like a lot of the military stuff, it's a cost-plus model.
1:51:59
So, and you get paid for spending more money.
1:52:02
You get paid for incurring more cost.
1:52:04
But then as bad as that is, the market model is a mess in part because they allowed once intermittent solar and wind came on, they allowed that to be treated as a reliable power source when it's not in fact a reliable power source.
1:52:19
Now, it has utility, but it's primarily a fuel-saving device.
1:52:22
So, people think like, oh, you hate solar, you hate It's not about that.
1:52:26
It's just what does it functionally do?
1:52:28
What it functionally does in the vast majority of cases is it saves you fuel on a reliable power source.
1:52:35
Cuz most of what we need in electricity is we need on-demand electricity.
1:52:38
And with a solar panel or wind turbine, you can't get on-demand electricity.
1:52:42
It's both the existence and the amount is weather-dependent.
1:52:44
So, if there situations such as say China with coal where they have, you know, a lot of coal power and they need enough coal power, they need that much capacity to meet their peak demand.
1:52:56
But if you have a bunch of solar and particularly if they overbuilt a bunch of solar that they were trying to sell to the rest of the world and it didn't work as well as they thought, you can you can have basically coal, right?
1:53:05
Coal plus solar where every time the sun shines, yeah, to what extent the sun shines, you're saving fuel.
1:53:11
And depending on your fuel cost, that can be efficient.
1:53:13
Now, it tends to be efficient at lower levels versus versus higher levels.
1:53:20
But so the electricity markets got screwed up for many reasons, but that was the biggest one where if you allow solar and wind to compete as reliable sources, it screws up everything and in particular it screws up the economics of the reliable sources.
1:53:32
Because if they're not if it's a monopoly and one person owns everything, you can decide, "Hey, I'm going to pay this much for solar for fuel savings."
1:53:39
And it you can make it work when it works.
1:53:41
But if you have a quote market where all the generators are competing independently and you allow solar to be its own independent generator whenever it's available, that natural gas plant doesn't benefit from the fuel savings.
1:53:52
It loses operating revenue.
1:53:54
And so this is what we did to all the reliable power plants on the grid is we subsidized the hell out of solar and wind, spammed the grid with this fuel-saving infrastructure, but on the power markets it doesn't benefit them. So, it's screwed up.
1:54:05
So, this this gets technical, but you can imagine that a lot of the people who've succeeded in this field are there there can be a scam element.
1:54:13
You have some smart traders, but their efforts are not going to a productive thing.
1:54:17
So, it's both talent level issues with the utilities, but then you even have some smart people on the markets, but their intelligence isn't being well directed because it actually can screw up the grid.
1:54:28
And then the culture has pushed pushed so many people into the green space where the relative opportunity was much less than in fossil fuels and in nuclear if you had a proper market.
1:54:38
So, that's that's it's really bad situation.
1:54:44
>> Get us up to speed on how you're thinking about nuclear these days.
1:54:46
It feels like there's incredible energy both the government just announced a $2.
1:54:52
7 billion grant yesterday and it feels like there's nuclear startups for the first time in my lifetime getting funded.
1:54:59
>> yesterday that we get enriched uranium from Russia. Or we did.
1:55:03
Hopefully Yeah, there are other people who can do it, too.
1:55:08
I know you know, you you wrote that really interesting essay yesterday on energy production.
1:55:12
And I think in in your space that there's many forms of energy production, but the main thing is going to be electricity production.
1:55:17
And specifically it's dis what's called dispatchable or reliable electricity production. So, on-demand.
1:55:23
We could talk about how AI fits into that.
1:55:25
But in general, I think there are four things that have screwed that up.
1:55:29
And one is the near criminalization of nuclear power.
1:55:35
The issue with that is that's a hard one to unwind quickly.
1:55:37
So, if you if you look at there's a lot there's this attempted a nuclear renaissance and and I'm working as hard as anyone to try to make that happen, but we don't yet we're not yet having any kind of rapid build of new nuclear infrastructure.
1:55:52
You know, since the establishment of the Nuclear Regulatory Commission in 1975, we only started building any reactors from we only started conceiving and completing reactors in 2023 to the Vogtle plant in South Carolina. Right in South Carolina.
1:56:05
And they were You're saying they didn't There was nothing that went from conception to completion from 1975 So, they got completed in 2023.
1:56:14
2023, but with, you know, 10x cost overruns.
1:56:19
So, we have now there there was already some progress before this administration.
1:56:22
We had what's called the ADVANCE Act, which was a significant improvement, tried to redirect the NRC.
1:56:27
There definitely much better people at the NRC now.
1:56:29
So, they're headed in in a much much better direction.
1:56:31
Congress both Republicans and Democrats are aligned, but we're just talking about something that we've lost arguably 50 years of potential progress because we had we had something in the late '60s where nuclear was by many estimates the cheapest form of electricity and the safest in terms of reliable electricity.
1:56:52
It was already true with that technology.
1:56:53
Cheapest, safest, cleanest.
1:56:55
Yeah, obviously the cleanest.
1:56:58
>> I mean the talking point that I hear about the NRC is that we haven't approved any new nuclear reactor designs, but we also haven't just been copy-pasting the ones that work. Right.
1:57:06
So, it's like do we have two-fold problems?
1:57:07
And this the nuclear industry is fascinating in terms of communication cuz their their usual thing is just we have to change everyone's opinion about perception about nuclear and then we can do stuff and which I think that the public is more pro-nuclear than they think even historically. Right now it is.
1:57:22
I think what we have to we have to do what you're looking at, which is say, "Wait a second.
1:57:28
We could already produce these large nuclear plants and get this incredible result.
1:57:31
Why don't we fix that problem cuz we actually know how to do these things.
1:57:36
There are all these exciting companies doing new things.
1:57:37
But but part of the reason is these communications people have an aversion toward traditional nuclear because they it has these negative associations.
1:57:45
But you have to you have to kill those associations.
1:57:48
You have to kill the idea that this was uniquely dangerous.
1:57:49
No, it was uniquely safe.
1:57:51
Like Chernobyl has nothing to do with what we would ever do in the United States.
1:57:55
That was like a half weapon half reactor and even that damage doesn't compare to the damage done by a lot of other things in the Soviet Union.
1:58:01
I mean as one economist put it, Soviet toasters probably did more damage. That's crazy.
1:58:06
[laughter] I don't know that's a stat, but that's So, nuclear it's like what we need to do is we need to fix the political stuff as quickly as possible.
1:58:16
And we're getting some funding there, but we have to recognize that it's the overall problem is just a political restriction problem.
1:58:22
So, that is a very exciting thing to do, but it is the least near-term Sure. >> four things.
1:58:28
So, the other things are I mentioned the electricity markets are screwed up.
1:58:32
That's part of a broader pref set of preferences for solar and wind or for intermittent energy, let's just say.
1:58:38
And the other piece of that, which I was involved in and has largely been fixed, but not totally, is the subsidization of intermittent energy.
1:58:45
So, that was in the big beautiful bill.
1:58:46
That was a lot of what I spent 2025 on is killing as many of trying to help people who wanted to kill those kill as many as possible.
1:58:52
So, we've got the nuclear criminalization.
1:58:54
We've got the preferences for intermittent energy.
1:58:56
The biggest thing by far is we have the prohibitions on reliable solar uh reliable fossil fuel energy.
1:59:03
And that's you'll hear about things like the endangerment finding.
1:59:06
There was the Biden Clean Power Plan 2.
1:59:08
0 that basically it made it illegal for existing coal plants to function, for any new natural gas plants to be built past a certain date.
1:59:16
So, and then we have the general permitting problem, which is anti-development permitting.
1:59:21
So, just imagine we had all of these factors restricting the supply of electricity, and then we had the previous administration and others artificially increasing demand through electrification, right?
1:59:31
Forced electrification, so trying to shut off natural gas in homes, trying to force us to use EVs, which I'm totally in favor of people using freely, but we pay over $50,000 per EV.
1:59:41
Like taxpayers pay >> But it's $7,500. >> no, no.
1:59:46
That's just one small part of it.
1:59:48
We could go into all the different subsidies cuz there's a lot of fuel economy trading >> Deeper in the supply chain.
1:59:53
>> basically get Well, you basically It's wild It's wild, too, because you get the subsidy and then the consumer buys a vehicle for $60,000 and it's worth half that in like 12 months.
2:00:05
>> Yeah, but it's it's also the way the fuel economy things work at the federal level and the California level.
2:00:08
A lot of what they do is they set the fuel economy standards impossibly high for regular vehicles, and then they give EVs this ridiculously low high fuel economy score.
2:00:19
And so, everyone Tesla on down just trade makes huge amounts of money trading their emissions credits. >> it.
2:00:26
And that's per vehicle that that's Yeah, and then by the way, there's something the current administration has been doing a good job at the exact in terms of the administration, executive actions trying to undo a lot of these things, but you want as many undone congressionally.
2:00:40
So, again, we have these these factors of artificially restricting supply, artificially increasing demand, and then of course the one you guys are focused on is the organic increase in demand >> Yeah. via AI.
2:00:50
So, the What I'm trying to fix is just stop restricting supply.
2:00:52
How do you How do you predict that uh this feels like, you know, ener- rising energy costs have always been a political issue.
2:01:01
They're going to be like at the forefront, I think, of a lot of debates going forward.
2:01:04
Politicians, I imagine, are going to try to score points by, you know, beating back data center development just because they know their constituents are going to cheer it on.
2:01:17
Uh how are you advising all these different players at at the at the center of these debates on on how to how to knowing that energy uh uh usage is going to go up dramatically uh with with data centers one way or another, what what is your How do How do we kind of thread the needle?
2:01:35
So, there's there's what to advocate policy-wise and what to advocate messaging-wise.
2:01:39
So, let's start with messaging-wise.
2:01:41
So, one thing is to pin the recent and and baked-in rises on the proper culprits.
2:01:47
So, there's an attempt to to um pin it on reducing subsidies.
2:01:53
So, it's a particular I I try not to be political about this, but there's this idea of Republicans reduce subsidies, therefore that's why your electricity bills go up.
2:01:59
The The timing doesn't even work on these things.
2:02:01
The The logic is actually the opposite.
2:02:03
The subsidies uh by depriving one of the things they've done is they've deprived the reliable power plants of capital.
2:02:12
They've had less reliable power, and so what happens is you have shortfalls in supply relative demand, and that puts the market prices up, in particular what's called capacity markets, which you see particularly in regions like PJM, Pennsylvania, New Jersey, Maryland, that whole region. Like those prices go up.
2:02:28
So, there's just this all this false narrative.
2:02:29
So, what people need to recognize is the reason prices are going up is because of prohibitions on reliable power and preferences for unreliable power, and then artificial forced electrification.
2:02:41
Like they need to understand that.
2:02:42
The data centers, one thing people need to understand is new demand does not incre- inherently increase electricity prices.
2:02:49
In fact, usually what it does is it decreases electricity prices because you have the same amount you have relatively the same amount of capital spending spread out over more different entities.
2:02:58
So, you'll have different, you know, um uh Burgham uh interior secretary, former governor, like he and Chris Wright, secretary of energy, been pointing out, "Hey, North Dakota is looking really good price-wise, and they've had massive increases in data centers."
2:03:12
>> been investing more in energy?
2:03:12
Well, no, no, because the data centers there's On any grid, you have the peak usage, and then you have the regular usage, and you very rarely hit peak.
2:03:21
So, when you have more demand, you're actually spreading out the costs among more. Okay.
2:03:28
>> the one of the questions with AI that's interesting is what's the flexibility of the demand profile going to be because the more flexible it is, the less you need to increase the peak, which is which is good to increase the peak, but that's the most expensive thing to do.
2:03:41
The more you can use off-peak, the more you're actually lowering prices. >> Yeah.
2:03:45
And this is already happening a little bit where sometimes if you prompt an image generator, it will in your in your in the middle of the day, it'll go across the world and you'll use it where it's dark there in the middle of the night because there's maybe more energy or something or like away from peak load. Yeah.
2:03:59
What do you think about uh my my question of uh you know, energy production growth in America 2026?
2:04:05
Are we going to see, you know, a break in the curve?
2:04:10
Are we already seeing a break in the curve?
2:04:12
Is this even the right question to be asking about just energy progress in America over the next few years?
2:04:18
I mean, it's a good it's a good measure of progress, particularly industrial progress, to look at energy production in general in a country.
2:04:25
And the fact that we've had flat electricity usage.
2:04:26
And if you look at ours versus China's, I think we're about 1/5 their industrial electricity uh usage.
2:04:32
So, those are really bad signs.
2:04:34
So, it's a sign that you're being less productive than you can, and often that you're offshoring things because you have such a restrictive anti-development environment.
2:04:43
With the electricity thing, it's it's one of these things where I'm trying to create the future, so I try not Like I'm trying to make the future happen.
2:04:52
>> But you're rooting for 5% growth this year.
2:04:55
>> I'm rooting for the enablement >> Yeah. >> of the capacity.
2:04:57
And the nice thing is you have a lot of smart people in the administration who are really interested in this problem.
2:05:03
So, that's that's a good thing at the margins cuz then you can you can make things happen more quickly.
2:05:09
You have private industry is very focused on this because of AI, whereas they haven't been before.
2:05:15
So, you're getting a lot of ingenuity.
2:05:17
And And it's going to be really interesting to see there's going to be a lot of things at the margins, and we'll see how they add up.
2:05:24
I mean, one thing is we use we're using very small oil plants, natural gas plants.
2:05:30
You know, they're talking about using the backup generators in Walmart.
2:05:33
There's going to be these interesting questions, and it's we have a new class of smart people who are now being added who whose now focus is on generating more dispatchable power. >> that.
2:05:44
>> There's lots of things you can do.
2:05:44
I mean, there's interesting things you can do with with batteries.
2:05:47
Like you can This I'm in agreement on Elon with.
2:05:49
Like you can you can build batteries, and you can charge them off-peak.
2:05:53
People think you need solar and wind to go with batteries, but actually the easiest way to deal with batteries, and the way most batteries get charged today, is you have a reliable source of energy, and you charge it off-peak. Right?
2:06:03
You can run your nuclear power plant at night and charge batteries, and then for a few hours you'll have those batteries to meet peak demand.
2:06:11
>> You can also what's called uprate natural gas plants.
2:06:13
So, a lot of the natural gas plants in the country were built a generation or two ago, and they might get uh 30% less capacity than a new natural gas plant, but you can without without dealing with the fundamental supply chain issues in many cases, you can actually add capacity to hundreds and hundreds of existing gas plants.
2:06:32
So, we've got There's a lot of industrial potential.
2:06:34
There's a friendly administration.
2:06:36
What we have fundamentally, though, is ultimately the administration doesn't properly make any law. It enforces the law. It administers the law.
2:06:44
As what we need as much as possible is to do things congressionally.
2:06:47
So, subsidies were one piece of it.
2:06:49
The thing right now that I'm very focused on is permitting reform, and that is cuz cuz it's impossible to get permits for things.
2:06:55
Or it's so difficult, [clears throat] and I don't know how much time we have, but there's a lot There's a lot that needs to be fixed, and it's it's actually hanging by a thread, right?
2:07:02
>> Well, we'll have to We have a lot of time because you're a new energy correspondent.
2:07:10
But I think we can't let you leave without talking about the actions in Venezuela, how that's impacting kind of global energy markets.
2:07:21
You know, everybody on X has their own theory of why we did it and all that stuff, but different geopolitical dynamics.
2:07:27
All right, let me just say one one thing to the audience cuz one reason I was excited about coming here is you've got, you know, a group of people that's very engaged and I think interested in these issues, but that I don't always get to to speak to.
2:07:39
And I just posted this on X, but I want people to know like if you find this exciting, we're hiring, and I just put out, you know, for one of my group's Energy Freedom Fund, which is the only principled pro-freedom lobbying group in the world, basically.
2:07:49
Uh we are yeah, $50,000 referral bonus if you can find anybody. So, yeah. Yeah, yeah.
2:07:57
And [applause] we have an assessment.
2:07:58
There's an assessment that will tell us whether you can do it or not. So, it's 2 hours.
2:08:02
So, if people are up for it, it's worth doing.
2:08:04
If you do a decent job at all, we'll at least give you good feedback.
2:08:08
But yeah, that's that's my limiter right now in fixing these problems is we have enough money, fortunately, but we have a talent deficit.
2:08:17
So, this is one reason I wanted to come on today.
2:08:19
So, let's talk about Venezuela.
2:08:22
I mean, Venezuela I try to be a master of energy and not pretend to be a master of other things.
2:08:27
So, obviously many aspects of the Venezuela situation are beyond energy.
2:08:30
The There's two really interesting things about this that are important.
2:08:36
So, one is that this is not making a difference a big difference to global oil markets in the near near future.
2:08:43
So, we're talking about something where Venezuela is kind of like Venezuela and oil in some ways is like nuclear power, whereas it used to be good, >> Yeah.
2:08:52
and it should have gotten better, but you know, you're talking about going from from the >> Yeah, well, it you know, it was once I think it's peak was 3. 5 million barrels a day.
2:09:00
So right now we're at about 102 million barrels a day.
2:09:03
And by the barrels barrels is 42 gallons.
2:09:05
So it's about you know, 500 million gallons or so of oil you know, produced a day.
2:09:09
And 1% of that right now little less than 1% is coming from Venezuela.
2:09:14
And both because of how dilapidated so much of the industry is how much incompetence there is and also because physically the crude they use in terms of heavy crude is more difficult to process than other things.
2:09:29
It's it's not like this is just you're going to go from one to three anytime soon.
2:09:32
So there's a lot of investment you know, it's this is not any kind of slam dunk.
2:09:36
By the way, Canada has in some ways better oil.
2:09:38
It's a lot freer country.
2:09:39
I think we're totally under utilizing Canada as a trading partner.
2:09:43
So it's an interesting I I think economically near term it's not super interesting.
2:09:48
It's not as exciting as people think.
2:09:50
It's probably most exciting for oil field services.
2:09:51
If you invest a bunch of money and send a bunch of people down there, yeah, that benefits Halliburton and Schlumberger and that kind of thing.
2:09:58
Also benefits potentially Gulf Coast refineries who are very good at this kind of crude that they don't need to get it from Canada.
2:10:05
So then it comparatively hurts Canadian people.
2:10:07
So there's that whole thing.
2:10:07
The thing I find most interesting though is that for the first time that I can ever remember a pet issue of mine is now in the public or this pet issue is in the public which is that all of these oil countries stole our oil.
2:10:21
Like this is I'm I'm really Now I don't always agree with exactly how the administration is saying it, but it's very important and read the the book The Prize is is really good in this regard by Daniel Yergin. Yeah, yeah.
2:10:32
He he he does he's not as judgmental as I am about this.
2:10:34
He probably doesn't have as negative a judgment, but you just look and country after country what happened was they had some you know, random mild dictator type person or king or you know, wasn't the most evil person in the world, but they made a very clear deal with the West.
2:10:49
So you take Saudi Arabia.
2:10:51
Saudi Arabia couldn't even find water before we came there.
2:10:56
You know, before the West and particularly the US came there and Standard Oil, right?
2:10:59
And they couldn't find water.
2:11:02
That was their that was their big problem at the time.
2:11:04
And then we of course make it possible.
2:11:06
We get what's called these concessions.
2:11:09
So we're we're getting a kind of right.
2:11:10
And what happens is just they keep pulling back on these things and because of cultural and political forces of the time, nobody stands up to them.
2:11:18
So they they keep stealing more and more and then they just totally nationalize it.
2:11:23
They declare it their national heritage.
2:11:25
They've totally broken the agreement and then they use this to fund some of the worst dictatorial behavior in the world.
2:11:31
So I think it's very very important that people are now saying explicitly, hey, we had rights to that oil and it's been stolen.
2:11:37
And there's some sort of reparations.
2:11:40
>> memed to no end over the last few days which is you know, the I when when when people see Trump say that's our oil or something to that effect, people normally dunk on it cuz they're like, well, how could that possibly be the case?
2:11:53
It's we don't this is not the 51st state. It's not our land.
2:11:57
But you're pushing back and saying no, we actually did originally have >> it's not we.
2:12:03
It's it's specific companies, right?
2:12:05
So we need to be clear on it's it's not it's not the government's thing.
2:12:08
But it is it is an interesting it's a real case of reparations because the seizures happened not too long ago.
2:12:14
I mean you're talking about a lot of them culminated in the 70s and then happened you're talking about the 40s maybe through the 70s and 80s.
2:12:21
And then they even once they nationalize it, they screw over companies in different kinds of ways.
2:12:25
So I think this is a really good thing, but it needs to be talked about in a very precise way.
2:12:31
One thing that that Trump will do that I think is wrong is like he he'll have sort of a feeling of like I want all these other countries' resources.
2:12:39
So like I'm so excited about Greenland and even making Canada the 51st state and then talking about Ukraine in certain ways.
2:12:45
And I think there's you're on really firm ground when somebody actually broke contracts with your companies.
2:12:51
There there's a difference between like oh, I'm really excited like having the mentality that other countries >> it would be nice to have access to that versus there was a time when there was a >> Yeah. a contract in place.
2:13:04
And and access we can access them in a very real way by trading with them.
2:13:09
So with Canada, we have enormous opportunity that I think we're squandering right now.
2:13:14
I think we should be there's a lot I mean Ukraine is a whole other issue, but I think we should be supporting Ukraine a lot more.
2:13:21
Um so yeah, but but it is a really interesting narrative shift that is a good thing.
2:13:25
>> Well, thank you for getting us up to speed.
2:13:27
We have to jump to our next guest. >> again. Thank you. >> This is fantastic. Thank you so much.
2:13:33
The book is Fossil Future.
2:13:33
The author is Alex Epstein.
2:13:35
Thank you so much for stopping by.
2:13:37
Before we bring in our next guest, let me tell you about public.
2:13:42
com investing for those who take it seriously.
2:13:44
They got stocks, options, bonds, crypto, secure treasuries and more all with great customer service.
2:13:51
Our next guest is the founder of Ring at Amazon, Jamie Siminoff is at CES.
2:13:54
We're going to have him break down how CES is going.
2:13:59
Jamie, sorry for keeping you waiting.
2:14:01
Thanks so much for taking the time to jump on the show. It's great to meet you. How are you doing? Doing great.
2:14:06
I would love to hear how is CES?
2:14:09
I imagine you've been going a long time.
2:14:11
I've actually never been.
2:14:11
It feels like a playground for me.
2:14:13
I'd love to go sometime, but how is it this year?
2:14:15
How does it compare to other years?
2:14:16
What are you introducing there?
2:14:21
Uh so it's it's pretty fun. Overall CES pretty fun.
2:14:23
I think this is like my 15th or 17th year or something like that.
2:14:26
So it's been a long time. >> Yeah.
2:14:29
Um yeah, I started I I >> [laughter] >> I start I started you know, building the booth myself and driving in here in a in a U-Haul truck.
2:14:38
Um and you know, graduate have graduated now to a booth that you know, built by professionals.
2:14:45
>> Wait, what what how did you build the first booth?
2:14:46
Is this like plywood or are you assembling it yourself? >> a cave. With scraps in a cave.
2:14:51
I actually took I actually took the Shark Tank set.
2:14:52
You know, I was on Shark Tank. Yeah.
2:14:54
And I took the Shark Tank set and we like put it in a U-Haul truck, brought it to CES.
2:14:58
It turns out that you can't use power tools as a non-union person at CES. >> Yeah, yeah, yeah.
2:15:06
And so like we we were like violently like threatened.
2:15:10
I couldn't I couldn't afford union labor.
2:15:12
So I'm like, guys, you're going to have to like pull me out of here in handcuffs.
2:15:14
Like I have to get this booth done. That's crazy. That's wild.
2:15:17
>> literally build build the booth and it got bigger and bigger and now we Yeah, we we've graduated.
2:15:21
Okay, tell me the story of Shark Tank and I want to know if you could play it back with everything you know now, do you think you could have convinced the sharks to invest?
2:15:33
Uh I mean everything I know now, sure.
2:15:33
I would have told them I'm going to build the world's largest home security company and sell it for a billion dollars. Do you want to invest?
2:15:40
>> But you could have told them that.
2:15:40
You think they would have gone for that?
2:15:43
>> I should have just told them that. You know, don't worry.
2:15:44
I'll I'll let you invest at a 7 million valuation.
2:15:45
It's going to sell for a billion. You're probably fine.
2:15:48
Yeah, one of the greatest misses.
2:15:49
It But it's like to be fair to them at the time like I didn't know what it was going to do, you know?
2:15:54
It was it was we were DoorBot. We were figuring it out.
2:15:58
Like a lot of you know, like a lot of startups and things we didn't necessarily pivot, but we pivoted inside of our own sort of mission many times to get to where we are today. Yeah.
2:16:06
And and and how how do you describe the scope of the company?
2:16:11
I mean you you teased it.
2:16:12
You said it's the world's largest home security company, but what's the shape of that? What's the footprint?
2:16:16
What does your organization look like?
2:16:17
Take me through sort of a day in life.
2:16:21
Yeah, so I mean you know, because of that Amazon there's some things we reported.
2:16:24
So we're over 100 million cameras out there, profitable business.
2:16:28
Hit that app loving gong, John. [laughter] There we go. >> go.
2:16:33
It's a camera shaking hit as usual. Congratulations.
2:16:39
I I I mean did you ever think you'd be at that scale or what what was the initial uh introduction?
2:16:43
>> No, I I I remember when I launched this thing, Nest I think when Nest sold to Google it was reported I don't know if it's true, but they were doing like 30,000 like units either a month or a quarter. Sure.
2:16:57
And I remember thinking to myself, man, like if I ever got to 30 that like you know, it's like if I ever got that big, you know, holy.
2:17:03
And and and yeah, we're now I mean it's like you know, I literally 100 million plus cameras out there um global.
2:17:16
We the mission to make neighborhoods safer.
2:17:17
The impact we've had there has been substantial and that's I I truly am proud of like I I really try to focus on those things and then the output let it happen.
2:17:26
Let people reward us for purchasing a camera because they think it's going to make their home or neighborhood safer. Yeah.
2:17:31
Yeah, no, it makes a ton of sense.
2:17:32
Can you take me through sort of how you are thinking about the product suite, the the the feature sets like how you're positioning the the overall portfolio and then some of the announcements today?
2:17:46
Yeah, so I mean from a macro side >> Yeah. I I look at AI as IA.
2:17:48
So we're we're the intelligent assistant.
2:17:51
And so our job is now where you know, when I launched Ring, a motion alert was like mind-blowing.
2:17:59
Like dude, you got a motion alert from your front door to your phone. Like that's crazy.
2:18:02
Now you hear they hear them too often.
2:18:05
And so our job is to use AI to basically curate for you as an individual unique to your home what you want to see, when you should be interacting with it and really take down the number of alerts and increase the um the efficacy of them.
2:18:20
So that's that's like it from a from a macro, that's what we're doing.
2:18:23
How are you How are you thinking about the trade-off of like cloud-based artificial intelligence?
2:18:29
Obviously processing a ton of video constantly that feels like something needs to be done on a server.
2:18:34
At the same time, there's privacy.
2:18:34
So people might want it done on device, but that creates power constraints and all sorts of things.
2:18:39
Have you I mean also I feel like being at Amazon's great cuz I feel like most people trust Amazon to be secure cuz AWS and all this stuff.
2:18:45
But how have you had to tussle with like [clears throat] where the AI lives and the benefits and costs and trade-offs there.
2:18:54
So for us it's it's layers.
2:18:54
Try to determine it's a human or emotional event at the camera level so you're not just flooding to your point like you're not flooding the AI or the servers the cloud with the stuff cuz it's very expensive.
2:19:06
I mean it's using a lot of power using a lot of processing.
2:19:07
So it's like trying to have like these different layers but you know where we like to end is the cloud.
2:19:12
We like to have the cloud as the place that's doing the final processing.
2:19:15
AI is moving so fast that in our area I think anything you put at the edge is going to age like fish on a hot day.
2:19:23
And so we're trying to be very careful not to put too much intelligence at the edge because that intelligence it it decays so quickly that by the time you actually ship that product it's maybe no longer intelligent.
2:19:36
I want my team to be able to write on and you know big build code and put out features that are literally the best in in the world at that moment and the cloud really is the only place to do it right now for that final sort of Where are you most excited for various models to improve?
2:19:53
Like do we need capability advancement or do you feel like there's a capability overhang where there's enough product that that it's yeah more about implementation?
2:20:05
It's such a good question because there's there's so many like places where we're putting models and different models and custom models and this like there's so much coming out but I would say where you're going with it I think we are starting to now I think that the AI is ahead of what we can sort of like you know chew and sort of digest our food with.
2:20:27
I think it's actually getting farther along than we can put at the features around it the UI around it and and have customers understand it.
2:20:34
So I do think it's actually starting to get almost faster than we are.
2:20:37
And that and it's up to us like now to try to figure out like how to get There's again no one Our customers don't buy technology they buy something that makes their home feel safer makes their home better or like gives them more attachment to their home.
2:20:51
They're not buying the best AI they're buying the best service for their home and so it's our job to sort of not sell them technology but sell them obviously technology in the background but sell them the features and the services.
2:21:01
So but I do think I have not been able to find lately and it's it's amazing how quickly this is happening every idea I have it's like the AI is ahead of the idea.
2:21:11
Whereas before the team would be like well it's not really there yet you can't do that like you don't understand and now it seems like it's it's really just going so much faster than even I can sort of think.
2:21:22
Is that is that re-engaging you as a leader?
2:21:25
I mean you it's been over a decade.
2:21:28
I feel like there's a lot of times when you post acquisition you're at a large company it can be exhausting maybe you want to go fish all day or something.
2:21:37
I don't know if you fish but >> [laughter] >> the but but the AI moment it feels like it's been re-engaging a lot of business leaders.
2:21:44
Have you had that effect over the last year?
2:21:46
I did totally like I there's so much we can do we can build it so fast get it out.
2:21:50
I mean we launched today I was I live in Pacific Palisades so I live in the fire zone. Yeah.
2:21:55
And um you know it's like as you know it was a crazy thing.
2:21:58
So I was able to go from like living there seeing what happened there Yeah.
2:22:04
you know and then building a feature that we launched today which I think will hopefully be a way to assist in future fires which we did with Watch Duty where now you'll get an alert as a Ring customer if you're in a fire zone.
2:22:17
We had over 10,000 cameras in the Palisades area. Yeah.
2:22:20
in the Palisades area. Yeah. And so now you now you would get an alert that says like would you like to join in to Watch Duty and give them sort of data and now we'll have an accurate up-to-the-minute map from AI looking for embers looking
2:22:31
for smoke and and seeing where the fire is jumping and so that we now we can give real-time information to to everyone and hopefully Yeah I want to talk I want to talk a little bit yeah kind of a little bit about kind of some more sci-fi stuff. I'm curious to kind of get
2:22:43
I'm curious to kind of get your opinion on.
2:22:46
So John and I John's in Pasadena I'm in Malibu so this time last year John like I I didn't have electricity cell service anything like that. John John was like Yeah.
2:23:00
Yeah. My my house burned down in 2018 was fully rebuilt and 6 months after I bought it I was like it's >> [laughter] >> No but that that it burned down because like an ember had floated from a far away fire and embers floated to like six houses in my neighborhood and all them just burned down and luckily the majority of the homes were fine and I was just thinking like there's got to be better as we you know head into the kind of
2:23:29
robotics era there has to be better you know detection is one thing but then actual response feels like an inevitable next step over time when if it's literally a single ember that can you know be the reason that a multi-million
2:23:42
dollar property burns to the ground we should be able to detect that quickly and put it out without having you know a bunch of heroes in a truck drive you know 10 miles and come put it out with water right? So how are you thinking
2:23:52
So how are you thinking about kind of like actual response and and is that even something that Ring would do or do you think there's other startups that should leverage your guys' detection?
2:24:04
So this is where I'm we were we worked with Watch Duty so our our Fire Watch which is our system that we go into where AI is now watching your camera you've put it in this mode and said like yes I want to share this.
2:24:14
That then pipes right into Watch Duty.
2:24:15
Watch Duty is what's happening the command center has Watch Duty up residents have Watch Duty on their apps.
2:24:21
So that is the centralized place where the map is forming on the fire.
2:24:25
And I my hope is that and being in the fire myself I saw that like a bush is smoldering next to a house and I can go put it out with my feet.
2:24:36
You know people are like how do you put out the fire and I'm like I I literally would stamp on it until it was out put some dirt on it.
2:24:41
Like now if that had kept going you know I don't know like the exact incident but like yes that's what happens like that keeps going then it burns a house down and that house starts a fire and puts out more embers.
2:24:50
And so if we can if if you could see that on a camera and and say oh wow like there's this thing has jumped over to this area that's a quarter mile away and there's smoldering next to this house you can put it out so much easier and deploy those resources.
2:25:03
So I think that's why what's what's great about this one is we're bringing the information in and then it's going to Watch Duty which is already being used by all of the people that are deploying the resources today. Yeah.
2:25:14
Are you excited about robots and drones as as responders to the various home you know home security wildfires?
2:25:23
You have Boston Dynamics Sorry Amazon has a drone that flies around your house but I is that a Ring project or is that >> I was I I built I built that yeah. >> that? No way. Tell us about that. How does that go?
2:25:31
Well yeah and then and then specifically so Boston Dynamics has been showing off their new humanoids.
2:25:36
I've been wanting somebody to build a humanoid home security product forever.
2:25:40
I'd love to have a just a kind of thing.
2:25:43
I I mean deterrent it's having you know various criminals knowing that most homes now have you know video I mean just those signs that you put in the in the in the ground >> Americans protected by Like that that helps a little bit.
2:25:56
But yeah I would love to know more about drones and robotics.
2:25:59
So there's different like different layers to drones.
2:26:02
I mean so you have companies like Axon out there that are doing police drones and like literally are you know going miles so from a fire or responding to something there's that layer and then I think there's going to be layers down all the way to where we were which is like I'd say the complete other side which is inside the home.
2:26:18
So having like a small drone inside the home that can fly around see what's going on for security.
2:26:23
I'm very bullish on the whole robotic space like in general I think AI has also you know what took what was so hard for us years ago when we were building this thing is now I don't want to say it's easy but wow is it different.
2:26:38
Like there's a real tailwind behind us and so hopefully I mean you guys were you guys are in LA maybe I'll bring something by the studio in a few months.
2:26:46
Yeah yeah yeah I'd love that.
2:26:48
Um Yeah but but more specifically is the idea of a humanoid pacing around your property is is that is is is that a reasonable deterrent?
2:26:58
[laughter] Is there any Have you built one?
2:26:59
I I I'm just looking So so here's the reason the reason I say it is cuz like when people are like oh you have a robot that's going to do your laundry.
2:27:08
It's like well I have a wonderful woman who does my laundry and I like employing this person and if you give me an $80,000 a year robot or $80,000 robot that's going to depreciate and it's going to do a worse job I'm like I'm happy with the human at least for a Mhm.
2:27:29
you know the next few years right?
2:27:31
Whereas hiring somebody to stand in your backyard all night long >> all night long >> That's a brutal job.
2:27:35
That's like 150k a year I don't know for somebody that's actually like worth worth And it's also it's a it's there's all these studies of security guards that they like their their effectiveness goes down like it literally like like algorithm it's like it just falls off.
2:27:53
And you think about it it's like just cuz you get so bored right?
2:27:57
Like you're sitting doing the same thing every day nothing's happening.
2:27:59
So it's like the effectiveness of a security guard is actually like a human security guard it's very tough to be cuz you're not it's not normal that you're actually doing something on the security side.
2:28:07
So I do think robotics I think at the higher end places enterprise maybe there will be you know humanoid security.
2:28:13
I we always look at it from high volume low cost like I'm I'm always on like the high volume low cost residential side where we start.
2:28:22
And so you know what can we build to bring robotics in into and around the home and the neighborhood that's affordable at high high volumes.
2:28:33
I don't think I don't think that's going to be a humanoid for a long time.
2:28:34
That said if a humanoid costs $500 or something at some point and you could do it of course like it's great.
2:28:43
>> Oh yeah and I also I was saying to Saying to the potential here which is like, hey, Ring to sack something.
2:28:48
I have somebody somebody could be anywhere in the world.
2:28:52
Suddenly they can pop into this embodied form factor and actually be a physical deterrent cuz I mean so many people in I mean LA like I talked to anybody that lived I mean the Palisades had like a prior to the fire an insane break-in epidemic.
2:29:07
I have friends who would have multiple break-ins in their home per year.
2:29:10
Super like elite operators that would come in, use metal detectors, figure out where your safes were, pull them out, throw them out in a truck, and be like 5 minutes everything's gone.
2:29:19
So, there needs like video is not enough for true deterrents.
2:29:25
Like there's going to have to be physical.
2:29:29
And we have stuff like virtual security guard that is you can set it in like you know for my house when I go to sleep I set virtual security guard on.
2:29:35
If someone comes on the property, they're notified also human.
2:29:38
So like there's response.
2:29:41
So I think that's I I I do think you're correct though in how you're looking at it which is like it's not just technology.
2:29:45
Like the idea that like just technology is going to solve everything is not correct.
2:29:48
I think we can use our IA like our intelligent assistant to bring people into the scene when they need to be on a limited basis.
2:29:58
And when you do that I think I think that's how like it for example you're talking about the Palisades like how you would reduce that crime or even try to zero out that crime.
2:30:05
Which I I do believe we can do over the next few years with deploying the AI as well as merging it with other human responses.
2:30:14
How has the enterprise side of the B2B side of the business evolved? What's the shape of it?
2:30:19
What and what tradeoffs have you made to focus on particular niches or verticals?
2:30:23
I'm interested to hear because obviously this technology applies everywhere.
2:30:30
Yeah, so we really started focusing residential.
2:30:33
That pulled us into small medium business.
2:30:35
You know, we're in you know, over half a million small medium businesses use us.
2:30:38
We don't even know exactly all of them. Let's go. Yeah, of course.
2:30:42
Cuz they they treat it like homes.
2:30:45
They buy it as like a prosumer effectively. Exactly.
2:30:46
So we don't like know exactly how many but but we think it's you know it's definitely north of of call it half a million. >> Yeah.
2:30:53
And you know just like it's like how the iPhone sort of slowly got into or not even that slowly but got into the enterprise.
2:30:59
Like the iPhone like you know Apple didn't have a bunch of sales people go out and sell enterprise iPhone. >> Yeah.
2:31:06
It's you know this the CEO brought the iPhone in that they had and said I don't want this other one anymore. Yeah. That's exactly right.
2:31:15
And so I I think we've kind of gone slowly up the stack.
2:31:19
Today we actually launched a whole line of new cameras that are multi 4K lens like really higher-end we call it the elite line.
2:31:26
And I I do think that will sort of get us just kind of similar to the iPhone getting into enterprise.
2:31:30
I think it'll pull us in.
2:31:35
And we'll see we'll kind of see how that goes.
2:31:36
We also now have an app store that people can build custom applications because historically again pre-AI a camera did security.
2:31:43
Like that was all it could do in in a sort of reasonable you know cost-efficient way.
2:31:47
Now if you think about like a like a coffee shop, if you have Ring cameras all over your coffee shop, why isn't it telling you that a table was dirty and someone wanted to sit?
2:31:57
Why isn't it telling you about the line?
2:31:58
Why isn't it telling you about which team is the fastest?
2:32:01
Why isn't it like like we're seeing it? Like it's all there.
2:32:03
And so being able to allow the long tail to be built by entrepreneurs just like any marketplace or any app store, I do think we're going to unlock a lot of value for enterprise and small medium business that way.
2:32:16
So I'm I'm really excited we actually just launched that today too.
2:32:18
We launched a bunch of stuff today so.
2:32:19
Yeah, yeah, I can imagine that being really good.
2:32:20
Have Have you been focused more on job sites than like large enterprise like software campuses that type of that type of security?
2:32:29
That feels like it maybe a separate problem but I could imagine you getting there at some point.
2:32:35
Yeah, I mean we like job sites have been great.
2:32:36
We have a lot of solar powered cameras so people use them they put them on like you'll see them on a pole like you'll just see one of them.
2:32:41
We have cameras with lights.
2:32:42
So that's also good on job sites if someone walks onto the job site at night light goes on camera's there.
2:32:48
We have a talk down so you can say like you're being recorded.
2:32:50
So like there's lot like we have the virtual security guard.
2:32:52
We launched it today one of the trailers.
2:32:55
So if you see those trailers that are out the parking lots um you know those those solar panel on top and a bunch of cameras that that type of thing I've seen those Yeah, so we launched one that's more of like say like a product lower cost in that market again high volume low cost. Yeah.
2:33:07
Um so we're going to I wouldn't be surprised in the next couple years we sort of really have a big dent in the enterprise but we're not going to do it through front door.
2:33:15
We're not going to sort of not be responding to RFPs.
2:33:19
We're not going to have an enterprise sales force.
2:33:21
We're going to just you know come in like the iPhone like let it come in.
2:33:24
I feel like I feel like you could spin that up in a heartbeat at Amazon but but it makes sense for the overall strategy.
2:33:29
One one last question and we'll let you get back to CES.
2:33:34
How do you think about camera sensor technology in security cameras and door cameras?
2:33:40
I was looking specifically at like a wildlife like a squirrel cam for my son who's four and a half.
2:33:45
And I was but I'm also like a camera nerd we use like you know Sony FX3s and full frame cinema lenses here.
2:33:52
And I was like I sort of want like a 4K not just 4K but like full frame cinema lens hardened just to find my squirrels.
2:34:01
And it's like a ridiculous thing.
2:34:03
I don't know that that's a real real product.
2:34:04
But how do you think about the the the learning curve and just the diffusion of just better camera sensors better lenses into these commodity consumer products over time?
2:34:17
Yeah, so there's definitely a diminishing return.
2:34:18
You know, you can go to like a 20K you know like K sensor and it's it's like not going to for a normal again very special applications yes but for like a normal home it's not going to give you any more value.
2:34:28
I do think 4K is a giant leap.
2:34:32
We now have a whole 4K line.
2:34:32
With our elite line we have like now like multi multi 4K lenses that are our lens down to the pixels.
2:34:39
So it's really pixel like what you really want to look at is pixel density.
2:34:42
Like that it's actually not 4K 2K.
2:34:44
It's like what is the pixel density that the camera delivers.
2:34:49
And then that's also like the AI can only process what it sees.
2:34:53
Like the camera can only be as smart as what it sees.
2:34:55
I do think the current line of 4K cameras we have right now for most residential use cases are as good as you're going to want at the price point.
2:35:05
And then we'll just kind of let just like everything in technology as 8K sensors come down as bandwidth goes up we'll kind of keep adding that.
2:35:12
But I do think we're right now like kind of right at the edge of that curve of price you know price to sort of quality what you need.
2:35:19
Yeah, that makes a lot of sense. Jordy anything else? No, this is super fun.
2:35:22
>> Thank you so much for coming on the show. This is a lot of fun.
2:35:24
Appreciate you making the time.
2:35:25
It's great great to meet you. Happy customer here.
2:35:27
So Thank you for It's amazing. It's amazing.
2:35:34
Well, enjoy the rest of CES. Have a great time guys.
2:35:36
And we'll talk to you soon. Cheers. Goodbye.
2:35:38
Uh Quickly, let me tell you about Restream one live stream 30 plus destinations.
2:35:43
If you want to multi-stream, go to restream. com.
2:35:49
We have an exciting duo here. next guest.
2:35:52
We have Jeff Woo and Jake Let's bring them in.
2:35:54
joining TBPL How are you guys doing? Welcome to the show. Good. How are you? Thanks for having us. We're good. Congratulations.
2:36:04
Can you set the table for us on the most recent raise?
2:36:06
How did it come together?
2:36:08
What's the goal of the fund raise?
2:36:08
How how are you describing the the strategy of the fund these days?
2:36:15
I mean I'm happy to kick it off. We are Anti Fund.
2:36:18
Um We think that boomer VCs are boring and just like there are new AI companies and the next generation of American entrepreneurs like taking over just like the just like the business ecosystem.
2:36:33
I think that the same opportunity exists for VC.
2:36:35
What was the original Anti Anti Fund?
2:36:36
Like how did you come up with that name? Why what are you anti? The boomers.
2:36:43
Yeah, a lot a lot of a lot of time we're both founders and we know how hard it is dealing with VCs and move slow and updates and not providing any value and they just become a nuisance and I think we were very founder first and wanted to bring a value add.
2:36:57
I think what we can bring is like distribution, marketing, all of these things, expertise on social media advertising.
2:37:06
We worked with obviously invested into OpenAI but then worked with the Sora team to help launch the product. Brought in the content.
2:37:12
So that's just like one really good example.
2:37:17
But that's what we wanted to do is just be anti the establishment essentially and and bring something new to the table that wasn't just money.
2:37:25
We believe money is a commodity and that uh things beyond that are way more valuable in helping grow the companies.
2:37:33
And I think to double click on that I think as founders and as VCs you have to be anti-establishment.
2:37:40
I mean we are disrupting existing large players.
2:37:43
If we don't want to over existing large markets then you should not be in this business.
2:37:50
So that should be what you expect as a founder but you should expect that from your investors if your investor is not as hungry as you maybe you choose other investors.
2:38:00
What what can you say on fund strategy, ownership targets?
2:38:03
My my assumption is that you you guys are multi-stage so you're kind of flexible.
2:38:07
I imagine there's pre-seed rounds that you'd be excited about leading but at the same time you don't mind participating in in a later stage round where it's a breakout company and you can you know add fuel to the fire.
2:38:21
I think the way we think about it is that we've taken barbell but we call it extreme barbell.
2:38:27
We want to be the first check in technical founders.
2:38:31
Um and that's people just dropping out and we're their first phone call.
2:38:34
We'll put a 100 250K just put them in the business.
2:38:38
Um or we identify and and built you know really great relationship with like Sam Altman and Mark Cuban and AI and we want to support what we think will be generational defining companies. Yeah.
2:38:50
And I think everything in the middle is very hard.
2:38:55
You know, I think we know where we're strong and where we're maybe potentially, you know, weaker.
2:38:57
Yeah, tell me more about this Sora partnership or or or that project.
2:39:02
Like how did that come together? What was the reaction?
2:39:03
Uh I feel like Yeah, did you hesitate at all about giving your name and likeness?
2:39:11
I mean you and Sam Altman, you guys kind of jumped first and I think it went it went surprisingly fine, right? >> Yeah, yeah.
2:39:16
Uh Yeah, but what Yeah, what was the reaction?
2:39:18
Yeah, so that um they wanted to build a social media platform and we met at the inauguration with Sam Altman.
2:39:26
We were like talking about how there needs to be a new social media platform, what does that look like, etc.
2:39:30
And so we just started having idea brainstorms and it eventually turned into what what Sora is and then just helping them on the functionality, you know, me and my brother's expertise of however many years we've been making content, all the little dials, triggers, change this button, change that button, make this easier. Boom, boom, boom.
2:39:48
This is what fans are looking for. Super detailed stuff.
2:39:53
Um but then once it finally came to to launch, um yeah, it was it I gave my name, image, and likeness and I knew it was going to get crazy.
2:40:05
I I wasn't uh hesitant um and >> [laughter] >> it just caught like fire and obviously we saw the the results and what happened and um it was a pretty phenomenal experience in marketing and like showcasing what the internet loves these days.
2:40:23
Yeah, one of our portfolio companies, archive.
2:40:24
com, tracked a billion impressions in six days of Jake Sora. That's so many. [laughter] Makes sense.
2:40:32
What advice are you giving to folks who want to become creators in 2026?
2:40:37
It feels like a completely different era from the Vine days.
2:40:41
At the same time, there's some lessons that never change, but how are you seeing it?
2:40:48
Yeah, I would say authenticity is everything.
2:40:51
I think showing your whole entire life is the key if you're a new and up-and-coming creator, like the struggles, what you're going through.
2:40:59
Tell tell your audience about financially what you're doing and what you're having to do.
2:41:03
Um talk to them about your ups, your downs, share with them your your life story, and then you just have to be posting and posting and I think a lot of people aren't good at editing like simple stuff, captions, music, video, timing, how long is the video?
2:41:19
Um so it is very difficult and you're competing with every single platform as a content creator.
2:41:26
You're competing as a content creator, I'm technically competing against Netflix.
2:41:29
Why are they going to watch, you know, some big Paul Instagram videos versus going on on to Netflix?
2:41:36
And so you have to realize that you're actually playing one of the hardest games and people think it's easy, but it's actually a very, very um technical thing and you have to have a certain skill set to be able to do it and you have to be entertaining.
2:41:49
You have to be providing something that's a niche that no one has ever seen before.
2:41:55
We we have the Paul brothers, we have the speeds, we have Mr.
2:41:57
Beast doing his videos, we have WhistlinDiesel blowing up trucks and cars.
2:42:02
So you what are you doing Yeah, John has talked about this that you you used to be able to get a million views by just having a Ferrari.
2:42:10
Now you need to Now you need [laughter] to blow it up.
2:42:13
Yeah, uh the game's changed.
2:42:13
How do you Do you feel like It went from uh have the car or rent the car to uh give the car away where you take the tax deduction to now you must destroy it, which is How do you uh so so 2025 there was a lot of founders doing like rage bait marketing.
2:42:28
Uh th- this style of like using rage bait in content was popularized on YouTube and various social media platforms.
2:42:36
I would say Jake, you've done this very, very effectively at times of being under knowing I'm going to put out this video, it's going to make a lot of people mad, but a lot of people are going to enjoy it too and they're going to become fans and I'm okay to alienate some people.
2:42:49
Do you how how how have you kind of like evolved like that even?
2:42:54
Like what is your framework?
2:42:57
What is the right amount of rage to to generate in an audience and and and because you really need to thread the needle. Yeah.
2:43:04
So the way I look at entertainment is invoking emotion.
2:43:09
You want to invoke fear, sadness, happiness, [snorts] joy. Good, good, good, good.
2:43:16
So all of these Not just fear and sadness, [laughter] but yeah, you need all of them. You need all of them. The full spectrum.
2:43:23
>> That's what I'm committed to Yeah.
2:43:23
and I don't care who likes it or not, that's what I'm doing.
2:43:27
I posted a video where like I was acting like I was depressed like traveling around the world in like my jet and on vacation.
2:43:34
I was like, "What is life?"
2:43:36
I was like, "What is life even about?"
2:43:38
And I was trolling and like my friends text me like, "Yo, bro, are you okay?" I'm like, "Yeah, bro."
2:43:44
But the video got like 30 million views cuz everyone was like, "Oh, this is like I'm kind of sad too.
2:43:48
Yeah, what is life even about?"
2:43:50
And just different random things like that.
2:43:52
So just be committed as an entertainer to invoking emotion and you can't care about the result of what anyone thinks because at the end of the day people will come back because they feel something. That's the key.
2:44:04
Someone asked me to ask you all-time all-time record for bench press.
2:44:10
I've done 315 um like three times. There we go.
2:44:17
>> [laughter] >> What uh what do you find yourself when you're talking with founders uh bringing up stories from like the fight game and and different cuz I cuz I met like building a company kind of can feel at times like getting waking up, opening [laughter] your email, getting punched in the face, maybe an investor is rejecting you, a customer went with a competitor, Yeah. etc. etc.
2:44:38
You're pretty used to getting punched in the face and and chewing glass at this point and I imagine some of those learnings uh carry over. Yeah, 100%.
2:44:48
You know, I say after boxing everything is easy because you're actually physically having to fight every day and taking the licks and punches and you have to bob and weave.
2:45:01
Sometimes after the first round you go back to the corner.
2:45:04
Boxing's a great analogy for life in your companies.
2:45:05
You have to go back to the corner, talk to your coaches, reset, come out for the for the next round and you can be losing a fight and still win in the end.
2:45:14
Um not me against Anthony Joshua, my jaw's broken, but I'm sorry.
2:45:20
But >> [laughter] >> But you're still yapping. I'm still here.
2:45:24
People were wondering like can he talk on the show?
2:45:26
And you know, here it's proof.
2:45:30
Yeah, I have a little bit of a lisp right now because of it, but um we're just pushing through.
2:45:34
This is Sora Jake actually. Yeah, yeah.
2:45:36
Uh this [clears throat] is the AI version of me. I tapped in. >> Yeah.
2:45:40
Uh can you talk maybe both of you could talk to me a little bit about focus?
2:45:44
You're both involved in a ton of stuff, you know, boxing, content, investing, building companies.
2:45:49
Uh at the same time, yeah, W.
2:45:51
At the same time, I think of you as uh very insightful early on on the importance of daily work, daily repetition.
2:46:01
The It's every day, bro is a meme, but I actually think it's deeply insightful and it and the key to many successes and I credit a lot of the growth that we've had here with becoming a daily show instead of just this show that is every once in a while.
2:46:13
Um and I'm wondering how you deal with focus and and when when is the time to go all in and do something every single day?
2:46:24
Yeah, you have to figure out that org chart for yourself in terms of what do you know feeds the rest of the ecosystem the most?
2:46:32
Um and for me that's boxing, but I look to Elon Musk as an example, right?
2:46:38
How he's built built some of the biggest companies in the world and he's managing all of these teams and he's devoted and, you know, sleeps on the couch in the offices.
2:46:46
You have to be that level of committed and it's a non-stop working, hustling, you know, whatever it is that you you have to do.
2:46:56
But I I think the importance of having a great team around you allows you to be able to do a lot of things.
2:47:03
So I had Jeff um that boxing fuels the rest of the ecosystem, the content, the businesses, the attention, the all of these things, the networking, the connections.
2:47:12
So um then Jeff can put his priority as anti-fund, etc.
2:47:18
And it all turns into this great flywheel.
2:47:21
Um but it's definitely just staying committed and working harder than you know, anyone else that's doing it or just as hard and just really checking the temperature if you're actually doing that.
2:47:36
Have you guys Have you guys done any recent deals? Um some.
2:47:41
[laughter] The most recent things that we're excited I was going to say We're getting Happy Dad.
2:47:47
It just happened to crack open a Happy Dad.
2:47:52
You you you know Yes, we are.
2:47:54
Yes, we're happy investors in Happy Dad.
2:47:57
Uh obviously the Nelk Boys are are homies and the bros are are great.
2:48:01
It's a great operating team plus I think that influencer led CPG play I think is Yeah.
2:48:08
challenging, but like the very, very best operation, the best celebrities we like to partner with.
2:48:12
So another example of that is Khloe Kardashian's Cloud Popcorn and obviously our own businesses, W. Um >> Fit more.
2:48:20
>> your guys' framework for or for investing in celebrity brands?
2:48:23
Cuz people have the sense that oh, cele- they the they they see celebrity brands that work and they just assume that all celebrity brands They don't see the Travis Scott with his canned cocktail brand that that uh looked like it had a lot of potential, but didn't go anywhere.
2:48:38
And there's a bunch of other examples like that.
2:48:39
I'm curious like what you guys think the formula is is is is a creator limited to, you know, one brand over a 10-year period?
2:48:46
Do you Do you see a multi-brand strategy emerging? What do you think?
2:48:52
Yeah, I think it's I mean, similar I would I'd say it's similar assessment as a normal investment, right? 90% of startups fail.
2:48:57
So, I think we just like look at that statistical norm and just expect and even if they're celebrity or not to just have that statistical pattern.
2:49:07
Um, but then I think after that it looks at But what you do have is that you have a unfair distribution advantage and you need to make sure that the market in which that distribution focuses actually makes sense. Right?
2:49:19
Like I think Happy Dad is a great example where Nelk Boys to me is like the frat bro older on the internet.
2:49:27
>> [laughter] >> You know, I don't I don't know.
2:49:27
They're like 30 now, so they may be their uncle.
2:49:30
Um, but But to me it that that there's a very good founder market product fit. Right?
2:49:39
And and I think if celebrity or not, you just look at that thing as an asset just like there's a technical advantage.
2:49:44
Why are OpenAI researchers just like raising a ton of money out the gate?
2:49:48
Cuz like there is an assumption that they have some technical ability to have to find product market fit.
2:49:54
So, it's the same thing with with a celebrity.
2:49:55
It's just like they're very distribution oriented.
2:49:59
Um, and I think it's maybe a little bit less quantitative.
2:50:01
It's It's maybe more taste driven.
2:50:03
I think that's where I think Jake I I value and I think Logan as well where they have seen over, you know, 10, 15 years of being famous how many people that have come and gone as famous people.
2:50:15
I think it's super rare to be top of field and relevant across multiple platforms for such a long time. So, I think Yeah.
2:50:21
Those are patterns we we we pull out.
2:50:23
What about the launch of W?
2:50:23
I thought it was interesting because you didn't do what I thought you would do, which is direct to consumer purely just sell just to the audience.
2:50:32
You came out of the game with a big retail partnership.
2:50:35
And I think maybe some influencers or just celebrity-type people, they forget that the CEOs of big retail establishments might be in their audience, too.
2:50:45
They might be able to get that introduction to Walmart sooner or Target sooner.
2:50:49
And I was wondering how deliberate that strategy was.
2:50:51
As you reflect on that strategy, would you recommend it to someone else in that position? Yeah, 100%.
2:50:58
I think playing across the the board also is key.
2:51:00
You bet we wanted to go retail first and we thought the success of that with my brother's brand with Prime and the accessibility of, you know, all of our fans walking through the these stores on a daily basis.
2:51:13
I would say a lot of my fan base is a Walmart shopper and etc.
2:51:17
So, yeah, being able to have those contact points digitally but also in person and people seeing the things in stores and yeah, being able to have retail D2C all of that I think is is super important, but we decided to go with the retail first strategy and it's worked out great.
2:51:40
Part of I think the way that you guys have maintained such relevancy is just reinventing yourself.
2:51:44
Obviously, you reinventing your going from a YouTuber to a fighter.
2:51:48
Do you think about fighters have notoriously short careers?
2:51:53
I mean, I'm sure you'll you'll be able to come out of the woodwork when you're 60 and do the Tyson thing, you know, lock up lock up another 100 million pay-per-view, but I imagine at some point maybe maybe in your 40s you'll reinvent yourself again.
2:52:03
And do you think about Are you Are you thinking 5, 10 years out around how you want to reinvent yourself again?
2:52:10
Are you just tunnel vision on boxing at the moment and and nothing else matters? No, yeah, definitely no.
2:52:19
I I naturally will lead myself into politics without a doubt.
2:52:22
Like it's It's within me. I'm passionate about it.
2:52:28
I I follow it very closely behind the scenes and I try to speak up as much as I can to help my audience better understand it and to state my opinion on things.
2:52:40
But I don't know what that exactly looks like. >> AI Tsar or president?
2:52:43
What what >> Controller of a local city?
2:52:45
I just want to help the the world and I know it's needed especially in the generations moving forward and that's you know, something that Charlie Kirk was doing.
2:52:57
I don't know if it's something that looks like that, but it is needed and it's very important and I think since the beginning of my whole entire career I knew I wanted to help kids and help the world and that's what I've done with my charity and boxing bullies and renovating gyms and all of these things, but I know I can do it at a even greater level.
2:53:17
And so, working on some things in that area in the future will definitely be exciting.
2:53:22
Well, chat's saying Vance Paul 2028.
2:53:24
So, >> [laughter] >> Well, thank you Awesome.
2:53:29
Well, great great to have you both on.
2:53:31
I'm sure you'll be back on soon and yeah, congrats on the new fund and the recent fight.
2:53:37
And >> And the portfolio.
2:53:39
Yeah, you guys pretty much got them all.
2:53:41
So, it's been very cool to watch. >> Fantastic. Thank you guys. Thank you guys. >> Talk soon. Goodbye.
2:53:50
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2:53:58
Our next guest is Matt from Doctronic.
2:54:01
He's the co-founder and CEO. Here we go.
2:54:04
And we're going to welcome him to the stream. What's happening, Matt? How are you? Can you hear me? Not yet.
2:54:11
I don't know something happened to the AirPods. There we go. There we go.
2:54:16
AirPods AirPods are rough.
2:54:18
They create the split-second delay.
2:54:19
Now it feels like we're face-to-face now. Uh, how you doing? Great to meet.
2:54:25
Yeah, great to meet you, too. Thanks for having me on.
2:54:26
Uh, first time on the show with love a quick introduction on yourself and the company. Yeah, yeah, sure. So, I'm Matt.
2:54:32
Um, I've been building startups for a long time, 25 years at this point.
2:54:36
Built a big uh >> of success. Yeah, right.
2:54:41
Big built a big uh e-commerce unicorn called ModCloth a really long time ago. Yep. A lot of startups.
2:54:47
Computer science from Carnegie Mellon.
2:54:49
Um, Doctronic is the number one AI doctor. Right?
2:54:53
So, got 20 million patients or or 20 million consults so far, 2 million patients. Um, Wow.
2:54:59
And we're an AI doctor where anybody can come for free, talk to the AI, etc.
2:55:03
And we have a telehealth practice behind it, too.
2:55:04
So, you can talk to the AI.
2:55:06
It's going to diagnose you.
2:55:08
At the end of that, you can take all that information, full diagnosis, full treatment plan, etc.
2:55:12
Uh, and talk to our doctors.
2:55:14
So, it's a pretty straightforward, simple process.
2:55:18
Um, our doctors are are available 24/7, licensed in all 50 states.
2:55:22
Uh, when when did you When did you start the company and and what is uh What's been the primary kind of distribution method?
2:55:28
Is it something that people just They end up They have a pressing need, they want medical advice, guidance, they're going to find you?
2:55:37
Uh, or you selling through, you know, How How are you actually getting 20 million people using the product?
2:55:42
>> Yeah, so we're direct to consumer.
2:55:42
We launched in September of '23.
2:55:44
So, been around for a while.
2:55:47
Actually, when we launched, there was this open question, uh you know, did anyone want to talk to an AI about their health?
2:55:52
It was kind of an unknown.
2:55:54
It was, you know, early early in the the GPT-4 days. Um, Yeah.
2:55:59
And it turns out it's a resounding yes, right?
2:56:01
People really want to talk about their health.
2:56:02
The other question was could you make an AI accurate enough to practice medicine, right?
2:56:06
Um, and it turns out you can.
2:56:06
Uh, you can't just use the foundational models.
2:56:09
You have to do a lot of a lot of work with them.
2:56:11
Um, and so we're direct to consumer.
2:56:13
We get a huge amount of our traffic from just organic search.
2:56:18
Um, you know, we get 100, 150,000 people hitting the site a week. Yeah.
2:56:21
Um, and then of course we're doing social networking, paid stuff, etc.
2:56:23
How much more do people When when when people [clears throat] have a doctor in their pocket, do they Are they going Are they effectively talking to a doctor or an agent that's acting as a doctor?
2:56:34
Is it Is it 50 times more?
2:56:35
Is it 100 times more than they usually would?
2:56:38
Because I mean, I think everybody's experience like, you know, researching it was, you know, doing a search, adding Reddit to the end.
2:56:45
Now people might try a foundation model and it's obviously giving a disclaimer, well, we're a foundation model, we can't actually give, you know, medical advice.
2:56:52
Do you have to put a disclaimer like that or or still or How does it actually work? Yeah, super interesting.
2:57:01
So, so first off, let's let's talk about like how often people use it.
2:57:04
So, I think the the stat is the average American sees their primary care doctor three times a year, which is, you know, kind of crazy.
2:57:09
And of course there just aren't enough primary care doctors.
2:57:12
>> the guys out there that are like three times a three times in my life? Yeah, right.
2:57:17
[laughter] I haven't seen mine in years.
2:57:20
My wife is a doctor, which makes it a little bit easier, but yeah.
2:57:21
You know, but but my wife doesn't want to help me anyway.
2:57:25
Like that's that's not something you ask your wife.
2:57:28
>> [laughter] >> But but yeah, so people are using the system multiple times a month. Right?
2:57:32
So, we're close to weekly active users for a lot of people. >> Interesting.
2:57:37
So, the question is to like what what would happen if you had a real doctor in your pocket is I think you'd talk to them about everything.
2:57:42
You'd talk to them about how you wake up in the morning, your back is sore, you know you have herniated discs.
2:57:46
Is it worse than a couple days ago?
2:57:47
You don't know, but you talk, right?
2:57:49
And it slowly gathers all this information about you, right?
2:57:53
Um, so so it's certainly changing the way people are are interacting.
2:57:58
As far as disclaimers go and such, we are So, our AI for most situations outside of the state of Utah right now doesn't practice medicine.
2:58:07
So, it's going to talk to you and it's going to always say, "Look, you're >> Wait, in Utah In Utah, you guys it does practice medicine?
2:58:12
Yeah, that's the cool part.
2:58:15
>> [laughter] >> That's what we announced today.
2:58:15
I'll tell you about that in a second. >> Okay, sorry. Yeah, yeah, yeah.
2:58:19
So, just so So, outside of Utah, yeah, you know, let's say you're on a diagnostic pathway and you go through the diagnostic agents, etc. , right?
2:58:27
The AI is going to kind of come to this consensus and they're all going to say, "Look, it's probably one of these four things, right?
2:58:32
And here are four treatment plans for each of those and here's a note that you can take to your doctor and we're not practicing medicine.
2:58:39
You can also take this to our doctors.
2:58:40
This is all just for you to take to your doctors.
2:58:43
It's a tool to help you communicate with your doctors and it's more accurate than chat GPT and Gemini and all those cuz we're feeding it all sorts of you know this massive corpus of medical documents that our doctors have written for the LLMs and we've got lots of agents we can get into details some other time, right?
2:58:58
Um but it doesn't practice medicine. Yeah, at all.
2:59:00
It's going to just Do you do you do you do you think that this aspect of GenAI is still kind of underrated by the world?
2:59:08
I had a kind of a weird cool moment this week where my my 1-year-old wasn't sleeping that well.
2:59:14
My wife was about to hire a sleep consultant that we had hired for our first kid.
2:59:20
She started talking with an LLM and it basically within 24 hours had like got the 1-year-old on a sleep schedule that was working again.
2:59:29
Now it was such a cool moment cuz I was like we were happy it it it historically was so worth it to hire a sleep consultant cuz if your kids not sleeping great and they can and you get them sleeping great it's like life-changing.
2:59:39
Um but now but most families are not going to spend a thousand dollars to have some expert come and coach them on sleep schedules and things like that.
2:59:48
So it feels like underrated at a society level.
2:59:50
People just see the slop in their different social feeds and they're like this is dumb.
2:59:57
Why are we building data centers?
2:59:59
Um and yet they're still >> I I think it's totally underrated.
3:00:01
I read the other day that 20% of chat GPT traffic is health related and for for things like that helping you sleep train your child Yeah. awesome. You like use chat GPT. It's great, right?
3:00:11
But when you actually want to start getting into medicine like like real actual medicine, chat GPT can't do that.
3:00:16
It can't I mean even if it could, right?
3:00:19
It probably shouldn't, right?
3:00:21
But it's not going to help you understand a prescription and what the dosage should be and what the schedule should be.
3:00:26
If you have high cholesterol it's going to say you probably need to take a statin and then you need to get some exercise which is great and true, right?
3:00:31
And that's just helping you with your health.
3:00:33
It's not practicing medicine, right? Yeah.
3:00:37
And which you know again outside of the state of Utah we're not doing that either, but we we have a partnership with the state of Utah now with with the Utah AI learning lab.
3:00:48
And so that launched couple weeks ago. We just announced it.
3:00:51
So our AI is allowed to legally renew prescriptions for residents of the state of Utah with no oversight from doctors. Wow.
3:00:58
I see Tusk Ventures on the cap table and MVP the goat. I mean Feve amazing.
3:01:09
But I Feve Lee signals like you know what you're doing technically.
3:01:12
Tusk Ventures signals like this is going to be a city by city state by state like battle at least if for those who don't know Bradley Tusk worked with Uber and and did a lot of the on the ground >> regulatory athlete Hall of Fame.
3:01:28
>> Exactly regulatory athlete.
3:01:28
And so I'm wondering like do you think that there needs to be regulatory change on a state by state basis?
3:01:33
Is there a federal preemption discussion in the mix?
3:01:34
Like where does all this go?
3:01:39
And and what what are there any like keys to the success for you on the regulatory side?
3:01:44
That's an awesome question.
3:01:46
So historically I'm not even historically currently states regulate the practice of medicine, right?
3:01:50
If you want to practice medicine in a state you get licensed by that state's medical board.
3:01:55
We believe that what we're doing is practicing medicine.
3:01:57
Obviously the state of Utah agrees.
3:01:58
And so we have been kind of mitigated from the laws in this AI sandbox with Utah that prevent non-licensed doctors from practicing medicine.
3:02:09
We think this applies to other states too and other states have regulatory sandboxes for AI and we're talking with them as well.
3:02:15
It's just that Utah is super innovation friendly and forward thinking. They're the first. They're the best.
3:02:18
They're they're really good at this. That's great.
3:02:22
What do you what do you think this is state's right? Okay.
3:02:23
What what do you what do your doctors think about Doctronic?
3:02:26
Are they happy that they're their patients cuz the patient's coming in they're informed the the Doctronic's already kind of summarized the symptoms and the conversations gets them up to speed quickly helps them process more see more patients themselves.
3:02:40
We we see it like a 10x efficiency in our doctors in treating patients because the AI has done all of the work gathering things.
3:02:48
My co-founder who is a doctor I'm not but he is.
3:02:50
He says it's like having the best chief resident in the world seeing every single patient for you.
3:02:54
It just it just does all that work.
3:02:58
But then it says look it's it's one of these four things.
3:02:59
You you figure it out but it's almost always the first one.
3:03:02
Like the AI is just that good. Yeah.
3:03:05
Yeah I I've had a couple funny experiences lately.
3:03:06
I went to the pharmacy picked up some medicine.
3:03:09
My wife asked me to ask the pharmacist how to use it and I watched the pharmacist you know just use an LLM to get the answer.
3:03:19
I was like wait a minute.
3:03:19
I I have a more expensive plan.
3:03:21
I should just be doing this myself.
3:03:22
So the dynamics is is is clearly >> Wait you're not even using premium plus?
3:03:27
>> Yeah wait wait you didn't even But do you think that there's is there going to be some sort of stop gap where there's some sort of hybrid where you have a human in the loop to accelerate progress?
3:03:39
Do you already have that?
3:03:39
What what role do you see as like building out the the hybrid portion of the business in certain states that are maybe less aggressive about moving quickly on this?
3:03:50
Yeah there's certainly a place to use those efficiencies you get from AI in the states that are are not able to move that quickly. >> Yeah.
3:03:59
Our hope is that that hybrid approach won't last for long because we will prove that this is effective and works really well.
3:04:05
It saves the taxpayer money.
3:04:07
It makes people healthier. It reduces costs, right?
3:04:09
The health care system is enormously complex and far too expensive.
3:04:14
There aren't enough primary care doctors.
3:04:16
No primary care doctor wants to renew prescriptions.
3:04:18
Nobody went to med school saying gosh I hope I can renew prescriptions.
3:04:21
So I I I sure hope that we'll be able to move faster but there are definitely hybrid approaches.
3:04:26
We're already doing that with a bunch of our our our video visits in in other states that don't allow for this. Sure. Sure.
3:04:31
Uh you have a background building in e-commerce.
3:04:33
So little bit of a tangent but I was curious what you expect to see at the intersection of LLMs and commerce this year specifically.
3:04:43
It feels like last year people started discovering and doing a lot of product research using LLMs.
3:04:49
Feels like this year will be the year of like I sure hope we're shopping in them, right? What's that?
3:04:56
>> Like I said I sure hope we're shopping in chat GPT or or or Gemini, right?
3:04:58
I should be able to buy something from there.
3:05:01
I shouldn't have to go to Amazon.
3:05:03
I should just be able to click buy. Yeah. Yeah. Love to see that. Yeah.
3:05:06
Yeah something as simple as that.
3:05:08
Amazon's like actually we like our search ad revenue business quite a lot.
3:05:15
>> [laughter] >> What what what do you think about like the actual feedback loop on the I feel like there's like the value of medicine is not just filtering those results back into future research efforts to update on what's working what's not both on the individual patient level and also on the societal level.
3:05:41
How do you think about improving the system over time?
3:05:46
It's a little bit different than just than just coding in my opinion.
3:05:47
But are you thinking about you know successive interactions with with the with the patient?
3:05:55
Yeah I mean you know AIs can learn more and remember more about patients anyway.
3:05:59
And the funny thing is you know we measure NPS with the AI and with our human doctors and we have great human doctors, right? Like we we we pay a lot. We hire the best.
3:06:07
Everybody still likes the AI a little bit more.
3:06:10
That said I don't think that AI is going to replace that deep human interaction. Yeah of course.
3:06:16
[laughter] Right like there's there's this easy 80% of these wrote interactions that you have with a doctor where you're just like look my kid's sick. I need an antibiotic. Yep.
3:06:25
Let's just figure out which one is most appropriate.
3:06:27
Let's get the AI to handle that.
3:06:31
I I don't you know specialists diagnosing chronic conditions. >> Yeah.
3:06:35
At the same time at the same time with that if if the kids sick they need antibiotics I I feel like you should still maybe bring them into a clinic get some some data that can't be accessed on the phone.
3:06:45
And so doesn't that lead you to some sort of like B2B scenario or somewhere where you're acting more as a a co-pilot than you know a B2C company?
3:06:55
Do you think you'll get there or is that something that's like adjacent?
3:07:01
I think that's adjacent to where we are right now.
3:07:02
I I guess I guess the way I think of it is we are pretty well positioned to handle anything that can happen during telehealth visits right now.
3:07:12
That's kind of our goal, right?
3:07:14
There's already this a bit of a line drawn that said these are these are things that can happen with telehealth.
3:07:20
And so I mean you're right there are certainly cases where you just need to see someone.
3:07:23
We we had one the other day.
3:07:25
I mean they happen all the time but we talked about one today.
3:07:28
Someone had appendicitis.
3:07:31
The AI said look you you need to go to an ER.
3:07:33
You have an appendicitis and it's about to rupture.
3:07:34
And the person still chose to see our doctor and it was great cuz the doctor said I totally agree with the AI but this is pretty emergent.
3:07:39
Like you probably should go to the ER. And they did.
3:07:43
They were taken care of and and it happens. Yeah.
3:07:45
Um so you know we're not going to try to to do those things that we can't do via a telehealth visit anyway. Yeah. That makes sense.
3:07:55
Well congratulations on all the progress.
3:07:56
Thank you so much for coming on the show today.
3:07:59
I hope you have a great 2024.
3:07:59
Are you the are you the first AI licensed to practice law or Sorry not law medicine. Yeah.
3:08:06
Yeah yeah yeah first one. Wow. That is that is wild.
3:08:11
That uh uh I feel like yeah.
3:08:13
I I imagine in five years we'll look back on today as a as a very big moment.
3:08:19
So congrats to you and the whole team. It's great to meet. Congrats. Thanks so much. We'll talk to you soon. Goodbye. Appreciate it.
3:08:23
Let me tell you about Gusto the unified platform for payroll, benefits, and HR built to evolve with modern small and medium-sized businesses. Let's Gusto. Let's Senra. Let's Lulu.
3:08:37
>> them in in a couple minutes.
3:08:37
In the meantime, I'm going to tell you about Cognition, the software that they're makers of Devin, the AI software engineer.
3:08:47
Uh, crush your backlog with your personal AI engineering team.
3:08:51
>> We have uh some breaking news. >> news? From 2 hours ago.
3:08:53
From XAI, they've raised a $20 series E. >> 20 billion.
3:08:58
XAI completed its upside series E funding round exceeding the 15 billion targeted round size and raised 20 billion. It's a huge round.
3:09:06
>> Uh, investors include Valor Equity Partners, StepStone Group, Fidelity Management. >> Gracias?
3:09:11
Uh, Qatar Investment Authority, MGX, and Baron Capital Group.
3:09:15
What is Baron Capital Group?
3:09:17
Is that Is that Baron Trump? No. No. Since 1982. Okay.
3:09:23
>> [laughter] >> Not Baron Trump.
3:09:24
Uh, strategic investors in the round include Nvidia and Cisco.
3:09:28
Let's give it up for Cisco investments getting in the mix.
3:09:35
We're still working out the kinks with this gong.
3:09:37
We're figuring out that That was a That was a clean hit. That was a clean hit.
3:09:40
Uh, but we're figuring out the new kind of method how to strike it effectively.
3:09:43
Uh, but that was a great hit.
3:09:45
Uh, 20 XAI says 2025 was a year of breakthrough momentum where the XAI team advanced a multitude of key initiatives including data centers, Grok 4, Grok Voice, user metrics, and Grok Imagine.
3:09:59
I'm very excited to see what Grok um pulls off uh Grok and the XAI team pull off this year.
3:10:05
They are highly highly motivated, highly capitalized, crushing it on the infrastructure side, and a lot more to come.
3:10:12
Well, before we bring in our guests, let me tell you about Phantom Cash.
3:10:15
Fund your wallet without exchanges or middlemen and spend with the Phantom card.
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You can see Bitcoin is back up $93,000. >> There we go.
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Uh, and let me also tell you about Railway.
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Web apps, servers, and databases run in one place with scaling, monitoring, and security built in.
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And with that, we are ready to bring in our guests.
3:10:40
>> Um, Elon is saying that we've entered the singularity.
3:10:42
So, he is fully AGI pilled, fully singularity pilled. >> Lulu singularity.
3:10:47
>> GDP growth is 100% at with GDP growing 100% a year, 20 billion for XAI in series E seems like a steal. >> 200 billion? >> 200 billion?
3:10:58
I'm dying to see the user metrics.
3:11:00
Eventually, people will pull out um We'll pull out Why are we doing bubble talk? Welcome to the stream. We have Lulu.
3:11:12
Uh, we have David Senra back in the studio for the seventh time. Good to see you. Welcome to the show.
3:11:20
How long are you in LA, Lulu?
3:11:20
Um, it's a matter of hours. >> Matter of hours. Oh, it's like 28 hours. We're 28 hours.
3:11:27
Would either of you like a Happy Dad?
3:11:30
>> [laughter] >> What is it? Is it beer? Oh, it's a fruit punch? Gluten-free fruit punch?
3:11:34
It's a fruit punch with 5% alcohol.
3:11:36
>> I'd like to see it for the ingredients.
3:11:38
It's the latest anti-fund investment. Milk boys, John Shahidi.
3:11:41
>> I think I'm the wrong demo for Happy Dad.
3:11:43
I don't think it's funny.
3:11:43
It is It is I think it's a mindset. It's a mindset.
3:11:46
It's not a Milk boy unk unk frat boy brand.
3:11:51
>> [laughter] >> I am the right demo. We're all We're all unk.
3:11:54
I turned I turned 30 over the holidays. I was going to ask. Yeah, I could tell.
3:12:00
Yeah, yeah, you can tell.
3:12:01
>> [laughter] >> No, that's just the lack of looks maxing.
3:12:04
Um, Lulu, take us through the most recent post burning up the internet, 3 million views. Uh, give us the pitch. Okay.
3:12:09
Um, the pitch is that every year has a big theme.
3:12:16
All right, let's get Thank you. There you go.
3:12:20
Every year has a big theme for where Narrative Alpha is going to >> And you decide it as the >> [laughter] >> And then I share what it is and then hopefully we do the thing.
3:12:27
Um, so in 2024, it was going direct.
3:12:29
That was where the alpha was coming from because everybody was going through three different layers of intermediaries.
3:12:33
Then last year, it became just grab attention for some people at all costs.
3:12:38
So, that's when you saw the cinematic launch videos.
3:12:41
That's when you saw the kind of cludification.
3:12:44
>> No, it's too many too many guys Stop going direct.
3:12:48
LULU, STOP STOP going direct.
3:12:51
>> [laughter] >> Some of you are not good on mic.
3:12:51
Some of you just just Some people should go direct some of the time.
3:12:56
Well, well, I I also said I said if everyone has a cinematic launch video, no one does.
3:13:02
Like it just It got to the point where it's like I'll just read I'll just go to your website and I'll see what you do.
3:13:05
I don't need to see the the the 50th >> And they're all kind of the same.
3:13:10
So, companies were spending six figures on these cinematic launch videos. No, they are. They're like 150k.
3:13:15
Um, and they're all the same.
3:13:17
So, anyway, How much How much did you guys spend on yours? Two grand. >> Two grand. These are 50k. >> A HELICOPTER RENTAL.
3:13:24
>> [laughter] >> SHOUT OUT SHOUT OUT BEN for uh the handling the route.
3:13:32
It was a fantastic iconic value per dollar off the charts.
3:13:35
So, this year, the Narrative Alpha is going to come from doing real things that are enduring, that are hard, that are going to stick around, and then just to keep doing that for a really long period of time.
3:13:45
So, I liken it to going to the gym.
3:13:48
Um, instead of like fasting for 72 hours and not drinking water and then showing up for the bodybuilding competition one time, just go to the gym three times a week and do somewhat normal stuff, but do that for infinity weeks and then you'll be a fit person.
3:14:01
Which founder is doing the best version of that right now or the best job at that right now?
3:14:07
They're Okay, there's a bunch. Um, Tobi Lütke.
3:14:08
Yeah, hard to pick a favorite.
3:14:10
It's hard to pick a favorite.
3:14:10
Tobi Lütke >> [laughter] >> I'm biased being on the board of Shopify, but I I think if I were to look objectively, Tobi is somebody who doesn't try to do the flashy thing.
3:14:19
He's actually kind of averse and nauseous for trying to do the flashy thing.
3:14:24
>> He's showing much more of his personality, too, on his Twitter feed lately.
3:14:28
Yeah, well, he also can't not.
3:14:28
You know, some of these people, Brian Armstrong is another example.
3:14:32
Like if you tried to suppress >> stories, he did an obscure StarCraft podcast where he just cuz he's a StarCraft fan and so he just went on and talked about StarCraft strategy.
3:14:40
And that was a cool like going direct moment years ago.
3:14:44
This happened like 7 years ago, but it just felt like, okay, he's a lot of comms people would probably tell him like, no, stay on message.
3:14:51
Like you should be talking about Shopify.
3:14:52
But he's like, look, there's probably people in that audience.
3:14:55
Also, I'm just having fun talking about StarCraft with some people that are interested in StarCraft.
3:14:59
And so, he did that and it made for me, it made him a much real realer CEO.
3:15:02
It just kind of painted a broader picture of who he is.
3:15:06
And the StarCraft stuff directly translates into how he runs Shopify.
3:15:10
He runs Shopify like a Zerg swarm.
3:15:13
>> [laughter] >> You know, that's like his corporate strategy. You know what's funny? What?
3:15:18
>> had breakfast with Karim from Ramp.
3:15:18
You guys know about Ramp?
3:15:21
Yesterday, and we talked about Tobi and his using like the his love of video games for how he actually runs Shopify.
3:15:28
We had this conversation yesterday morning.
3:15:30
I think more and more people are feeling that with agents now where it's like it feels like you're you're being Yeah, yeah, yeah. Yeah.
3:15:34
Can I say a few more things about this by the way?
3:15:37
Okay, [clears throat] so so the overarching theme is to do real things that are going to be enduring and lasting.
3:15:43
Couple of the sub things under that, what what makes things enduring and lasting? One is beauty is back.
3:15:49
Being beautiful is allowed again.
3:15:49
We had a decade looks maxing for companies.
3:15:53
Pretty privilege for companies.
3:15:53
Like the same way that people get better treatment and they're literally seen as Tyler's smirking cuz he's like, this is my era.
3:16:01
>> [laughter] >> The same way that people are seen as more competent, more intelligent, more trustworthy if they simply look and present better, the same is true for companies and products.
3:16:10
So, there's like put a an inordinate amount almost an extravagant amount of effort into that.
3:16:17
Another one is >> much harder, too, because it's not just enough to have a pretty website.
3:16:20
Like every animate you you have to somehow demonstrate that it wasn't one-shotted by some vibe coding app, which they can you can make a make me a website that looks like Linear.
3:16:34
Like that's really easy now.
3:16:34
And that was like the gold standard.
3:16:36
Dylan Fields' demos of Figma maker, he he like vibe coded like 10 different websites and they all had like the most obscure cuz he has a lot of artistic references that he can pull from.
3:16:45
It was things that I would never never come to come up with, but all of them looked like not Linear clones.
3:16:49
Like they looked like very unique and uh I don't know.
3:16:53
So, you still have the Yeah, yeah, the combination of the The instantiation of it was not what made it special. It was the actual thing.
3:16:58
So, there was basically a decade when we just had to pretend that every single thing in person was equally beautiful. Sure.
3:17:05
And it was not allowed to say that something was less beautiful than another thing.
3:17:08
And now it's allowed again.
3:17:09
Apparently, the the Victoria's Secret runway show Oh, yeah.
3:17:11
with the angels and the wings is back. It's just >> Back.
3:17:16
It's allowed It's allowed to be pretty again.
3:17:18
Um, another one is um things that are not perfect. The just be yourself.
3:17:24
But like CEOs just being themselves in a way that is maybe not optimal.
3:17:28
Like Palmer Lucky can go on any show in the world at any time.
3:17:30
He did a recorded Zoom with me.
3:17:32
Tobi did that StarCraft thing a while back.
3:17:35
Brian Armstrong went on a podcast with like I don't know, 500 listeners [laughter] or something a little while ago just because he liked the guy's content. >> good.
3:17:44
Palmer Lucky is literally the best podcast guest in the world.
3:17:46
I can't tell you the details of this.
3:17:49
I just spent eight straight I spent a longer time with this.
3:17:52
Eight straight hours trying to stump the guy.
3:17:54
I was with him for eight straight hours.
3:17:56
I had to call in other podcasters that just happened to be there.
3:17:59
[laughter] We could we I was like I was like I don't I have nothing else to talk about, man. I don't I just can't.
3:18:03
And he was unlimited with like his knowledge on every single subject.
3:18:06
Storytelling is off the charts.
3:18:08
I've never met anybody with a mind like that.
3:18:11
>> so so here's the thing though. So, people see Palmer.
3:18:14
He's an archetype that founders want to emulate now.
3:18:16
He's the ultimate Joe Rogan CEO, and I think that founders shouldn't feel this pressure that they need to be like that is a certain archetype.
3:18:26
And it's possible that uh you can say like oh you should every founder should just have a growth mindset.
3:18:32
Maybe you're not great on a 3-hour podcast.
3:18:34
You should just become great.
3:18:36
But I think people need to pick other archetypes.
3:18:38
I feel like Toby is another archetype.
3:18:40
Like he's not just trying to put up 50 hours on podcast, right?
3:18:43
It's more like strategic and and different using different channels.
3:18:48
>> to do my new show, so So he'll be making 420 minutes [laughter] of sustained intense eye contact.
3:18:56
I love this concept of calling in other podcasters for backup.
3:19:00
>> [laughter] >> So like doing sustained a sustained effort uh you know accomplishing something great uh that sounds amazing, but in the short term like you do have to acquire some attention from investors, employees, customers.
3:19:17
Um what do you think of uh I love Jocko Willink's uh Instagram where he goes to the gym every single day and he takes a picture of his watch in the morning just to prove that he wakes up.
3:19:28
And it's this interesting thing cuz it's not as labor intensive as like going on a podcast, doing a whole tour.
3:19:34
It's not really self-aggrandizing, but it just like reminds you of him every single day.
3:19:36
And I'm wondering if there's a uh I don't know Well, you'd never forget about Jocko.
3:19:42
I never forget about Jocko.
3:19:44
But but but but but I wonder if there's like a a business equivalent of that that might emerge.
3:19:47
May maybe we can't just come up with it right now, but I wonder if someone will come up with something like that where you're like oh this person is is in the zeitgeist constantly with something that's actually very high leverage as opposed to do do anything >> Josh Steinman does that. Steinman does that. Steinman does that. Good morning. Good morning. We are going to win. Yeah. Yeah. Yeah. Augustus does this.
3:20:07
So anytime it rains anywhere in continental [laughter] America, he has a comment on the quality and quantity of the rain. Sure. Sure. Sure.
3:20:16
And if it's not raining, he's like why is it not raining? It's raining in China.
3:20:18
Why is it not raining over here?
3:20:20
Just like he's he's just made himself the the weather guy.
3:20:22
So any day that has weather is a chance for Augustus to remind you that he has a company. Yeah.
3:20:28
What were you going to say about Jocko? You're a fan.
3:20:31
I also just spent time with him. And how many hours?
3:20:35
You've been on a podcast tour. You talked to everybody.
3:20:36
[laughter] So uh there is funny.
3:20:37
We were we >> the first time you met him? Yeah. Wow.
3:20:41
And uh what was that like?
3:20:41
I mean you're like can you give some context on your relationship with Jocko?
3:20:45
I can't tell you what was going on.
3:20:47
I can just give you the context Yeah. Yeah.
3:20:49
So I I I basically yes, I can't tell you what happened.
3:20:53
I can't tell you anything about it.
3:20:53
All I know is we were we just happened to be in an undisclosed location.
3:20:57
We were the only ones up at 4:30 in the morning. I was like strip club. Strip club.
3:21:00
And so no no no I would never would never. Never went to sleep.
3:21:03
I think he [laughter] was in the deep in the Pacific. >> No. Undisclosed location.
3:21:07
So anyways, I'm in this like hut >> [laughter] >> and there's nothing but like um um like windows.
3:21:15
There's like a circular room with surrounded by windows. All all dark.
3:21:18
And I see slow huge silhouette.
3:21:21
I'm like what the is that?
3:21:21
Oh what the freak is that?
3:21:22
And [laughter] then I see his I know his face and I just see his giant head and I have a big head, so I'm not making fun of him. I see his giant head.
3:21:29
I was like and I open the door I go Jocko, come in here.
3:21:31
And I was like you don't know who I am and I basically told the story I go just just sit with me for at least a minute cuz as he was coming in there, he's been my alarm clock every for like 5 years. And he's like get up. Get to the gym.
3:21:42
Like literally that's my alarm clock and has been forever.
3:21:45
So yeah, I wind up having like of course we talked for a podcast for about podcasting for like an hour.
3:21:50
And I explained to him like the reason I started a solo history show reading books of you know autobiographies is because I found your podcast in 2015 that was doing that for people that served in combat.
3:22:01
And these stories were crazy and the book review was like an hour and I was like I'm learning so much and then I'm also reading all these books.
3:22:07
I was like I should just do that for business.
3:22:09
I should go back and listen to some of the old Jocko episodes.
3:22:13
We had a long talk cuz he just hit episode 500 and I was like dude I don't I you're a very clear communicator.
3:22:17
I listened to your episode 500 where you're talking about this is what my podcast is going to be.
3:22:21
I was like I don't know what the hell you're talking about.
3:22:22
And I was like I don't think he goes that's cuz I don't know what I want to do yet.
3:22:25
I go just talking to another person like you've been doing is like not really differentiated.
3:22:29
Go back to the book reviews. Read Patton. Read Napoleon.
3:22:32
Read Frederick the Great.
3:22:34
All that other stuff, man. He's really good.
3:22:36
Do you learn new things from meeting someone in person?
3:22:38
So you you study them from afar to like the maximum extent possible, but then when you interact in person is there like new stuff that comes? Yeah, 100%.
3:22:45
Like it's it's just it man like I'm in I'm in trouble.
3:22:48
Like I'm in real big trouble with this new show because I am completely addicted to it. It's all I want to do. I called Rob Moore.
3:22:56
We're going to have dinner with him.
3:22:57
We're all having dinner tonight.
3:22:57
I guess everybody else knows, but uh uh >> [laughter] >> So So like and he's just been lining people up.
3:23:05
I was like I want some smart driven other maniac in front of me every single day.
3:23:10
Like I want to do this every single day.
3:23:12
I can't do it every single day.
3:23:14
Lulu's been insane with connecting me with all these people.
3:23:16
She she sent me a our we were together with Gabby in New York at the Cognition event.
3:23:19
And you had the funniest thing.
3:23:21
You're like David, you have groupies.
3:23:25
But your groupies are 90-year-old billionaires. No, middle-aged. Not 90.
3:23:30
Middle-aged [laughter] billionaire men.
3:23:34
And so she's been incredible about connecting with those people and then I'll get on the phone with them and like immediately we just click and we can talk forever.
3:23:40
Um so yeah, of course you you you just learn so much and then I'm high as a kite. I don't do any drugs.
3:23:45
Uh Justin was texting me about this masseuse.
3:23:50
I guess I shouldn't say his NAME ON THE >> [laughter] >> LULU TEXT me like remember like a couple weeks ago you're like you we need to travel everywhere together.
3:23:57
You need a a >> a crisis comms person on staff with it's like hockey teams travel with a dentist. Yeah.
3:24:04
He needs a crisis comms person next to him to tell the waitress like oh no what he meant was So it answers your question.
3:24:11
Yeah, you just learn so much more and then like even with somebody like James Dyson, right?
3:24:17
I read his first autobiography autobiography five times.
3:24:18
I'd read his second one at least two times.
3:24:20
I've read highlights from both those books dozens of times.
3:24:23
I read his encyclopedia on the history of greatest inventions over and over again.
3:24:27
I thought I knew everything about the guy.
3:24:29
And like then I got to spend 3 hours with him in New York.
3:24:30
And it was just like I was learning more about what motivates him, how he was.
3:24:35
And the cool thing is how great all these people have been.
3:24:37
Unbelievably witty, kind, generous, just like great people.
3:24:40
Everybody's I think I ended that episode with everybody says hey, don't meet your heroes. I was like those people. They're wrong. Like I met my heroes.
3:24:46
>> Has James Dyson seen the Dyson Airblade meme? Have you seen this? >> haven't.
3:24:51
So there's this meme that goes viral every Christmas.
3:24:52
So you're familiar with the Dyson Airwrap? >> Of course.
3:24:56
It's the hottest gift for men to give their wives probably something like that.
3:24:59
But it's usually used by women with long hair.
3:25:01
And Dyson also makes the Dyson Airblade which you which is when you're at the when you're at the airport bathroom, you put your hands in and it and it it's it would dry your hands very aggressively. And so yeah.
3:25:14
And so the and so the joke is always someone takes a picture of the Dyson Airblade and says I got this for my wife and she's upset with me. What happened?
3:25:23
And [laughter] it's just a very funny thing cuz you know imagine giving something >> use Dyson as a comp blade?
3:25:28
Okay, one of the best comms case studies comes from Dyson.
3:25:32
This is when the predecessor to the Airwrap which was the the blow dryer was coming out like the hair dryer.
3:25:37
And I actually flew to China and met with the guy who was responsible for spreading the gospel of the Dyson hair dryer in Asia at a time when everybody still thought of them as just like air filters and vacuums and stuff.
3:25:51
So what they did was Okay, normally what you would do is you have an ad campaign and then you put it in the stores and then you you advertise that they're in the stores and you try to get people to buy them.
3:26:00
What they did was they went in completely stealth mode under the cover of night and put them into the most expensive salons and then didn't say anything.
3:26:08
>> They told me about this.
3:26:09
>> So then okay, I'll tell you the version I remember. I'll go.
3:26:12
So they put them into the we should learn to speak in unison.
3:26:15
>> [laughter] >> They put them into the most expensive salons and then after every cut at least for women's hair what men do.
3:26:21
For every cut, you get a blow dry.
3:26:23
You I once tried to not get the blow dry and they tried to make me like pay extra.
3:26:27
Like you must get a blow dry.
3:26:29
So you got to have a blow dry. Okay.
3:26:30
So they just start doing your hair with it and then it blow dries it much faster and better I guess.
3:26:35
And then the women ask what is this thing?
3:26:38
And it looks really different too.
3:26:39
It looks super futuristic. What is this thing? Where can I get one?
3:26:42
I'm sorry, you can't get one. It's only for salons.
3:26:43
You know, you have to be a special.
3:26:45
So now you've got the richest women in China with the right hair for it who like really care about their hair obsessed with this thing that they hope that they can get. That they can't get. Yeah, that's the story.
3:26:56
Is that come from Dyson or people he hires?
3:27:00
I don't know who it came from, but the interesting story is I was But but but is he a distribution genius in addition to being an inventor or is he someone who's very good at hiring mark He describes himself as an engineer.
3:27:10
There's a lot in the way Dyson thinks that's very similar to Kareem where like I asked him about this on on the episode too where he's like he has a very Dyson has a very simple organizing principle.
3:27:21
It's just like he picks up a product and he's just like why can't this be better?
3:27:25
And so he goes then I make it better and then I put it back down.
3:27:26
And then I pick it back up.
3:27:28
I go why can't this be better?
3:27:29
And I find another way to make it better.
3:27:30
He goes I just never interrupted compounding.
3:27:32
So he's been doing it for 45 years.
3:27:33
And so he's the I just read about his family office.
3:27:35
He's reorganizing his family office right now.
3:27:37
He's the richest person in in Britain.
3:27:38
Um and from what I understand the numbers that are reported are vastly under >> [laughter] >> Does he have an heir to the Dyson uh empire?
3:27:48
Like do we know who this next CEO is going to be?
3:27:49
Is it like a Warren Buffett situation where Greg Abel was going to come in?
3:27:52
His son works in the business.
3:27:53
I highly suspect they're going to go the route of of what the Waltons did where like transition to professional management.
3:28:00
They That's nothing they told me, but that's just like my uh read on on the situation.
3:28:03
Um what was the question about Dyson before?
3:28:05
Oh, just is he a marketing genius or is he really an engineer?
3:28:09
No, so yeah his whole thing was just like um I just have to make it better.
3:28:12
The largest the crazy thing about the beauty category is what what she was talking about is like how do you actually infiltrate infiltrate and like spread that and it's exactly what Lulu just said.
3:28:20
And then what they told me is, you know, the the the the the the the the biggest revenue category is still obviously the vacuum cleaners.
3:28:25
It's like everybody has them. They're $500. High margin.
3:28:26
But their beauty category is only 10 years old and it's also already the second biggest source of revenue.
3:28:36
I highly suspect they think it's going to be bigger than the vacuum cleaners, but it gives you insight into to Dyson because Dyson is obsessed with vertical integration.
3:28:44
And so he starts with beauty supplies and then what else do you need?
3:28:48
Well, what else do you [clears throat] He now he has like styling creams and stuff like that.
3:28:51
But it's not he's like, "I'm not just going to make a styling cream just to make styling cream."
3:28:54
He So he also has >> That's not vertical integration.
3:28:56
That's horizontal in No, no, check this out.
3:28:58
I'm going to about to get there.
3:28:58
So next year they want me to go to their UK We're going to do another episode with them.
3:29:03
I'm going I'm going to tour his UK headquarters and the farming cuz he's essentially like applying some of the highest tech Oh, okay.
3:29:07
So all So this is the way he thinks though.
3:29:11
If I'm going to do styling cream, every single ingredient from the styling cream and all these other things have to come from my farm. Interesting. Yeah.
3:29:18
It's like Zuckerberg with the macadamia nuts.
3:29:20
Wait, he's doing macadamia nuts?
3:29:22
I thought he was only doing beef.
3:29:23
No, he's got to make the nuts to feed the No, really?
3:29:27
Plants the macadamia trees [laughter] to get the macadamia nuts. I had no idea. You don't?
3:29:30
You just use store-bought macadamia nuts? Woah.
3:29:32
No, I I I I get chicken fingers from uh >> [laughter] >> I talked to a guy that listens to I talked to a guy that listens to Founders that like cornered the um the world market on macadamia nuts.
3:29:44
Uh He's like a young kid.
3:29:44
He's What's the the the brand that's advertised on Rick Rubin's podcast and all the other ones? Okay.
3:29:51
Well, it's it's one like 28-year-old kid in like South Africa. Wow. What? >> a beauty thing? Yeah, please. Yeah, it is.
3:29:56
So um anytime something becomes a beauty thing, the margins get better and the cost goes up.
3:30:01
So like Stanley cups, remember how a year and a half ago Stanley tumblers became viral?
3:30:07
They did this massive influencer campaign, but they didn't go to like water influencers.
3:30:11
So the way that Stanley cups were positioned before was a blue-collar man would take a Stanley cup to work alongside his like pail.
3:30:19
Yeah, I always saw it as a camping brand.
3:30:21
It was and then they went to beauty influencers and grouped it as a wellness product along their wellness and beauty things.
3:30:28
So you might pay 10, 15 dollars for like a water bottle to drink water out of, but you would pay nearly infinite dollars for wellness and hydration.
3:30:37
So they went to like beauty and wellness influencers who would do like yoga stuff and then after their workout, they would do like dewy skin care and then they would have like their Stanley thing um they're the whole time.
3:30:50
So you could charge like 5x more.
3:30:52
When you when >> That's very interesting.
3:30:55
When you talked about the >> [laughter] >> That looks delicious. I love these things.
3:31:01
I'm drinking way too much by the way.
3:31:03
So when you talk about like the comps predictions for 2026 and you just talked about there's going to be emphasis on beauty.
3:31:07
Like what is that actually like what's an example of that?
3:31:11
An example is what the basics like the website looks good, the product looks good, but then the experience is beautiful.
3:31:16
The experience feels calm and serene.
3:31:18
There's some things where it just feels chaotic and stressful.
3:31:20
So like a beautiful experience, beautiful physical spaces.
3:31:23
So physical spaces in general, I think are going to be a big deal because these are, you know, solid, tangible anti-AI.
3:31:33
I don't think it's anti-AI, but we still exist here in meatspace IRL in the world of atoms and so like making beautiful spaces It's a little rough. It's a little rough.
3:31:44
We It's it's a celebration of of podcasting.
3:31:47
>> It's masculine beauty.
3:31:47
I feel like I'm in like a spaceship. Yeah. Yeah. Yeah.
3:31:52
But it's very intentional.
3:31:53
With spaces, how do you coach founders on the value of community events?
3:31:59
Because I've gone back and forth on this.
3:32:02
Sometimes when like a small company is like, "Yeah, we're hosting a dinner with like a bunch of founders."
3:32:06
I'm like, should you really host a dinner or should you like >> that goes to dinners aren't any good.
3:32:13
>> [laughter] >> So that's that's your that's your take. No, no.
3:32:18
No, but but how do you like how how do you how do you understand the value of like community building in IRL community building?
3:32:25
So you have to define >> if you're going to create beautiful spaces, obviously you want people to whether they're the your team or customers, So one of the other things themes I think are useful to One of the other themes that I think is useful to think about for this year is qualitative over quantitative.
3:32:41
So last year was very quantitative.
3:32:42
It's just like get as many clicks, get as much engagement as possible.
3:32:45
This year I hope that we all think more about well, who is it and what is it?
3:32:49
And so who is in the community?
3:32:53
People will say our community and what they mean is anybody with a credit card.
3:32:56
And actually it should feel like well, there are some people who don't belong in this community because if it's exclusive, then there's more value to be like you don't want to go to a club that whatever secret club you went to with Jocko.
3:33:07
People don't want to go into a club that anybody can walk into. Like you right?
3:33:11
You don't want to go to a club that has no bouncer.
3:33:13
>> [laughter] >> It's a CrossFit gym just for podcasters. That's great.
3:33:19
>> [laughter] >> Um do you think we are actually in a post-rage-bait era? Because >> No. we Okay.
3:33:27
He's mad at he's mad at the question.
3:33:28
[laughter] Your rage-baiting We saw we saw a lot of rage-bait podcasts.
3:33:32
Every podcast is the same.
3:33:33
And then and then >> [laughter] >> They are.
3:33:35
And then and then Jordy wrote rage bait is for losers and it felt it felt like it did it did sort of update the valley and VCs to where a VC would kind of say like, Yeah.
3:33:43
"This is maybe not the deal I should be doing."
3:33:45
They they're going to think twice about it.
3:33:48
It's a little bit less like handcuffs off, but Well, we had Jake Paul we had Jake Paul on earlier. >> and it's human. It's human.
3:33:54
He's going to make effectively make a billion dollars from rage baiting, right?
3:33:58
Like he's rage baited his way to 100 million.
3:34:03
Yeah, 100 million he every time he fights now, he makes 100 million. >> is that rage bait?
3:34:05
I mean, the entire marketing process is is rage he's it's it's the way he shows up.
3:34:12
He's like he wants to be like the most punched out Oh, yeah, yeah, yeah, yeah, yeah.
3:34:15
He wants to be the guy that people want to see get punched. Yeah, he's the heel. Sure. Okay.
3:34:18
But that that So that's like a durable strategy, but >> but there's something underlying [clears throat] that.
3:34:23
So underlying that is the heel persona and then the actual punch to the actual face happens.
3:34:27
He's actually in the ring.
3:34:29
There are people who are who at least have created things that are just pure rage bait and then when you sweep away the rage bait, there's nothing else there.
3:34:36
It's just rage bait all the way all the way down.
3:34:37
You said something interesting that me, John, and Jordy talk about off camera all the time that people are chasing numbers, but it's more important than the numbers.
3:34:45
It's like who is in that number?
3:34:45
What does that number represent?
3:34:47
So like if you ask John and Jordy, like they're not trying to be like Mr. Beast.
3:34:50
They're not trying to get the most views.
3:34:51
They said I don't know if Quality of audience.
3:34:54
>> I'll just say this publicly.
3:34:54
They were like, "We want the top 200,000 people in tech and finance and business paying attention to us every single day."
3:34:59
Like the best of the best.
3:35:00
And if we hit that, they'll get everything they want out of life as opposed to having 20 million, you know, people sitting in Idaho or no offense to your new um your new hire or whatever.
3:35:10
Nothing wrong with Idaho. We love Idaho.
3:35:12
>> [laughter] >> Sitting in like Idaho sitting on a couch eating chips or some Like it's just like that's not I'm not interested in entertaining that person or educating person.
3:35:19
But like this is something that it's it's fascinating you brought that like you you you're bringing it to like the what's happening in 2026 where it's like feel like if you talk to podcasters uh especially like in business, it's like something we've been doing for a long period of time where it's just like you're not just going after views.
3:35:36
You're going after actually high-quality people and giving them useful information so they can actually like utilize in their daily lives.
3:35:42
>> Like you would not trade one Michael Dell listener for any number of non-Michael Dell listener.
3:35:48
>> [laughter] >> For 500,000 million. You wouldn't take it.
3:35:51
Uh how are you thinking about uh does AI have a narrative problem?
3:35:53
Does it have a reality problem?
3:35:56
Are we entering the new tech tech lash updated tech lash probably?
3:36:00
We talked to Sam and Jordy about this all the time.
3:36:01
Yeah, and I I I just think like you can't you know, we have venture capitalists come on the show and they'll say like, "I don't care about margins because we're displacing labor."
3:36:11
And I'm like, "You [laughter] got to rephrase that for You got to rephrase that for me.
3:36:17
You got to reposition that because you're pissing off everyone.
3:36:18
On one hand you're like you're saying like we're burning money. >> Yeah.
3:36:23
Even the investors [laughter] are unhappy in this case.
3:36:24
David Sacks was like, "You make some money.
3:36:26
Make You're you're excited about like you have a people are um uh yeah, people are basically like average they're like, "No, this is amazing cuz it's going to create job loss."
3:36:39
And it's like >> [laughter] >> Well, we're destroying jobs. Yeah.
3:36:44
And and and I don't even know, you know, again, you can debate on whether or not that's actually going to be true, right?
3:36:49
Like you hundreds of years ago if you told people like you're not going to have to work in the field, you're going to have to shoot you're going to go get your matcha, go to a Pilates class, and then you're going to send three emails, and then you're going to go home.
3:37:00
And that's going to be you're going to earn a living like that.
3:37:02
They'd be like >> [laughter] >> Office cafeteria.
3:37:07
But yeah, the comms issue in AI.
3:37:09
And just tech broadly, there's so much we just talked to a guy who now has made a AI that is licensed to practice medicine in Utah, right?
3:37:17
Should be a huge white pill, right?
3:37:20
It's going to be like the cheapest possible way to get access to what should be quality quality care, right?
3:37:28
So >> Even if you have the money, you have to go to the doctor book it. It's a whole thing.
3:37:33
Lowering access it's like amazing, but there's a lot of tech leaders who aren't making that case effectively. What do you think?
3:37:39
You know the David Foster Wallace anecdote that he said with the two young fish are swimming and they come across an older fish and the older fish says, "Morning, boys.
3:37:46
How's How's the water today?"
3:37:48
And they said, "What's water?"
3:37:51
AI feels like water to fish now.
3:37:51
It's like everywhere all the time.
3:37:53
And so when I see companies try to use having AI as a selling point, it's like bragging that you have cloud storage.
3:38:02
Or like >> [laughter] >> right?
3:38:05
Like yes and And and I think there's software now in the cloud.
3:38:09
>> [laughter] >> With connected solutions.
3:38:11
Um it feels not only just tired and worn out.
3:38:14
What is it that Dave Chappelle said about Afghanistan?
3:38:18
It's bombed out and depleted.
3:38:20
You know, there's just no more value to come from using the list of AI buzzwords. People are fatigued.
3:38:24
So, just skip to what is the thing that it actually does and then prove to me that it actually does do that and then you're good.
3:38:33
And then as for the broader messaging, Yeah, it feels like tech is right now is a heel, right?
3:38:38
>> It's like, yeah, we're going to automate a bunch of work and tech has historically played the role of we're connecting the world.
3:38:45
We're changing the world. Mhm.
3:38:46
Or we're just giving you something that delights you.
3:38:51
And right now at the tech industry is like unintentionally operating as the heel.
3:38:55
So, it's like if you if you want to be a heel like Jake Paul and you want people to kind of try to punch you want you want to see you get punched, that's one thing, but I don't think the tech industry actually wants the entire world to hate it. No, not at all.
3:39:08
Well, there's a tension between what you want to say to attract talent and then what you want to say to not be hated and maybe get customers and these people live in different worlds.
3:39:16
So, the the the customers and please don't hate me category of people are not in this tech bubble, whereas the engineers and technical people you want to attract very much are and so sometimes companies feel like I get this question a lot.
3:39:31
Like how do we talk to both audiences at the same time?
3:39:33
And sometimes what they'll do is they'll say, okay, well, talent matters most of all.
3:39:37
We're just going to talk about how awesome and technical this is and how much money we're all going to make and how many jobs it'll replace.
3:39:45
And then that lives forever and now they have to go and counter normal people and their reputation is >> and the the old interviews are going to get pulled up, right?
3:39:53
Like how often do you the lab leaders have a comment that they made about like at some like at a LessWrong like >> [laughter] >> convention like 7 years ago comes up today.
3:40:04
It's like, wait, you're trying to sell me AI.
3:40:06
You told you were telling people 7 years ago that it was going to kill everyone.
3:40:10
How do I square these things?
3:40:13
>> Yeah, the the famous quote is Sam Altman something to the effect of AI might kill everyone, but in the meantime it will create a lot of profitable businesses.
3:40:20
[laughter] It's like you're clearly trying to talk to two different audiences in that same sentence. Yeah.
3:40:23
One is like, I'm taking AI doom seriously, which is good and but in one community gets that and likes that.
3:40:28
And then another is like, hey, there's economic opportunity here for businesses and startups and he's kind of put his YC hat on for that one and it's like two different messages in one sentence. >> No, no.
3:40:39
What people miss is that there is overlap in the Venn diagram.
3:40:41
So, it's it's not just over here and over here.
3:40:46
Like there's actually some overlap even if it's just a sliver.
3:40:47
So, for example, the concept of what makes my own life better and it's made my life better so much that I want this for other people, too. That appeals to talent.
3:40:56
That appeals to normal people or something that is like, okay, in this world where a lot of things are ephemeral or fake or are not making our lives better, I want to make something that is high quality and enduring that I'm proud to one day tell my grandkids about.
3:41:09
That's a great message for talent.
3:41:12
They don't want to build the next little toy that goes away in 6 months after raising a bunch of venture money.
3:41:17
They want to build the thing that is like an enduring um an enduring artifact of human ingenuity.
3:41:25
And and that's the thing that people also want to experience.
3:41:26
I think Bezos has the best line of this.
3:41:28
He's like, we're trying to build something that we can tell we can be proud to tell our grandkids about.
3:41:35
So, if you look at what you're doing like through that lens, it's like would it be your grandson's on your lap, you know, 20, 30 years from now?
3:41:39
Like would I be proud like grandfather did granddad did this What we're on the phone you mentioned about the like anti being anti-ephemeral as like something else that you think is going to happen in 2026.
3:41:50
Like can you say more about that?
3:41:52
I don't know that it'll happen, but it's what I hope will happen and it's what I would encourage founders to try to make happen, which is so much is happening all the time.
3:42:00
So, I looked up the literal technical definition of white noise and it's basically just maximum intensity at every frequency all together so that it's mushed into this nothingness.
3:42:11
And that feels like the information environment that we're in.
3:42:15
And the only way to break through the white noise is is you don't actually compete on being loud.
3:42:20
And competing on like temporary intensity is not it, but one normal volume or quieter note that is sustained for a long period of time actually does cut through.
3:42:30
The other thing that's cut that cuts through is super personalized and super local things where someone could only be talking to you.
3:42:38
Like if you're at a cocktail party Have you heard of the cocktail party effect?
3:42:41
If you're at a cocktail party, I wouldn't be at a cocktail party.
3:42:44
You're at a secret podcaster CrossFit retreat in the ocean [laughter] before the Venezuela raid and um there's just noise and you can't hear anything, but if somebody says David Senra by David Senra future [laughter] then you would hear that because this this is like the secret frequency for you.
3:43:07
>> Yeah, people love hearing their own name.
3:43:08
Yeah, but but people also love hearing the thing that they are feeling and can't express articulated in words that they wish they could have thought of.
3:43:15
This is this is going to be a random thought that kind of affirms what you just said.
3:43:21
I just spent a crazy amount of time reading Bruce Springsteen's autobiography and it's pretty kind of crazy cuz it's 600 pages and he wrote the entire thing by hand. It took him 7 years.
3:43:29
He wrote it like out longhand multiple times, but he said something that I feel the reasons one of the reasons people listen to founders is very similar to why he says people go to his concerts.
3:43:38
He's like, people aren't coming to my concerts to learn something new.
3:43:41
They're coming to to remember something that they know is that they already know is true. To be reminded Sorry.
3:43:48
To be reminded of what they already know is true.
3:43:52
I think it's very powerful.
3:43:53
>> There are not that many new truths in the world. Play the hits. Play the hits.
3:43:56
There's a few eternal truths that resonate to all humans from the dawn of civilization to the >> put like faces on these ideas though.
3:44:07
So, like who else is doing comms the way that you would recommend?
3:44:09
Like who do you think just think is doing the founders are doing the best at at this?
3:44:16
Are they just literally your all your clients?
3:44:18
This is like [laughter] go to Well, part of it part of it part of it is you're you're selective about the clients you work with so you can you have the luxury of being like, well, I only want to work with people that I think can be great
3:44:29
because I am going to be limited in my ability to provide a great service by how great like somebody like Augustus like fresh out of college you can tell from a first conversation with him that he has a potential to be a Joe Rogan CEO, right? Like that you just something
3:44:44
Like that you just something within him, right?
3:44:49
And you can identify that pretty quickly.
3:44:50
At least I personally can clock that in like a 15-minute interview if somebody's going to actually if somebody's like well suited to be the kind of going direct CEO that kind of thing.
3:45:02
But there's different again, there's different archetypes that that work for different Augustus is amazing. He does his own stuff.
3:45:08
Like he's had these huge high-profile interviews. He just sets it up.
3:45:12
Um I have a couple Augustus stories that I think are so emblematic of how he does these things.
3:45:19
One is the first time we ever met was after this founder after like a Founders Fund event and everybody had this huge sushi dinner and then the next morning, which was 8 hours from the time the dinner had concluded. He texts me. He's like, want a lift?
3:45:35
>> [laughter] >> Um but the second thing is there was this incoming potential hit piece about how it was about how the Gundo >> was >> [laughter] >> too male-dominated.
3:45:46
You know, there was some reporter that was still stuck in 2019 wanted to write an article about like there's not enough female representation in the Gundo and he texted to me and he's like, got to go consult with the boys.
3:45:58
>> [laughter] >> So, he goes and consults with the boys and he's like, all right, we're we're ready to deal with this. What should we do?
3:46:04
And I said, well, I think you should just talk to her and he said, has anybody ever tried just being hot and charming?
3:46:08
I actually think no, it hasn't really been tried. You should go try it. You try it.
3:46:13
>> Do you want to know the advice I gave Augustus?
3:46:15
Didn't that work with Shkreli, too? Really worked.
3:46:22
And [laughter] her marriage.
3:46:22
And then she wrote a book about it. She left her husband. That's great. Alpha widow.
3:46:28
[laughter] Guess guess what the advice I gave him.
3:46:32
You need to spend more time with these older entrepreneurs. I swear to god.
3:46:33
Cuz he's like, well, me and my boys are killing it. I go, listen. Listen, man. Like I like you. You're a nice kid.
3:46:40
There's a hundred companies there.
3:46:42
Five are going to be here 5 years from now. Like they're all dead. They don't even know it.
3:46:45
Like you're just you don't know what you don't know cuz you're so goddamn young.
3:46:48
I go, go spend time with older entrepreneurs.
3:46:50
I just promise like still hang with the young guys.
3:46:52
Still do whatever you're doing.
3:46:53
It's like just talk to somebody that actually survived, was successful, survived for half a century. This is good.
3:46:57
You're going to bait the Gundo into having a 100% success rate.
3:47:02
I'm [laughter] going to let this podcaster come over from Miami and say that only five of us are going to be successful.
3:47:10
That [laughter] is how they operate. >> is good.
3:47:11
This is I can see what you're doing. No, it's all startups. It's not just that.
3:47:14
It's nothing to do with their their wherever they happen to be geographically concentrated.
3:47:16
Just most of them are all dead. And that's the point.
3:47:19
Just like you're you're paying attention.
3:47:22
Building enduring things. >> Exactly. I'm anti-ephemeral.
3:47:23
I am succeed today, tomorrow, 5 years from now, 10 years from now, 40 years from now.
3:47:28
Like that's the I think the important thing. >> I'm scared.
3:47:30
You told me that I I I introduce a lot of people to you.
3:47:31
I'm scared to introduce someone to him who hasn't been in business for like 10 years and made billions of dollars.
3:47:36
Like cuz he's not beyond No, I will I told me when you're a billionaire. That's not true. Kind of.
3:47:44
Um no, I would I I've been doing a bad job of just hanging out with all the older entrepreneurs cuz this is what I happen to be interested in.
3:47:49
And no, cuz you just learn Dude, I told this story recently.
3:47:53
It's like I spent I'm part of the thing about differentiation, which is why I love Dyson and I think what we talk me and we talk about this all the time.
3:48:01
Podcasters don't think about differentiation.
3:48:02
So, I'm like, okay, yeah, I want to grab some interesting podcast guests that I know are really good, but I also want to convince people that don't do podcast at all to come on.
3:48:09
And I've spent a a lot of time doing this and they it takes a long time. >> he's getting it. Did you see that? >> curse. Almost.
3:48:17
And so and so I talked to one guy he's 71 years old.
3:48:21
He worked in his company for 50 years.
3:48:23
He just sold it for 50 billion dollars.
3:48:24
And I spent an hour with him in New York.
3:48:26
And the information he transferred to me in an hour is just like it's it's crazy how much information that could happen.
3:48:32
So what I have to do a better job of like taking that information.
3:48:36
I mean I guess the No, I don't have to do a better job of this.
3:48:38
I do this on the podcast.
3:48:38
Just listen to the podcast.
3:48:39
Like take the generation information from the old guys and push it to the young ones. You just got to listen.
3:48:44
I want to go back to this though cuz I'm still not getting what I want. >> Who's doing well?
3:48:47
I I loved your Pirate Wires piece that came out I think yesterday or the day before.
3:48:50
Is it literally just comes down to this last paragraph?
3:48:53
Like the people who are really going to stand out are the people who are willing to be candid and truthful? Yes.
3:48:59
So um I'll agree with Jake Paul.
3:48:59
That was his number one advice for creators in 2026. It's very similar. You, me, Jake Paul.
3:49:06
>> Yeah, everyone's Well, I feel like when people are like the idea of authenticity is important.
3:49:11
People have just heard that so much it means nothing anymore.
3:49:12
It's just like yeah, it's important, but then they don't actually go and practice it. Can I tell you a secret?
3:49:17
Why don't you think they practice it?
3:49:21
They people are They don't love themselves.
3:49:23
>> They're scared and they're getting gaslit.
3:49:24
They don't love themselves.
3:49:26
What Why'd you have to take it to another level like that?
3:49:28
Cuz that's all the stuff that's important.
3:49:30
It's like I'm looking I do you think that people No, I think a lot of people I think a lot of people from the outside.
3:49:35
>> A lot of people are so terrified of what other people think about them.
3:49:37
They have low self-esteem.
3:49:38
I I had this argument on with most people think entrepreneurs are like too arrogant and I say the opposite.
3:49:44
This is like we have so we could have so many more entrepreneurs.
3:49:47
We don't have an epidemic of overconfidence.
3:49:49
We have an epidemic of humbleness.
3:49:50
>> We have no we have an epidemic America's too We have more hubris. Number one humble.
3:49:56
>> of people that don't believe in themselves enough.
3:49:56
Which is why they let themselves get gaslit.
3:50:01
So the secret Okay, so so I'll give you a little bit of a right about answer cuz you asked who does this really well. Eric and Karim. Yeah.
3:50:08
We're great What company are they? >> before I met them.
3:50:11
What company is Time and Money.
3:50:13
Time and Money to say both.
3:50:16
They were great before I met them. >> No, oh god damn. We're on it. We're live.
3:50:20
>> [laughter] >> This is why They were great before I ever met [clears throat] them. Yeah.
3:50:24
And if I had never met them they would just continue to be great.
3:50:28
And when we talk and brainstorm a lot of these it it's not like they want to do nothing or they want to do something that sucks.
3:50:35
And I'm like no, you should do something that's good and they take that away.
3:50:38
They have the fire, the ideas.
3:50:40
There's a million things that they want to do and sometimes it's helpful to have somebody bounce that with you and say like even if this is not normal, do it anyway. Right?
3:50:51
A lot of times um You got a little like Rick Rubin in you.
3:50:54
Has anybody ever told you that? Is it the beard? The hair?
3:50:57
No, it's >> [laughter] >> I'm I'm I'm stuck in this edit from hell for like 15 hours.
3:51:00
I damn episode's only going to be like 40 minutes long, but I I kind of messed it up.
3:51:03
Um and so I'm like I've been in inside of his brain for a while.
3:51:09
Um and then I also listen re-listened to the old episodes I did on him.
3:51:10
I really admire like Do you remember when I text you I was like dude or I didn't say dude.
3:51:15
I was like I want you to do the new show.
3:51:17
Do you remember what you how you responded? You said you're crazy.
3:51:22
And I was because I was like no, I'm serious.
3:51:24
No, I was like I'm serious and then you hit me Oh, I said I said David, are you out of your mind? >> Yes. >> Yes.
3:51:29
And then you hit me with a meme.
3:51:29
Do you remember the meme you sent?
3:51:33
Have [laughter] you ever seen this meme? >> past yesterday. It's like oh my god. Come on.
3:51:35
Oh, is it Big Bird at the table?
3:51:37
>> Yes, Big Bird at the table.
3:51:37
Yes, Big Bird at the table.
3:51:38
And so it's like Lulu's Big Bird and you have like Daniel Ek or Brad Jacobs on the on the other ones.
3:51:43
I'm very fascinated and kind of obsessed with people that have singular careers and that's what I told you.
3:51:47
I was like you are you're literally like oh people don't I don't even know how to say your last name.
3:51:52
I have no idea how to pronounce it.
3:51:54
Cuz I don't I don't even hear it.
3:51:55
I don't even ever hear [laughter] it. It's just Lulu.
3:51:56
You have a very singular >> seen it in writing.
3:51:59
But the stuff here that's coming out of your mouth is very strange to me because it sounds like I'm hearing Rick Rubin which like he there's a You should read his book The Creative I have. It's great. Oh yeah, yeah.
3:52:10
There's a lot of like you got a lot of Rick Rubin in But sometimes you just give people permission to do the thing that they would have liked to do. >> Rick Rubin.
3:52:17
>> That the world is telling them is not normal and they shouldn't do it. Yes.
3:52:20
And his whole thing is about listening without judgement and just like you you you go into this idea where like the world is way more complex than you you you you We tell stories about the world, but we don't actually understand what's going on, right?
3:52:30
And so his whole point was just like stop overanalyzing, stop overthinking like try it and then see what happens and see how it feels.
3:52:36
And he basically goes off a lot of intuition and he thinks like the Essentially I'm not going to speak for him, but I highly suspect that he thinks the truest human wisdom is actually in like from the subconscious.
3:52:46
Not from like the rational like part of our brain or the even the storytelling part of our brain.
3:52:52
Yeah, which suppresses the good part >> he he does a great job too because like obviously he he went direct. He has his own podcast.
3:52:57
But when he goes on other people's podcast, it's not like oh, who's this he's the same person everywhere he goes which goes back to your importance of consistency.
3:53:03
John, don't even try to end the show.
3:53:05
We got to hop on with Munich. >> [laughter] >> Sorry. Munich.
3:53:08
This has been a fantastic show today.
3:53:11
Thank you so much for coming on the show.
3:53:12
>> Thank you so much for coming on the show. >> of a good podcaster.
3:53:14
It's been a fantastic show today.
3:53:15
We almost made it to the fifth hour. We almost did.
3:53:18
How long has it been How long has >> we we do have to hop on with Munich in just a few minutes. 4 hours.
3:53:23
And we'd love to have you back on the show many times this year. >> guys.
3:53:28
It's going to be a great year.
3:53:30
It's going to be a fantastic Thank you both for coming on the show. Cheers Thank you guys.
3:53:32
David just had he just had to get one more podcast in for the day.
3:53:36
He just couldn't >> [laughter] >> He's just got a true addict.
3:53:37
Uh thank you everyone Thank you both for tuning in today.
3:53:41
We will be back at 11:00 a. m. Pacific tomorrow. Thank you for tuning in. Cheers. Goodbye. The four of us need